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← CockpitCompetitor Analysis › AS Amer Sports, Inc.Open in the cockpit ↗

Amer Sports, Inc.ASCompetitor analysis, valuation and peers

United States · USD·Consumer Discretionary›Recreational Products

Finnish-rooted sportswear/equipment group owning Arc'teryx, Salomon and Wilson brands, IPO'd in the US in 2024.

≈ A Nordic/outdoor version of VF Corp, home to Arc'teryx and Salomon.Momentum neutral 44
Mkt cap
$18.3B
US dollars, full cap
Free float
32%
of shares outstanding
$/day
$164M
20-day average traded
Fwd P/E
21.9×
forward earnings
ROIC−WACC
-3.8 pp
WACC 14.2%
Hurdle
+2 pp
Req g minus delivered
Next earnings
11 days
17 Nov 2026
Close · USD$31.47
1D+0.5%
1W+6.9%
1M+14.6%
3M-13.0%
6M-12.7%
YTD-15.7%
1Y+0.6%
ATR %3.5%
Beta1.41
52w lowhigh26.4% off high

What Amer Sports does

Finnish-rooted sportswear/equipment group owning Arc'teryx, Salomon and Wilson brands, IPO'd in the US in 2024.

Sells through wholesale to sports retailers and through its own stores and websites, and is steadily shifting toward the latter, where it keeps more of the sale price. The Arc'teryx and Salomon brands carry growth, with Greater China among the fastest-growing regions. A consortium led by Anta Sports bought the group in 2019.

In one line: A Nordic/outdoor version of VF Corp, home to Arc'teryx and Salomon..

Products and services

  • Arc'teryx outdoor apparel
  • Salomon footwear/apparel/gear
  • Wilson sporting goods (tennis, team sports)
  • Atomic winter sports equipment

Customers

  • Outdoor enthusiasts, skiers, runners, tennis/team-

Where it sits in the supply chain

  • Consumer discretionary
  • Apparel/footwear brands
  • Outdoor and sports equipment

What could go right

  • Arc'teryx brand momentum and DTC growth
  • China/Asia expansion

What could go wrong

  • Majority ownership/control by Anta Sports (China)
  • Fashion/discretionary spending cyclicality

Moat: narrow (brand, distribution). Arc'teryx and Salomon carry premium brand loyalty and growing direct-to-consumer distribution.

Headquarters: Helsinki, Finland · Founded: 1950 · Employees: 15,400

Named competitors

Amer Sports at a glance

Size Amer Sports (AS) is a United States Consumer Discretionary company (Recreational Products) with a market value of $18.3B, the 520th largest of 3,117 United States companies the cockpit tracks. Shares closed at $31.47 on 6 Nov 2026.

Performance Over six months the shares fell 12.7%, against +4.5% for the median peer and -1.1% for the United States market (cap-weighted) — 5th lowest of 21 in its peer set.

Growth Revenue grew 30.5% over the last twelve months (peer median +6.8%); the operating margin is 12.9% (peer median 11.4%).

Valuation It trades at 21.9× forward earnings against a peer median of 18.3× (8th most expensive of 21).

Price implies For today's price to make sense, revenue must grow about 24% a year for seven years (Req g). Recent delivered growth is +22%, so the hurdle is +2 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.

Capital Return on invested capital runs 3.8 points below its cost of capital (14.2% WACC).

Short interest Short interest is 2.6% of the free float (15 Oct 2026).

Next results Next results expected around 17 Nov 2026 (exchange calendar; dates can move).

Relative performance

809010011011 May 202611 Aug 20266 Nov 2026Peer median 106AS 91
Six months, rebased to 100: Amer Sports against the median of its 20 peers (local-currency closes).

Amer Sports financials

Reported figures in USD; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue$7.44B$6.57B$5.18B$4.40B$3.55B
Revenue growth—+27%+18%+24%—
Gross profit$4.45B$3.45B$2.64B$2.13B$1.76B
EBITDA$1.40B$1.10B$758M$551M$436M
Net income$546M$427M$72.6M-$209M-$247M
Free cash flown/a$504M$183M$59.9M-$179M
Capital expendituren/a$293M$288M$152M$120M
Total debt$1.10B$1.75B$1.48B$6.66B$6.24B

Quarterly statements and history in the cockpit →

Amer Sports competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-25%0%+25%+50%+75%0%+20%HAS7832GAWGOLFMATTHOFDRASMDEE-BPII7951HAYWTGYM7867002292TNIE03030325TOYSLAS6-month return →1-month return →
Up and to the right = strong over both horizons. Amer Sports is the large dot.

Fundamentals: revenue growth against valuation

0%+10%+20%+30%10×20×30×HAS7832GAWGOLFMATTHOFDRASMDEE-BHAYWTGYMCALY002292TNIE03030325TOYASRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Amer Sports is the large dot.

Capital: growth delivered against growth the price implies

0%+50%+100%0%50%100%HAS7832GAWGOLFTHOFDRASMDEE-B00229203030325ASGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Amer Sports is the large dot.

Amer Sports competitors and peer comparison

Head to head with its named competitors (AS vs VFC vs DECK vs COLM)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Amer Sports AS$18.3B-13%+30%13%21.9×23.5%
V.F VFC$8.01B+7%-2%8%16.6×11.1%
Deckers Brands DECK$11.6B-14%+6%23%11.0×-3.3%
Columbia Sportswear COLM$3.61B+12%0%8%16.2×4.6%
Nike NKE$57.3B-13%-1%9%30.4×7.0%

How Amer Sports compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Amer Sports against its 20 peers (data as of 6 Nov 2026)
MeasureASPeer medianRank in peer set
1-month return+14.6%+11.9%7th highest of 21
6-month return-12.7%+4.5%5th lowest of 21
Distance from 52-week high-26.4%-16.5%7th lowest of 21
Revenue growth (TTM)+30.5%+6.8%2nd highest of 21
Operating margin12.9%11.4%11th highest of 21
Forward P/E21.9×18.3×8th most expensive of 21
Growth the price implies (Req g, 7 yrs)23.5%2.4%2nd most demanding of 20
Growth delivered (Del g)+21.8%+7.0%2nd highest of 20
Hurdle (Req g minus delivered)+1.7 pp-5.9 pp5th most demanding of 20
ROIC minus cost of capital-3.8 pp+3.6 pp2nd lowest of 20
EV / EBITDA13.4×11.2×5th most expensive of 20
Net debt / EBITDA0.3×0.2×10th most indebted of 20

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Amer Sports ASUnited States$18.3B-13%+30%13%21.9×23.5%+21.8%
Hasbro HASUnited States$16.6B+22%+19%31%17.3×-9.8%-3.0%
Bandai Namco 7832.TJapan$26.1B+76%+9%15%25.5×-0.4%+12.7%
Games Workshop GAW.LUnited Kingdom$7.15B-17%+7%42%25.2×11.7%+12.3%
Acushnet GOLFUnited States$4.72B-12%+7%13%20.0×3.8%+9.7%
Mattel MATUnited States$4.39B0%+3%9%12.8×0.2%+3.1%
Thor Industries THOUnited States$4.18B+5%0%3%22.3×16.0%-4.8%
Fluidra FDR.MCSpain$4.12B+4%+2%14%14.9×5.4%+8.0%
Asmodee ASMDEE-B.STSweden$3.97B+39%+17%16%17.1×-1.8%+11.9%
Polaris PIIUnited States$3.59B-8%+9%2%22.2×18.1%+0.4%
Yamaha 7951.TJapan$3.39B+7%+5%8%15.8×-1.7%+4.5%
Hayward HAYWUnited States$3.38B+11%+8%22%17.9×9.9%+5.1%
Technogym S.p.A TGYM.MIItaly$3.34B-32%+10%16%23.8×9.7%+14.9%
Callaway Golf CALYUnited States$3.00B-4%-37%9%18.6×2.4%+5.3%
Tomy 7867.TJapan$2.74B+89%+7%9%20.2×2.5%+13.9%
Alpha 002292.SZChina$2.08B+13%+2%9%72.3×28.4%+0.9%
tonies TNIE.DEGermany$1.86B+24%+36%4%37.4×n/an/a
VTech 0303.HKHong Kong$1.72B-15%-7%9%11.9×-9.7%-3.0%
Bloks 0325.HKHong Kong$1.56B-23%+30%21%12.4×-1.0%+102.8%
Spin Master TOY.TOCanada$1.52B+6%-2%9%9.6×-11.5%+7.0%
Sanlorenzo SL.MIItaly$1.46B-7%+2%14%11.8×-2.0%+13.7%

Questions

Who are Amer Sports's main competitors?
Named competitors: VF Corporation (VFC), Deckers Brands (DECK), Columbia Sportswear (COLM), Nike (NKE). The cockpit's measured peer set (industry) also includes Hasbro (HAS), Bandai Namco (7832.T), Games Workshop (GAW.L), Acushnet (GOLF), Mattel (MAT), Thor Industries (THO).
Is Amer Sports expensive compared with its peers?
On forward p/e it trades at 21.9× against a peer median of 18.3×, 8th most expensive of 21 in its peer set. For today's price to make sense, revenue must grow about 24% a year for seven years (Req g). Recent delivered growth is +22%, so the hurdle is +2 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.
How has Amer Sports stock performed?
Over six months to 6 Nov 2026 the shares returned -12.7% against +4.5% for the median peer; over one year +0.6%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.