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← CockpitCompetitor Analysis › TOY.TO Spin Master CorpOpen in the cockpit ↗

Spin Master CorpTOY.TOCompetitor analysis, valuation and peers

Canada · CAD·Consumer Discretionary›Recreational Products

Designs and markets toys and children's entertainment, including Paw Patrol, Bakugan and Rubik's Cube.

Momentum strong 68
Mkt cap
$1.52B
US dollars, full cap
Free float
94%
of shares outstanding
$/day
$2.61M
20-day average traded
Fwd P/E
9.6×
forward earnings
ROIC−WACC
+3.6 pp
WACC 5.6%
Hurdle
-19 pp
Req g minus delivered
Next earnings
115 days
1 Mar 2027
Close · CADC$21.20
1D-0.2%
1W+3.7%
1M+2.5%
3M+2.7%
6M+5.8%
YTD+11.3%
1Y+4.1%
ATR %3.2%
52w lowhigh12.1% off high

What Spin Master does

Designs and markets toys and children's entertainment, including Paw Patrol, Bakugan and Rubik's Cube.

Pairs toys with its own children's TV and film shows, such as Paw Patrol, so show success feeds toy sales and licensing income. Sales are highly seasonal, concentrated in the months before the year-end holidays, and pass mostly through a handful of large retailers. It bought educational toymaker Melissa & Doug in 2024.

Products and services

  • Paw Patrol toys & content
  • Bakugan / games (Rubik's Cube, etc.)
  • Kinetic Sand / activities
  • Digital games / entertainment content

Customers

  • Mass retailers (Walmart, Target)
  • Specialty toy retailers

Where it sits in the supply chain

  • Consumer products
  • Toys & entertainment
  • Design, licensing and global…

What could go right

  • Hit-driven toy/entertainment franchises
  • International expansion of core brands

What could go wrong

  • Hit-or-miss nature of toy fads
  • Retailer concentration and inventory risk

Moat: narrow (brand, IP / patents). Owns hit entertainment-driven toy brands (Paw Patrol) with strong retail relationships and IP.

Headquarters: Toronto, Canada · Founded: 1994 · Employees: 2,370

Named competitors

Spin Master at a glance

Size Spin Master (TOY.TO) is a Canada Consumer Discretionary company (Recreational Products) with a market value of $1.52B, the 205th largest of 420 Canada companies the cockpit tracks. Shares closed at C$21.20 on 6 Nov 2026.

Performance Over six months the shares gained 5.8%, against -2.6% for the median peer and +5.2% for the Canada market (cap-weighted) — 9th highest of 21 in its peer set.

Growth Revenue fell 1.6% over the last twelve months (peer median +7.6%); the operating margin is 9.4% (peer median 8.6%).

Valuation It trades at 9.6× forward earnings against a peer median of 15.8× (3rd cheapest of 18).

Price implies For today's price to make sense, revenue must grow about -12% a year for seven years (Req g). Recent delivered growth is +7%, so the hurdle is -19 pp: the price already allows for a slowdown.

Capital Return on invested capital runs 3.6 points above its cost of capital (5.6% WACC).

Next results Next results expected around 1 Mar 2027 (exchange calendar; dates can move).

Relative performance

9010011012011 May 202611 Aug 20266 Nov 2026TOY.TO 107Peer median 101
Six months, rebased to 100: Spin Master against the median of its 20 peers (local-currency closes).

Spin Master financials

Reported figures in CAD; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
RevenueC$2.94BC$2.95BC$3.10BC$2.57BC$2.63B
Revenue growth—-5%+21%-2%—
Gross profitC$1.53BC$1.50BC$1.53BC$1.37BC$1.40B
EBITDAC$516MC$452MC$456MC$520MC$476M
Net income-C$149M-C$207MC$112MC$204MC$340M
Free cash flowC$551MC$328MC$403MC$269MC$285M
Capital expenditureC$242MC$257MC$161MC$145MC$129M
Total debtC$497MC$629MC$769MC$81.9MC$96.5M

Quarterly statements and history in the cockpit →

Spin Master competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

0%+50%-20%0%+20%0325SL080503037906MIPSTNIE00229266700023481736YACHTWGO0026787867RGRCALYTGYMHAYW7951TOY.TO6-month return →1-month return →
Up and to the right = strong over both horizons. Spin Master is the large dot.

Fundamentals: revenue growth against valuation

-40%-20%0%+20%+40%20×40×60×0325SL03037906MIPSTNIE00229266701736WGO7867RGRCALYTGYM7951TOY.TORevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Spin Master is the large dot.

Capital: growth delivered against growth the price implies

0%+50%+100%0%50%100%0325SL0303MIPS00229266701736YACHTWGORGRTGYMTOY.TOGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Spin Master is the large dot.

Spin Master competitors and peer comparison

Head to head with its named competitors (TOY.TO vs MAT vs HAS)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Spin Master TOY.TO$1.52B+6%-2%9%9.6×-11.5%
Mattel MAT$4.39B0%+3%9%12.8×0.2%
Hasbro HAS$16.6B+22%+19%31%17.3×-9.8%

How Spin Master compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Spin Master against its 20 peers (data as of 6 Nov 2026)
MeasureTOY.TOPeer medianRank in peer set
1-month return+2.5%+3.7%10th lowest of 21
6-month return+5.8%-2.6%9th highest of 21
Distance from 52-week high-12.1%-19.3%7th highest of 21
Revenue growth (TTM)-1.6%+7.6%4th lowest of 21
Operating margin9.4%8.6%8th highest of 21
Forward P/E9.6×15.8×3rd cheapest of 18
Growth the price implies (Req g, 7 yrs)-11.5%2.5%2nd least demanding of 16
Growth delivered (Del g)+7.0%+7.9%8th lowest of 16
Hurdle (Req g minus delivered)-18.5 pp-6.2 pp4th least demanding of 16
ROIC minus cost of capital+3.6 pp+0.2 pp9th highest of 20
EV / EBITDA5.0×9.1×2nd cheapest of 16
Net debt / EBITDA0.8×-0.6×4th most indebted of 18

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Spin Master TOY.TOCanada$1.52B+6%-2%9%9.6×-11.5%+7.0%
Bloks 0325.HKHong Kong$1.56B-23%+30%21%12.4×-1.0%+102.8%
Sanlorenzo SL.MIItaly$1.46B-7%+2%14%11.8×-2.0%+13.7%
New Gonow Recreational Vehicles 0805.HKHong Kong$1.36B+491%+13%2%n/an/an/a
VTech 0303.HKHong Kong$1.72B-15%-7%9%11.9×-9.7%-3.0%
Yonex 7906.TJapan$1.31B-10%+15%10%14.6×n/an/a
Mips MIPS.STSweden$1.24B+75%+41%37%47.3×32.9%+7.9%
tonies TNIE.DEGermany$1.86B+24%+36%4%37.4×n/an/a
Alpha 002292.SZChina$2.08B+13%+2%9%72.3×28.4%+0.9%
Fusheng Precision 6670.TWTaiwan$1.07B-1%+1%15%9.3×-14.6%+15.9%
GoldLok Holdings (Guangdong) 002348.SZChina$1.03B-38%+77%-14%n/an/an/a
Johnson Health Tech 1736.TWTaiwan$1.01B-12%+8%8%8.5×-8.0%+13.9%
Ferretti YACHT.MIItaly$967M-27%+1%7%11.6×3.2%+15.9%
Winnebago Industries WGOUnited States$892M-1%-3%2%15.8×6.9%-5.7%
Guangzhou Pearl River Piano 002678.SZChina$852M-30%+14%-54%n/an/an/a
Tomy 7867.TJapan$2.74B+89%+7%9%20.2×2.5%+13.9%
Sturm, Ruger & RGRUnited States$798M+28%+8%2%26.8×21.9%-0.8%
Callaway Golf CALYUnited States$3.00B-4%-37%9%18.6×2.4%+5.3%
Technogym S.p.A TGYM.MIItaly$3.34B-32%+10%16%23.8×9.7%+14.9%
Hayward HAYWUnited States$3.38B+11%+8%22%17.9×9.9%+5.1%
Yamaha 7951.TJapan$3.39B+7%+5%8%15.8×-1.7%+4.5%

Questions

Who are Spin Master's main competitors?
Named competitors: Mattel (MAT), Hasbro (HAS). The cockpit's measured peer set (industry) also includes Bloks (0325.HK), Sanlorenzo (SL.MI), New Gonow Recreational Vehicles (0805.HK), VTech (0303.HK), Yonex (7906.T), Mips (MIPS.ST).
Is Spin Master expensive compared with its peers?
On forward p/e it trades at 9.6× against a peer median of 15.8×, 3rd cheapest of 18 in its peer set. For today's price to make sense, revenue must grow about -12% a year for seven years (Req g). Recent delivered growth is +7%, so the hurdle is -19 pp: the price already allows for a slowdown.
How has Spin Master stock performed?
Over six months to 6 Nov 2026 the shares returned +5.8% against -2.6% for the median peer; over one year +4.1%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.