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← CockpitCompetitor Analysis › 8113.T Unicharm CorporationOpen in the cockpit ↗

Unicharm Corporation8113.TCompetitor analysis, valuation and peers

Japan · JPY·Consumer Staples›Household/Personal Care

Makes disposable diapers, feminine hygiene products and pet care items sold across Japan and emerging Asia.

≈ A smaller, Asia-focused Kimberly-ClarkMomentum leader 83
Mkt cap
$12.1B
US dollars, full cap
Free float
56%
of shares outstanding
$/day
$38.9M
20-day average traded
Fwd P/E
24.5×
forward earnings
ROIC−WACC
+5.7 pp
WACC 5.0%
Hurdle
-7 pp
Req g minus delivered
Close · JPY¥1,046
1D-4.9%
1W+5.8%
1M+11.9%
3M+5.2%
6M+14.7%
YTD+16.9%
1Y+4.1%
ATR %2.7%
52w lowhigh5.2% off high

What Unicharm does

Makes disposable diapers, feminine hygiene products and pet care items sold across Japan and emerging Asia.

Sells branded disposables through retailers and distributors, and has moved well beyond Japan: overseas sales, mainly in Asia, now make up more than half of the total. Diapers drive growth in emerging markets, while Japan, with fewer births, depends more on feminine care and products for older adults.

In one line: A smaller, Asia-focused Kimberly-Clark.

Products and services

  • Baby diapers (Mamy Poko)
  • Feminine hygiene (Sofy)
  • Pet care products
  • Adult incontinence products

Customers

  • Retailers
  • Consumers across Japan and emerging Asia

Where it sits in the supply chain

  • Consumer staples
  • Household/personal care
  • Diapers + feminine care + pet care

What could go right

  • Aging-population adult-care products
  • Emerging Asia diaper/hygiene penetration

What could go wrong

  • Japan birth-rate decline (baby diapers)
  • Raw material (pulp, resin) cost swings

Moat: narrow (brand, distribution, scale). Strong Asia-wide diaper/hygiene brand distribution, but faces P&G/Kao competition and private-label pressure.

Headquarters: Tokyo, Japan · Founded: 1961 · Employees: 16,542

Named competitors

Unicharm at a glance

Size Unicharm (8113.T) is a Japan Consumer Staples company (Household/Personal Care) with a market value of $12.1B, the 117th largest of 1,379 Japan companies the cockpit tracks. Shares closed at ¥1,046 on 6 Nov 2026.

Performance Over six months the shares gained 14.7%, against +16.2% for the median peer and +1.8% for the Japan market (cap-weighted) — 10th lowest of 21 in its peer set.

Growth Revenue grew 0.3% over the last twelve months (peer median +7.5%); the operating margin is 12.1% (peer median 14.6%).

Valuation It trades at 24.5× forward earnings against a peer median of 24.4× (10th most expensive of 20).

Price implies For today's price to make sense, revenue must grow about -2% a year for seven years (Req g). Recent delivered growth is +5%, so the hurdle is -7 pp: the price already allows for a slowdown.

Capital Return on invested capital runs 5.7 points above its cost of capital (5.0% WACC).

Relative performance

10011012011 May 202611 Aug 20266 Nov 20268113.T 114Peer median 114
Six months, rebased to 100: Unicharm against the median of its 20 peers (local-currency closes).

Unicharm financials

Reported figures in JPY; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue¥968B¥945B¥989B¥942B¥898B
Revenue growth—-4%+5%+5%—
Gross profit¥374B¥356B¥376B¥340B¥318B
EBITDA¥164B¥157B¥185B¥171B¥161B
Net income¥64.4B¥65.2B¥81.8B¥86.1B¥67.6B
Free cash flow¥109B¥103B¥97.8B¥124B¥59.3B
Capital expenditure¥25.0B¥28.6B¥39.3B¥38.4B¥33.0B
Total debt¥13.3B¥43.7B¥61.8B¥61.3B¥57.1B

Quarterly statements and history in the cockpit →

Unicharm competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

0%+50%+100%0%+10%+20%CLXMARICOPUIG4911GODREJCPESSITY-ADABUR278470ELF4452090430CHDDSFIR1318CUPIDCOLPALIPAR45278113.T6-month return →1-month return →
Up and to the right = strong over both horizons. Unicharm is the large dot.

Fundamentals: revenue growth against valuation

-50%0%+50%+100%20×40×CLXMARICOPUIG4911GODREJCPESSITY-ABEIDABUR278470ELF4452090430CHDDSFIR13188113.TRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Unicharm is the large dot.

Capital: growth delivered against growth the price implies

0%+20%+40%0%20%40%CLXMARICOPUIG4911GODREJCPESSITY-ABEIDABUR278470ELF4452CHDDSFIR1318COLPALIPAR45278113.TGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Unicharm is the large dot.

Unicharm competitors and peer comparison

Head to head with its named competitors (8113.T vs 4452.T vs PG vs KMB)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Unicharm 8113.T$12.1B+15%0%12%24.5×-2.0%
Kao 4452.T$21.8B+33%+6%10%24.4×1.5%
Procter & Gamble PG$383B+13%+4%24%23.4×-0.3%
Kimberly-Clark KMB$66.5B+12%-12%14%15.3×4.1%
Daio Paper 3880.T$1.03B+3%+1%4%15.6×3.7%

How Unicharm compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Unicharm against its 20 peers (data as of 6 Nov 2026)
Measure8113.TPeer medianRank in peer set
1-month return+11.9%+9.8%7th highest of 21
6-month return+14.7%+16.2%10th lowest of 21
Distance from 52-week high-5.2%-10.2%8th highest of 21
Revenue growth (TTM)+0.3%+7.5%4th lowest of 21
Operating margin12.1%14.6%7th lowest of 21
Forward P/E24.5×24.4×10th most expensive of 20
Growth the price implies (Req g, 7 yrs)-2.0%4.7%5th least demanding of 20
Growth delivered (Del g)+5.4%+6.6%10th lowest of 20
Hurdle (Req g minus delivered)-7.4 pp-2.6 pp8th least demanding of 20
ROIC minus cost of capital+5.7 pp+5.4 pp10th highest of 20
EV / EBITDA10.8×15.9×5th cheapest of 18
Net debt / EBITDA-1.5×0.2×3rd least indebted of 19

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Unicharm 8113.TJapan$12.1B+15%0%12%24.5×-2.0%+5.4%
Clorox CLXUnited States$12.1B+8%+6%14%17.4×2.7%-1.8%
Marico MARICO.NSIndia$12.3B+8%+20%16%51.8×28.0%+11.1%
Puig Brands PUIG.MCSpain$12.5B+16%+4%16%17.9×-3.0%+11.7%
Shiseido 4911.TJapan$9.52B+20%+5%4%32.8×17.5%+1.0%
Godrej Consumer Products GODREJCP.NSIndia$9.19B-18%+12%18%37.0×31.7%+6.6%
Essity ESSITY-A.STSweden$19.9B+17%-2%12%15.4×-3.3%+2.6%
Beiersdorf BEI.DEGermany$20.4B+21%-2%12%22.6×-2.3%+7.0%
Dabur India DABUR.NSIndia$7.13B-19%+9%15%32.1×27.3%+6.6%
APR 278470.KSSouth Korea$7.04B-40%+119%23%17.4×-1.4%+47.3%
e.l.f. Beauty ELFUnited States$6.85B+91%+31%12%35.4×27.9%+38.8%
Kao 4452.TJapan$21.8B+33%+6%10%24.4×1.5%+4.1%
Amorepacific 090430.KSSouth Korea$6.03B-1%+10%9%23.8×4.0%-0.8%
Church & Dwight CHDUnited States$25.8B+17%+2%18%27.4×6.9%+4.8%
Reynolds Consumer Products REYNUnited States$5.08B+10%+2%14%14.6×-0.2%+2.7%
DSM-Firmenich DSFIR.ASNetherlands$29.5B+62%-45%8%30.1×24.3%+2.5%
Mao Geping Cosmetics 1318.HKHong Kong$4.92B-28%+32%31%15.0×4.7%+41.1%
Cupid CUPID.NSIndia$4.83B+158%+122%34%n/an/an/a
Colgate-Palmolive (India) COLPAL.NSIndia$4.83B-23%+9%28%32.2×30.8%+4.5%
Interparfums IPARUnited States$4.34B+43%+3%17%29.0×10.9%+22.5%
Rohto Pharmaceutical 4527.TJapan$3.97B+17%+10%12%16.7×-2.1%+13.7%

Questions

Who are Unicharm's main competitors?
Named competitors: Kao Corp (4452.T), Procter & Gamble (PG), Kimberly-Clark (KMB), Daio Paper (3880.T). The cockpit's measured peer set (industry) also includes Clorox (CLX), Marico (MARICO.NS), Puig Brands (PUIG.MC), Shiseido (4911.T), Godrej Consumer Products (GODREJCP.NS), Essity (ESSITY-A.ST).
Is Unicharm expensive compared with its peers?
On forward p/e it trades at 24.5× against a peer median of 24.4×, 10th most expensive of 20 in its peer set. For today's price to make sense, revenue must grow about -2% a year for seven years (Req g). Recent delivered growth is +5%, so the hurdle is -7 pp: the price already allows for a slowdown.
How has Unicharm stock performed?
Over six months to 6 Nov 2026 the shares returned +14.7% against +16.2% for the median peer; over one year +4.1%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.