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← CockpitCompetitor Analysis › 2723.HK Beijing DeepZero Technology Co., Ltd. Class HOpen in the cockpit ↗

Beijing DeepZero Technology Co., Ltd. Class H2723.HKCompetitor analysis, valuation and peers

Hong Kong · HKD·Information Technology›Packaged Software

Chinese adtech/martech company providing programmatic ad-buying (AlphaDesk) and enterprise data/CRM (AlphaData) platforms, now expanding into AI agents.

≈ A Chinese Trade Desk crossed with a marketing-cloud CRM platform
Mkt cap
$4.58B
US dollars, full cap
Free float
25%
of shares outstanding
$/day
$10.3M
20-day average traded
Fwd P/E
n/m
no positive forecast
ROIC−WACC
-17.3 pp
WACC 20.0%
Hurdle
n/a
no reverse DCF
Close · HKDHK$523.00
1Dn/a
1W-10.4%
1M+15.3%
3M-0.8%
6Mn/a
YTDn/a
1Yn/a
ATR %18.3%
52w lowhigh48.0% off high

What Beijing DeepZero Technology does

Chinese adtech/martech company providing programmatic ad-buying (AlphaDesk) and enterprise data/CRM (AlphaData) platforms, now expanding into AI agents.

In one line: A Chinese Trade Desk crossed with a marketing-cloud CRM platform.

Products and services

  • AlphaDesk programmatic ad platform
  • AlphaData CRM/data management
  • Deep Agent AI sales/marketing agents

Customers

  • Brands and advertisers buying digital ad inventory
  • Enterprises using CRM/data platforms

Where it sits in the supply chain

  • Communication services
  • Adtech/martech
  • Programmatic advertising & enterprise…

What could go right

  • Enterprise AI-agent product adoption
  • Digital ad spend growth in China

What could go wrong

  • Ad-spend macro cyclicality
  • Competition from platform-owned adtech (Tencent/ByteDance)

Moat: narrow (data, process know-how). Proprietary ad-optimization and customer data algorithms built up over years of campaign data.

Headquarters: Beijing, China · Founded: 2009 · Employees: 312

Named competitors

Beijing DeepZero Technology at a glance

Size Beijing DeepZero Technology (2723.HK) is a Hong Kong Information Technology company (Packaged Software) with a market value of $4.58B, the 268th largest of 891 Hong Kong companies the cockpit tracks. Shares closed at HK$523.00 on 6 Nov 2026.

Growth Revenue grew 30.9% over the last twelve months (peer median +12.5%); the operating margin is 1.4% (peer median 7.5%).

Valuation It trades at 45.1× enterprise value to sales against a peer median of 4.1× (2nd most expensive of 21).

Capital Return on invested capital runs 17.3 points below its cost of capital (20.0% WACC).

Beijing DeepZero Technology financials

Reported figures in HKD; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2021
RevenueHK$782MHK$625MHK$583MHK$675MHK$1.04B
Revenue growth—+7%-14%-35%—
Gross profitHK$190MHK$160MHK$159MHK$210MHK$213M
EBITDAHK$17.1MHK$12.0MHK$21.1MHK$64.9MHK$90.4M
Net incomeHK$15.1MHK$9.86MHK$23.8MHK$67.0MHK$75.6M
Free cash flow-HK$147MHK$47.3MHK$48.1MHK$57.6MHK$51.6M
Capital expenditureHK$471,281HK$399,105HK$1.03MHK$36,465HK$125,402
Total debtn/aHK$5.62MHK$12.1MHK$2.05MHK$8.18M

Quarterly statements and history in the cockpit →

Beijing DeepZero Technology competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Fundamentals: revenue growth against valuation

-20%0%+20%+40%0×20×40×PLHTFLRXOCCCMAASBILL38886005884733HUB002195ACP6460SRAD6005366884110268SEZL2723.HKRevenue growth (TTM) →EV / Sales →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Beijing DeepZero Technology is the large dot.

Beijing DeepZero Technology competitors and peer comparison

Head to head with its named competitors (2723.HK vs TTD vs 300058.SZ vs 1860.HK)
CompanyMarket cap6M returnRevenue growthOp. marginEV / SalesReq g
Beijing DeepZero Technology 2723.HK$4.58Bn/a+31%1%45.1×n/a
Trade Desk (The) TTD$6.11B-44%+12%20%1.7×-5.8%
BlueFocus Intelligent Communications 300058.SZ$6.98B-24%+6%0%0.6×58.3%
Mobvista Incorporation 1860.HK$2.05B-43%+26%4%0.8×-1.1%
Salesforce CRM$176B+18%+11%22%4.7×13.7%

How Beijing DeepZero Technology compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Beijing DeepZero Technology against its 20 peers (data as of 6 Nov 2026)
Measure2723.HKPeer medianRank in peer set
1-month return+15.3%+4.0%6th highest of 21
Distance from 52-week high-48.0%-25.5%6th lowest of 21
Revenue growth (TTM)+30.9%+12.5%5th highest of 21
Operating margin1.4%7.5%9th lowest of 21
EV / Sales45.1×4.1×2nd most expensive of 21
ROIC minus cost of capital-17.3 pp-1.8 pp3rd lowest of 21
Net debt / EBITDA-35.3×0.0×least indebted of 13

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginEV / SalesReq gDelivered g
Beijing DeepZero Technology 2723.HKHong Kong$4.58Bn/a+31%1%45.1×n/an/a
Planet Labs PBC PLUnited States$4.57B-68%+44%-26%11.1×n/an/a
HeartFlow HTFLUnited States$4.56B+15%+40%-34%20.9×n/an/a
RXO RXOUnited States$4.55B+27%+10%0%0.8×n/an/a
CCC Intelligent Solutions CCCUnited States$4.54B+50%+11%18%5.0×11.2%+10.8%
Maase MAASUnited States$4.51B+7%-84%-16%168.9×n/an/a
BILL BILLUnited States$4.50B+25%+13%1%2.6×36.5%+47.3%
Kingsoft 3888.HKHong Kong$4.46B+4%0%14%1.2×-5.8%+10.8%
Yonyou Network Technology 600588.SSChina$4.72B-21%+4%-16%3.7×n/an/a
OBIC Business Consultants 4733.TJapan$4.74B+62%+12%47%11.4×3.2%+11.9%
Tenable TENBUnited States$4.40B+93%+10%5%4.5×30.1%+17.8%
HUB24 HUB.AXAustralia$4.39B-4%+23%29%12.7×35.6%+35.7%
Shanghai Stonehill Technology 002195.SZChina$4.77B-34%+11%-25%35.3×n/an/a
Asseco Poland ACP.WAPoland$4.85B+31%+2%11%1.2×4.0%+6.6%
Sega Sammy 6460.TJapan$4.28B+46%+24%10%1.4×-2.3%+11.9%
Sportradar SRADUnited States$4.22B+4%+25%13%2.4×11.3%+25.8%
China National Software & Service 600536.SSChina$4.22B-20%-16%0%6.2×49.7%-7.3%
OPENLANE OPLNUnited States$4.22B-9%+13%17%3.1×11.1%-2.4%
Beijing HyperStrong Technology 688411.SSChina$4.99B-29%+38%12%2.5×n/an/a
Kingdee International Software 0268.HKHong Kong$4.16B+3%+17%2%3.5×45.4%+15.0%
Sezzle SEZLUnited States$5.05B+146%+43%40%9.5×28.8%+50.3%

Questions

Who are Beijing DeepZero Technology's main competitors?
Named competitors: The Trade Desk (TTD), BlueFocus Intelligent Communications (300058.SZ), Mobvista/Mintegral (1860.HK), Salesforce (CRM). The cockpit's measured peer set (industry) also includes Planet Labs PBC (PL), HeartFlow (HTFL), RXO (RXO), CCC Intelligent Solutions (CCC), Maase (MAAS), BILL (BILL).
Is Beijing DeepZero Technology expensive compared with its peers?
On ev / sales it trades at 45.1× against a peer median of 4.1×, 2nd most expensive of 21 in its peer set.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.