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On Holding AG Class AONONCompetitor analysis, valuation and peers

United States · USD·Consumer Discretionary›Apparel/Footwear

Swiss performance running shoe and apparel brand known for its CloudTec cushioning technology, growing fast internationally.

Momentum strong 64
Mkt cap
$12.3B
US dollars, full cap
Free float
76%
of shares outstanding
$/day
$342M
20-day average traded
Fwd P/E
20.0×
forward earnings
ROIC−WACC
+12.5 pp
WACC 14.5%
Hurdle
-30 pp
Req g minus delivered
Next earnings
4 days
10 Nov 2026
Close · USD$37.36
1D-0.5%
1W+10.6%
1M+9.8%
3M-3.7%
6M+6.0%
YTD-19.6%
1Y+3.5%
ATR %3.9%
Beta1.25
52w lowhigh26.9% off high

What On Holding AG Class A does

Swiss performance running shoe and apparel brand known for its CloudTec cushioning technology, growing fast internationally.

Sells through wholesale partners such as running-specialty and sporting-goods stores and through its own online store and shops, and its shoes are made by contract factories in Asia rather than its own. The three founders hold Class B shares with extra votes; the Class A shares traded here carry fewer.

Products and services

  • Running shoes
  • Apparel
  • Accessories

Customers

  • Runners and athletic/lifestyle consumers globally

Where it sits in the supply chain

  • Consumer discretionary
  • Athletic footwear and apparel
  • Brand design and global wholesale/DTC…

What could go right

  • International expansion (Asia, Europe)
  • Category expansion beyond running

What could go wrong

  • Fashion/fad risk in run category
  • Swiss franc currency exposure

Moat: narrow (brand, IP / patents). Patented CloudTec sole technology and a fast-growing premium brand differentiate it in a crowded category.

Headquarters: Zurich, Switzerland · Founded: 2010 · Employees: 3,963

Named competitors

On Holding AG Class A at a glance

Size On Holding AG Class A (ONON) is a United States Consumer Discretionary company (Apparel/Footwear) with a market value of $12.3B, the 683rd largest of 3,117 United States companies the cockpit tracks. Shares closed at $37.36 on 6 Nov 2026.

Performance Over six months the shares gained 6.0%, against +3.7% for the median peer and -1.1% for the United States market (cap-weighted) — 9th highest of 21 in its peer set.

Growth Revenue grew 29.3% over the last twelve months (peer median +7.2%); the operating margin is 13.8% (peer median 17.2%).

Valuation It trades at 20.0× forward earnings against a peer median of 15.6× (6th most expensive of 21).

Price implies For today's price to make sense, revenue must grow about 22% a year for seven years (Req g). Recent delivered growth is +52%, so the hurdle is -30 pp: the price already allows for a slowdown.

Capital Return on invested capital runs 12.5 points above its cost of capital (14.5% WACC).

Short interest Short interest is 11.1% of the free float (15 Oct 2026).

Next results Next results expected around 10 Nov 2026 (exchange calendar; dates can move).

Relative performance

8010012011 May 202611 Aug 20266 Nov 2026ONON 110Peer median 105
Six months, rebased to 100: On Holding AG Class A against the median of its 20 peers (local-currency closes).

On Holding AG Class A financials

Reported figures in USD; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue$4.06B$3.63B$2.63B$1.99B$1.28B
Revenue growth—+38%+32%+56%—
Gross profit$2.63B$2.14B$1.49B$1.12B$675M
EBITDA$735M$607M$359M$273M$138M
Net income$500M$245M$275M$88.6M$60.4M
Free cash flow$523M$319M$494M$204M-$306M
Capital expenditure$122M$94.6M$73.7M$52.4M$86.8M
Total debt$762M$733M$442M$290M$184M

Quarterly statements and history in the cockpit →

On Holding AG Class A competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

0%+20%0%+10%+20%+30%LULUDECKMONC7453LEVI2313VFC7936300979CROXRL3998BIRKBCGILNXTZGN600177BRBYONON6-month return →1-month return →
Up and to the right = strong over both horizons. On Holding AG Class A is the large dot.

Fundamentals: revenue growth against valuation

0%+10%+20%+30%10×20×30×LULUDECKMONC7453LEVI2313VFC7936300979CROXRL3998BIRKBCGILNXTZGN600177BRBY2020ONONRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. On Holding AG Class A is the large dot.

Capital: growth delivered against growth the price implies

0%+20%+40%0%20%40%LULUDECKMONC7453LEVI2313VFC7936300979CROX3998BIRKBCGILZGN600177BRBY2020ONONGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. On Holding AG Class A is the large dot.

On Holding AG Class A competitors and peer comparison

Head to head with its named competitors (ONON vs DECK vs NKE vs ADS.DE)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
On Holding AG Class A ONON$12.3B+6%+29%14%20.0×22.0%
Deckers Brands DECK$11.6B-14%+6%23%11.0×-3.3%
Nike NKE$57.3B-13%-1%9%30.4×7.0%
adidas ADS.DE$33.2B+19%+8%9%18.3×3.5%
Lululemon Athletica LULU$12.8B-16%+2%18%13.4×-8.9%

How On Holding AG Class A compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

On Holding AG Class A against its 20 peers (data as of 6 Nov 2026)
MeasureONONPeer medianRank in peer set
1-month return+9.8%+10.0%10th lowest of 21
6-month return+6.0%+3.7%9th highest of 21
Distance from 52-week high-26.9%-13.6%6th lowest of 21
Revenue growth (TTM)+29.3%+7.2%2nd highest of 21
Operating margin13.8%17.2%8th lowest of 21
Forward P/E20.0×15.6×6th most expensive of 21
Growth the price implies (Req g, 7 yrs)22.0%8.4%2nd most demanding of 21
Growth delivered (Del g)+51.6%+14.3%highest of 21
Hurdle (Req g minus delivered)-29.6 pp-5.9 ppleast demanding of 21
ROIC minus cost of capital+12.5 pp+9.1 pp10th highest of 21
EV / EBITDA15.7×9.9×2nd most expensive of 19
Net debt / EBITDA-1.0×0.9×3rd least indebted of 19

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
On Holding AG Class A ONONUnited States$12.3B+6%+29%14%20.0×22.0%+51.6%
Lululemon Athletica LULUUnited States$12.8B-16%+2%18%13.4×-8.9%+20.3%
Deckers Brands DECKUnited States$11.6B-14%+6%23%11.0×-3.3%+16.5%
Moncler MONC.MIItaly$13.8B-11%+3%29%19.5×10.8%+16.8%
Ryohin Keikaku 7453.TJapan$16.4B+31%+18%11%32.4×9.5%+15.3%
Levi Strauss & LEVIUnited States$8.77B+1%+5%13%14.6×5.2%+7.1%
Shenzhou Intl 2313.HKHong Kong$8.08B-7%+2%16%11.8×-4.5%+5.4%
V.F VFCUnited States$8.01B+7%-2%8%16.6×11.1%+0.8%
Asics 7936.TJapan$20.7B+10%+28%19%27.1×14.1%+19.8%
Huali Industrial 300979.SZChina$7.09B+6%-10%14%19.7×-4.4%+12.4%
Crocs CROXUnited States$6.94B+47%+1%23%9.6×1.1%+23.9%
Ralph Lauren RLUnited States$22.4B+5%+15%17%18.6×11.0%+13.0%
Bosideng International 3998.HKHong Kong$6.64B+3%+8%18%10.3×-10.8%+14.2%
Birkenstock BIRKUnited States$6.64B-5%+20%24%13.9×7.4%+19.9%
Brunello Cucinelli BC.MIItaly$6.61B+4%+10%18%37.8×20.6%+20.9%
Gildan Activewear GIL.TOCanada$6.48B-40%+40%15%6.8×6.5%+13.7%
Next NXT.LUnited Kingdom$23.8B+24%+13%19%18.8×12.5%+14.3%
Ermenegildo Zegna ZGNUnited States$5.96B+7%+11%9%31.1×20.3%+11.3%
Youngor Fashion 600177.SSChina$5.69B+10%-5%-3%12.8×23.3%+0.1%
Burberry BRBY.LUnited Kingdom$5.38B-4%-2%7%28.8×19.1%+0.6%
Anta Sports 2020.HKHong Kong$28.2B+2%+17%21%12.5×-0.7%+16.9%

Questions

Who are On Holding AG Class A's main competitors?
Named competitors: Deckers Brands (Hoka) (DECK), Nike (NKE), Adidas (ADS.DE), Lululemon (LULU). The cockpit's measured peer set (industry) also includes Lululemon Athletica (LULU), Deckers Brands (DECK), Moncler (MONC.MI), Ryohin Keikaku (7453.T), Levi Strauss & (LEVI), Shenzhou Intl (2313.HK).
Is On Holding AG Class A expensive compared with its peers?
On forward p/e it trades at 20.0× against a peer median of 15.6×, 6th most expensive of 21 in its peer set. For today's price to make sense, revenue must grow about 22% a year for seven years (Req g). Recent delivered growth is +52%, so the hurdle is -30 pp: the price already allows for a slowdown.
How has On Holding AG Class A stock performed?
Over six months to 6 Nov 2026 the shares returned +6.0% against +3.7% for the median peer; over one year +3.5%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.