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UK sportswear retailer selling branded athletic footwear and apparel through JD and other store banners globally.
UK sportswear retailer selling branded athletic footwear and apparel through JD and other store banners globally.
Sells other companies' sports brands rather than its own, so Nike, its most important supplier, and the other big brands decide which products and launches it receives. US expansion came through the purchases of Finish Line in 2018, Shoe Palace and Hibbett in 2024, which broadened its reach beyond the UK.
In one line: A UK Foot Locker.
Moat: narrow (scale, distribution, brand). Scale purchasing power and prime retail locations for coveted Nike/Adidas allocations.
Headquarters: Bury, UK · Founded: 1981 · Employees: 96,084
Size JD Sports Fashion (JD..L) is a United Kingdom Consumer Discretionary company (Apparel/Footwear Retail) with a market value of $6.03B, the 82nd largest of 363 United Kingdom companies the cockpit tracks. Shares closed at £95.34 on 6 Nov 2026.
Performance Over six months the shares gained 37.2%, against +12.9% for the median peer and +3.6% for the United Kingdom market (cap-weighted) — 4th highest of 21 in its peer set.
Growth Revenue grew 2.1% over the last twelve months (peer median +10.6%); the operating margin is 6.8% (peer median 9.6%).
Valuation It trades at 9.0× forward earnings against a peer median of 17.4× (2nd cheapest of 20).
Price implies For today's price to make sense, revenue must grow about 1% a year for seven years (Req g). Recent delivered growth is +15%, so the hurdle is -14 pp: the price already allows for a slowdown.
Capital Return on invested capital runs 1.4 points below its cost of capital (10.7% WACC).
Next results Next results expected around 13 Jul 2027 (exchange calendar; dates can move).
| TTM | FY2025 | FY2024 | FY2023 | FY2022 | |
|---|---|---|---|---|---|
| Revenue | £12.6B | £12.7B | £11.5B | £10.5B | £10.1B |
| Revenue growth | — | +11% | +9% | +4% | — |
| Gross profit | £5.79B | £5.87B | £5.38B | £4.97B | £4.84B |
| EBITDA | £1.84B | £1.90B | £1.75B | £1.52B | £1.70B |
| Net income | £562M | £436M | £490M | £539M | £188M |
| Free cash flow | £1.10B | £1.00B | £773M | £679M | £767M |
| Capital expenditure | £364M | £413M | £534M | £540M | £359M |
| Total debt | n/a | £3.68B | £3.74B | £2.61B | £2.50B |
The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.
| Company | Market cap | 6M return | Revenue growth | Op. margin | Forward P/E | Req g |
|---|---|---|---|---|---|---|
| JD Sports Fashion JD..L | $6.03B | +37% | +2% | 7% | 9.0× | 1.4% |
| Frasers FRAS.L | $5.64B | +44% | +8% | 7% | 9.1× | n/a |
| Zalando ZAL.DE | $7.64B | +42% | +18% | 4% | 19.6× | 7.6% |
| Dick's Sporting Goods DKS | $12.5B | -35% | +54% | 6% | 11.8× | 8.7% |
| Academy Sports and Outdoors ASO | $4.14B | +24% | +4% | 10% | 9.9× | -1.2% |
| ASOS ASC.L | $670M | +88% | -15% | -1% | n/a | 1.2% |
Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.
| Measure | JD..L | Peer median | Rank in peer set |
|---|---|---|---|
| 1-month return | +13.5% | +6.9% | 6th highest of 21 |
| 6-month return | +37.2% | +12.9% | 4th highest of 21 |
| Distance from 52-week high | -4.8% | -12.3% | 5th highest of 21 |
| Revenue growth (TTM) | +2.1% | +10.6% | 3rd lowest of 21 |
| Operating margin | 6.8% | 9.6% | 6th lowest of 21 |
| Forward P/E | 9.0× | 17.4× | 2nd cheapest of 20 |
| Growth the price implies (Req g, 7 yrs) | 1.4% | 17.5% | 6th least demanding of 20 |
| Growth delivered (Del g) | +15.5% | +14.9% | 10th highest of 20 |
| Hurdle (Req g minus delivered) | -14.1 pp | -2.7 pp | 2nd least demanding of 20 |
| ROIC minus cost of capital | -1.4 pp | +2.1 pp | 5th lowest of 21 |
| EV / EBITDA | 4.3× | 11.0× | cheapest of 19 |
| Net debt / EBITDA | 1.6× | 1.1× | 8th most indebted of 19 |
| Company | Market | Market cap | 6M return | Revenue growth | Op. margin | Forward P/E | Req g | Delivered g |
|---|---|---|---|---|---|---|---|---|
| JD Sports Fashion JD..L | United Kingdom | $6.03B | +37% | +2% | 7% | 9.0× | 1.4% | +15.5% |
| Abercrombie & Fitch ANF | United States | $6.35B | +57% | +5% | 14% | 12.1× | -2.7% | +11.0% |
| Urban Outfitters URBN | United States | $7.26B | +18% | +11% | 10% | 13.1× | 6.9% | +12.3% |
| Gap GAP | United States | $7.55B | -8% | +1% | 11% | 8.4× | -2.3% | +2.2% |
| SHIMAMURA 8227.T | Japan | $4.69B | +2% | +5% | 9% | 14.3× | -9.9% | +5.2% |
| Vishal Mega Mart VMM.NS | India | $4.67B | -25% | +18% | 9% | 43.8× | 32.3% | +19.4% |
| Victoria's Secret & VSXY | United States | $8.62B | +125% | +10% | 8% | 21.4× | 20.0% | +3.9% |
| Boot Barn BOOT | United States | $3.92B | -20% | +17% | 14% | 14.6× | 14.3% | +20.3% |
| American Eagle Outfitters AEO | United States | $3.34B | +19% | +8% | 9% | 11.1× | 0.9% | +8.1% |
| Meesho MEESHO.NS | India | $11.4B | +17% | +34% | -9% | n/a | n/a | n/a |
| Aritzia ATZ.TO | Canada | $12.5B | +9% | +40% | 16% | 27.1× | 22.0% | +34.0% |
| Lpp LPP.WA | Poland | $13.0B | +36% | +15% | 13% | 17.4× | 17.5% | +24.1% |
| Sailvan Times 301381.SZ | China | $2.39B | +25% | +14% | 4% | 25.4× | 14.9% | +17.6% |
| Metro Brands METROBRAND.NS | India | $2.39B | -20% | +16% | 19% | 49.2× | 34.1% | +29.1% |
| Burlington Stores BURL | United States | $15.5B | -19% | +11% | 8% | 20.5× | 18.2% | +14.9% |
| Allegro.eu ALE.WA | Poland | $15.5B | +97% | +8% | 20% | 30.8× | 22.1% | +23.4% |
| Buckle BKE | United States | $2.16B | -20% | +6% | 22% | 10.3× | -5.2% | +7.6% |
| Capri CPRI | United States | $2.12B | +11% | -14% | 3% | 9.4× | 21.3% | -3.1% |
| Trent TRENT.NS | India | $17.4B | +8% | +18% | 12% | 75.1× | 60.1% | +50.6% |
| Modivo MDV.WA | Poland | $2.01B | +29% | +4% | 2% | 34.1× | 23.3% | +15.9% |
| OVS OVS.MI | Italy | $1.74B | +15% | +10% | 7% | 14.8× | 12.8% | +11.4% |