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Braze, Inc. Class ABRZECompetitor analysis, valuation and peers

United States · USD·Information Technology›Internet Software/Services

Provides a customer engagement platform that helps brands send personalized push, email and in-app messages.

Momentum leader 99
Mkt cap
$5.20B
US dollars, full cap
Free float
77%
of shares outstanding
$/day
$413M
20-day average traded
Fwd P/E
57.1×
forward earnings
ROIC−WACC
-38.6 pp
WACC 8.7%
Hurdle
-10 pp
Req g minus delivered
Next earnings
32 days
8 Dec 2026
Close · USD$45.79
1D0.0%
1W+0.1%
1M+60.9%
3M+59.3%
6M+110.8%
YTD+33.5%
1Y+63.1%
ATR %2.4%
Beta0.90
52w lowhigh0.9% off high

What Braze does

Provides a customer engagement platform that helps brands send personalized push, email and in-app messages.

Sells annual subscriptions priced on the number of end users it engages and the volume of messages and data it handles, so customers' growth lifts its revenue. A customer typically starts with one channel, such as push, then adds email, in-app messages and others on the same platform.

Products and services

  • Cross-channel messaging orchestration
  • Customer data platform features
  • AI-driven personalization

Customers

  • Consumer apps and brands (retail, media, fintech)

Where it sits in the supply chain

  • Marketing technology
  • Customer engagement/messaging SaaS
  • Mobile and web app marketing teams

What could go right

  • Digital marketing automation adoption
  • Cross-sell of additional platform modules

What could go wrong

  • Competition from bundled suites (Salesforce/Adobe)
  • Marketing tech budget cyclicality

Moat: narrow (switching costs, data, customer qualification). Deep integration into customer data and messaging workflows makes switching platforms costly for marketing teams.

Headquarters: New York, New York, United States · Founded: 2011 · Employees: 1,988

Named competitors

Braze at a glance

Size Braze (BRZE) is a United States Information Technology company (Internet Software/Services) with a market value of $5.20B, the 1158th largest of 3,117 United States companies the cockpit tracks. Shares closed at $45.79 on 6 Nov 2026.

Performance Over six months the shares gained 110.8%, against +5.9% for the median peer and -1.1% for the United States market (cap-weighted) — highest of 20 in its peer set.

Growth Revenue grew 27.4% over the last twelve months (peer median +7.9%); the operating margin is -13.2% (peer median 24.7%).

Valuation It trades at 57.1× forward earnings against a peer median of 29.2× (6th most expensive of 20).

Price implies For today's price to make sense, revenue must grow about 28% a year for seven years (Req g). Recent delivered growth is +38%, so the hurdle is -10 pp: the price already allows for a slowdown.

Capital Return on invested capital runs 38.6 points below its cost of capital (8.7% WACC).

Backlog Backlog (remaining performance obligations) was $1.09B at 31 Jul 2026, up 27% on a year earlier — 1.3 years of trailing revenue. Backlog detail →

Short interest Short interest is 7.4% of the free float (15 Oct 2026).

Next results Next results expected around 8 Dec 2026 (exchange calendar; dates can move).

Relative performance

10015020011 May 202611 Aug 20266 Nov 2026BRZE 221Peer median 106
Six months, rebased to 100: Braze against the median of its 20 peers (local-currency closes).

Braze financials

Reported figures in USD; fiscal year ends 2026-01-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue$834M$738M$593M$472M$355M
Revenue growth—+24%+26%+33%—
Gross profit$550M$496M$410M$324M$240M
EBITDA-$85.5M-$113M-$112M-$137M-$144M
Net income-$113M-$131M-$104M-$129M-$139M
Free cash flow$84.0M$61.9M$23.4M-$2.91M-$37.8M
Capital expenditure$12.5M$13.4M$17.0M$13.3M$16.7M
Total debt$96.4M$82.7M$87.4M$90.6M$51.3M

Quarterly statements and history in the cockpit →

Braze competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-50%0%+50%+100%0%+50%VENDRMVAUTOPOLICYBZRAG1G24SMGCRISILNAUKRI300413603000ABSLAMCDAO601519BRZE6-month return →1-month return →
Up and to the right = strong over both horizons. Braze is the large dot.

Fundamentals: revenue growth against valuation

-20%0%+20%+40%0×100×200×300×VENDRMVAUTOPOLICYBZRAG1CARG24CRISILNAUKRIPPLI300413603000300253BRZERevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Braze is the large dot.

Capital: growth delivered against growth the price implies

0%+20%+40%0%20%40%VENDRMVAUTOMBGLCARG24SEKNAUKRIPPLI300413603000DAO300253ITBRZEGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Braze is the large dot.

Braze competitors and peer comparison

Head to head with its named competitors (BRZE vs CRM vs ADBE vs KVYO)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Braze BRZE$5.20B+111%+27%-13%57.1×27.9%
Salesforce CRM$176B+18%+11%22%14.6×13.7%
Adobe ADBE$93.1B-5%+12%36%8.9×0.9%
Klaviyo KVYO$5.90B+36%+29%-2%19.7×7.0%
Zeta Global ZETA$7.79B+81%+36%3%28.2×49.7%
HubSpot HUBS$10.0B+2%+21%4%12.5×25.1%
Twilio TWLO$31.3B0%+19%8%30.7×38.2%

How Braze compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Braze against its 20 peers (data as of 6 Nov 2026)
MeasureBRZEPeer medianRank in peer set
1-month return+60.9%+8.8%2nd highest of 21
6-month return+110.8%+5.9%highest of 20
Distance from 52-week high-0.9%-26.6%highest of 21
Revenue growth (TTM)+27.4%+7.9%2nd highest of 21
Operating margin-13.2%24.7%2nd lowest of 21
Forward P/E57.1×29.2×6th most expensive of 20
Growth the price implies (Req g, 7 yrs)27.9%13.1%5th most demanding of 16
Growth delivered (Del g)+37.5%+11.1%highest of 16
Hurdle (Req g minus delivered)-9.6 pp+6.7 pp4th least demanding of 16
ROIC minus cost of capital-38.6 pp-0.1 pplowest of 16

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Braze BRZEUnited States$5.20B+111%+27%-13%57.1×27.9%+37.5%
Vend Marketplaces VEND.OLNorway$5.11B-4%-14%29%35.2×10.7%-13.2%
Rightmove RMV.LUnited Kingdom$5.38B+35%+7%66%18.1×11.6%+15.6%
Autotrader AUTO.LUnited Kingdom$5.68B+12%+4%62%14.3×-0.7%+18.9%
PB Fintech POLICYBZR.NSIndia$4.74B-43%+37%7%41.0×n/an/a
Mobility Global MBGLUnited States$5.79Bn/a+8%51%13.2×-6.0%+8.5%
AUTO1 AG1.DEGermany$4.34B-14%+21%1%29.2×n/an/a
CAR CAR.AXAustralia$6.85B-3%+6%38%28.5×21.8%+24.0%
Scout24 G24.DEGermany$6.99B+19%+16%49%22.3×10.3%+12.9%
SMG Swiss Marketplace SMG.SWSwitzerland$3.77B+7%+13%35%23.9×5.8%+12.4%
Seek SEK.AXAustralia$3.59B+8%+17%24%25.8×17.7%+11.1%
Crisil CRISIL.NSIndia$3.40B+6%+24%26%35.0×n/an/a
Info Edge India NAUKRI.NSIndia$8.18B+21%+13%34%59.6×51.8%+23.8%
People PPLIUnited States$3.16B-4%-29%2%38.9×36.5%-2.8%
Mango Excellent Media 300413.SZChina$9.77B+79%+10%-3%143.0×13.1%-0.3%
People.cn 603000.SSChina$2.69B-15%0%12%77.2×28.6%-0.4%
Aditya Birla Sun Life Amc ABSLAMC.NSIndia$2.68B-19%+4%60%23.9×n/an/a
Youdao, Inc. Sponsored ADR DAOUnited States$2.50B+59%+10%4%59.4×33.6%+17.6%
Shanghai Great Wisdom 601519.SSChina$2.49B-18%+6%-8%n/an/an/a
Winning Health Technology 300253.SZChina$2.31B-19%+6%-20%351.5×18.9%-1.4%
Gartner ITUnited States$12.0B+20%0%19%11.8×-4.0%+9.6%

Braze backlog

Braze reported $1.09B of remaining performance obligations at 31 Jul 2026, up 27% from a year earlier and up 1% from the previous quarter. That is 1.3 years of trailing revenue already under contract. Book-to-bill last quarter: 1.06.

Questions

Who are Braze's main competitors?
Named competitors: Salesforce Marketing Cloud (CRM), Adobe Experience Cloud (ADBE), Iterable (private or unlisted), Airship (private or unlisted), Klaviyo (KVYO), Zeta Global (ZETA). The cockpit's measured peer set (industry) also includes Vend Marketplaces (VEND.OL), Rightmove (RMV.L), Autotrader (AUTO.L), PB Fintech (POLICYBZR.NS), Mobility Global (MBGL), AUTO1 (AG1.DE).
Is Braze expensive compared with its peers?
On forward p/e it trades at 57.1× against a peer median of 29.2×, 6th most expensive of 20 in its peer set. For today's price to make sense, revenue must grow about 28% a year for seven years (Req g). Recent delivered growth is +38%, so the hurdle is -10 pp: the price already allows for a slowdown.
How has Braze stock performed?
Over six months to 6 Nov 2026 the shares returned +110.8% against +5.9% for the median peer; over one year +63.1%.
What is Braze's backlog?
Braze's remaining performance obligations (contracted revenue not yet recognised) were $1.09B at 31 Jul 2026, +27% on a year earlier.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.