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Marine products maker — Mercury outboard engines plus boat brands like Boston Whaler and Sea Ray.
Marine products maker — Mercury outboard engines plus boat brands like Boston Whaler and Sea Ray.
Mercury engines carry the company, sold both to rival boat builders and to Brunswick's own boat brands, and every boat sold brings later parts and service. Boats sell through independent dealers who typically finance their inventory, so credit conditions and consumer confidence set the pace. Navico electronics and the Freedom Boat Club membership service add smaller lines.
Moat: wide (scale, brand, distribution). Mercury is the largest outboard-engine maker with a dominant dealer/service network competitors struggle to match.
Headquarters: Mettawa, Illinois · Founded: 1845 · Employees: 14,000
Size Brunswick (BC) is a United States Consumer Discretionary company (Trucks/Construction/Farm Machinery) with a market value of $5.00B, the 1187th largest of 3,117 United States companies the cockpit tracks. Shares closed at $77.23 on 6 Nov 2026.
Performance Over six months the shares fell 5.5%, against +0.7% for the median peer and -1.1% for the United States market (cap-weighted) — 10th lowest of 21 in its peer set.
Growth Revenue grew 10.4% over the last twelve months (peer median +6.2%); the operating margin is 6.3% (peer median 11.4%).
Valuation It trades at 14.5× forward earnings against a peer median of 16.9× (7th cheapest of 21).
Price implies For today's price to make sense, revenue must grow about 13% a year for seven years (Req g). Recent delivered growth is +4%, so the hurdle is +9 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.
Capital Return on invested capital runs 1.6 points below its cost of capital (10.0% WACC).
Backlog Backlog (remaining performance obligations) was $213M at 3 Oct 2026, up 8% on a year earlier — 0.0 years of trailing revenue. Backlog detail →
Credit Brunswick has 4 bonds outstanding ($1.60B), rated BBB- by the agencies and trading like BBB- at a weighted spread of 115 bp.
Short interest Short interest is 8.2% of the free float (15 Oct 2026).
Next results Next results expected around 4 Feb 2027 (exchange calendar; dates can move).
| TTM | FY2025 | FY2024 | FY2023 | FY2022 | |
|---|---|---|---|---|---|
| Revenue | $5.72B | $5.36B | $5.24B | $6.40B | $6.81B |
| Revenue growth | — | +2% | -18% | -6% | — |
| Gross profit | $1.69B | $1.28B | $1.28B | $1.72B | $1.85B |
| EBITDA | $660M | $614M | $712M | $1.05B | $1.18B |
| Net income | $211M | -$137M | $130M | $420M | $677M |
| Free cash flow | $371M | $396M | $264M | $444M | $198M |
| Capital expenditure | $198M | $166M | $167M | $289M | $388M |
| Total debt | $2.00B | $2.28B | $2.51B | $2.59B | $2.63B |
The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.
| Company | Market cap | 6M return | Revenue growth | Op. margin | Forward P/E | Req g |
|---|---|---|---|---|---|---|
| Brunswick BC | $5.00B | -5% | +10% | 6% | 14.5× | 13.0% |
| Yamaha Motor 7272.T | $10.1B | +54% | +10% | 6% | 9.3× | 4.2% |
| Polaris PII | $3.59B | -8% | +9% | 2% | 22.2× | 18.1% |
| Malibu Boats MBUU | $398M | -33% | +13% | 1% | 8.6× | 19.6% |
| Mastercraft Boat MCFT | $493M | -26% | +23% | 3% | n/a | 28.3% |
Peer set: Sector in the same market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.
| Measure | BC | Peer median | Rank in peer set |
|---|---|---|---|
| 1-month return | +23.9% | +2.2% | 2nd highest of 21 |
| 6-month return | -5.5% | +0.7% | 10th lowest of 21 |
| Distance from 52-week high | -14.4% | -24.9% | 6th highest of 21 |
| Revenue growth (TTM) | +10.4% | +6.2% | 9th highest of 21 |
| Operating margin | 6.3% | 11.4% | 5th lowest of 21 |
| Forward P/E | 14.5× | 16.9× | 7th cheapest of 21 |
| Growth the price implies (Req g, 7 yrs) | 13.0% | 4.8% | 6th most demanding of 18 |
| Growth delivered (Del g) | +4.3% | +13.4% | 2nd lowest of 18 |
| Hurdle (Req g minus delivered) | +8.7 pp | -5.9 pp | most demanding of 18 |
| ROIC minus cost of capital | -1.6 pp | +4.4 pp | 4th lowest of 20 |
| EV / EBITDA | 10.2× | 12.7× | 5th cheapest of 20 |
| Net debt / EBITDA | 2.6× | 1.7× | 9th most indebted of 20 |
| Bond spread | 115 bp | 109 bp | 2nd widest of 5 |
| Company | Market | Market cap | 6M return | Revenue growth | Op. margin | Forward P/E | Req g | Delivered g |
|---|---|---|---|---|---|---|---|---|
| Brunswick BC | United States | $5.00B | -5% | +10% | 6% | 14.5× | 13.0% | +4.3% |
| PriceSmart PSMT | United States | $5.02B | +3% | +12% | 5% | 27.2× | 10.5% | +10.2% |
| Champion Homes SKY | United States | $4.96B | +25% | +3% | 8% | 24.2× | 10.8% | +13.4% |
| Graham GHC | United States | $5.05B | +7% | +4% | 6% | 16.4× | 8.6% | +11.2% |
| LKQ LKQ | United States | $5.06B | -31% | -3% | 7% | 9.3× | 0.0% | +3.3% |
| Red Rock Resorts RRR | United States | $5.06B | -11% | +1% | 23% | 17.9× | 13.3% | +11.2% |
| Modine Manufacturing MOD | United States | $5.14B | -65% | +35% | 11% | 12.8× | n/a | n/a |
| Cavco Industries CVCO | United States | $4.87B | +32% | +12% | 10% | 24.2× | 15.2% | +15.2% |
| Mobileye Global MBLY | United States | $4.87B | -38% | +3% | -18% | 13.5× | 1.8% | +14.4% |
| Atour Lifestyle Holdings Ltd. Sponsored ADR ATAT | United States | $4.82B | -6% | +45% | 21% | 15.8× | 1.8% | +43.1% |
| MakeMyTrip MMYT | United States | $4.81B | +7% | +5% | 15% | 41.2× | 18.3% | +44.9% |
| TAL Education Group Sponsored ADR TAL | United States | $4.77B | -8% | +26% | 16% | 9.8× | n/a | n/a |
| Choice Hotels International CHH | United States | $5.29B | +12% | +2% | 25% | 15.8× | 4.8% | +15.6% |
| Acushnet GOLF | United States | $4.72B | -12% | +7% | 13% | 20.0× | 3.8% | +9.7% |
| Lear LEA | United States | $5.31B | -21% | +4% | 4% | 6.9× | -1.3% | +6.4% |
| Cheesecake Factory CAKE | United States | $5.32B | +73% | +8% | 7% | 21.2× | 16.7% | +13.6% |
| Floor & Decor FND | United States | $5.34B | -1% | +2% | 6% | 27.3× | 17.7% | +14.1% |
| Ollie's Bargain Outlet OLLI | United States | $5.37B | +10% | +14% | 12% | 19.8× | 1.5% | +7.9% |
| Boyd Gaming BYD | United States | $5.41B | -11% | 0% | 19% | 10.1× | n/a | n/a |
| Laureate Education LAUR | United States | $4.56B | +2% | +21% | 26% | 14.5× | -6.7% | +10.7% |
| Planet Fitness PLNT | United States | $4.56B | +31% | +13% | 31% | 17.3× | 4.8% | +26.6% |
Brunswick has 4 bonds outstanding with $1.60B face value. The agencies rate it BBB-; its bonds trade like BBB-. Weighted yield 5.83%, a spread of 115 bp over government bonds.
Brunswick reported $213M of remaining performance obligations at 3 Oct 2026, up 8% from a year earlier and up 1% from the previous quarter. That is 0.0 years of trailing revenue already under contract. Book-to-bill last quarter: 1.00.