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KT&G033780.KSCompetitor analysis, valuation and peers

South Korea · KRW·Consumer Staples›Tobacco

Korea's national tobacco company; also sells ginseng health products (Korea Ginseng Corp) and exports cigarettes globally.

≈ Korea's Altria, plus a ginseng/health-supplement armMomentum leader 90
Mkt cap
$14.5B
US dollars, full cap
Free float
70%
of shares outstanding
$/day
$40.9M
20-day average traded
Fwd P/E
15.2×
forward earnings
ROIC−WACC
+5.4 pp
WACC 5.4%
Hurdle
-10 pp
Req g minus delivered
Next earnings
76 days
21 Jan 2027
Close · KRW₩189,900
1D-2.2%
1W-3.2%
1M+5.7%
3M+8.1%
6M+6.5%
YTD+37.1%
1Y+43.5%
ATR %2.9%
52w lowhigh5.5% off high

What KT&G does

Korea's national tobacco company; also sells ginseng health products (Korea Ginseng Corp) and exports cigarettes globally.

Sells cigarettes through wholesalers and convenience stores to habit-bound domestic smokers, while exports go to markets such as the Middle East and Central Asia. The ginseng unit sells under the Cheong Kwan Jang brand as a non-tobacco line. The state monopoly ended in 2002 when the company was privatized.

In one line: Korea's Altria, plus a ginseng/health-supplement arm.

Products and services

  • Cigarettes (domestic & export)
  • Heated tobacco (lil)
  • Ginseng products (Korea Ginseng Corp)
  • Real estate/other

Customers

  • Domestic Korean smokers
  • Export markets (Middle East, CIS, Asia)
  • Ginseng consumers globally

Where it sits in the supply chain

  • Consumer staples
  • Tobacco & health products
  • Cigarettes, heated tobacco, ginseng…

What could go right

  • Heated-tobacco export growth
  • Ginseng/health brand expansion abroad

What could go wrong

  • Domestic smoking-rate decline
  • Tobacco regulation/tax hikes

Moat: narrow (brand, distribution, regulatory licence). Dominant domestic distribution and brand; former state tobacco monopoly heritage.

Headquarters: Daejeon, South Korea · Founded: 1899 · Employees: 4,331

Named competitors

KT&G at a glance

Size KT&G (033780.KS) is a South Korea Consumer Staples company (Tobacco) with a market value of $14.5B, the 27th largest of 495 South Korea companies the cockpit tracks. Shares closed at ₩189,900 on 6 Nov 2026.

Performance Over six months the shares gained 6.5%, against -7.9% for the median peer and -24.5% for the South Korea market (cap-weighted) — 5th highest of 14 in its peer set.

Growth Revenue grew 11.5% over the last twelve months (peer median +1.2%); the operating margin is 21.4% (peer median 21.3%).

Valuation It trades at 15.2× forward earnings against a peer median of 16.4× (6th cheapest of 13).

Price implies For today's price to make sense, revenue must grow about -4% a year for seven years (Req g). Recent delivered growth is +5%, so the hurdle is -10 pp: the price already allows for a slowdown.

Capital Return on invested capital runs 5.4 points above its cost of capital (5.4% WACC).

Next results Next results expected around 21 Jan 2027 (exchange calendar; dates can move).

Relative performance

9010011011 May 202611 Aug 20266 Nov 2026033780.KS 106Peer median 92
Six months, rebased to 100: KT&G against the median of its 13 peers (local-currency closes).

KT&G financials

Reported figures in KRW; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue₩6.95T₩6.58T₩5.91T₩5.86T₩5.85T
Revenue growth—+11%+1%0%—
Gross profit₩3.22T₩3.05T₩2.82T₩2.73T₩2.96T
EBITDA₩1.80T₩1.63T₩1.44T₩1.40T₩1.49T
Net income₩1.44T₩1.09T₩1.17T₩903B₩1.02T
Free cash flow₩493B-₩17.0B₩112B₩850B₩753B
Capital expenditure₩556B₩680B₩800B₩515B₩286B
Total debt₩1.98T₩1.84T₩1.52T₩605B₩193B

Quarterly statements and history in the cockpit →

KT&G competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-20%0%+20%-20%0%IMB6969ITC2914GODFRYPHLP6055MOBATSTPBSTGPMMCMVSTIND033780.KS6-month return →1-month return →
Up and to the right = strong over both horizons. KT&G is the large dot.

Fundamentals: revenue growth against valuation

-20%0%+20%20×40×60×IMB6969ITC2914GODFRYPHLP6055MOTPBSTGPMVSTIND033780.KSRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. KT&G is the large dot.

Capital: growth delivered against growth the price implies

-10%0%+10%+20%+30%0%20%IMB6969ITC2914GODFRYPHLP6055MOBATSTPBSTGPMVSTIND033780.KSGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. KT&G is the large dot.

KT&G competitors and peer comparison

Head to head with its named competitors (033780.KS vs PM vs BATS.L vs 2914.T)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
KT&G 033780.KS$14.5B+7%+11%21%15.2×-4.2%
Philip Morris International PM$308B+17%+8%38%22.6×-0.8%
British American Tobacco p.l.c BATS.L$132B-1%+1%38%12.6×3.8%
Japan Tobacco 2914.T$70.6B+9%+13%25%16.8×-5.3%
Altria MO$127B+13%+2%75%12.9×-10.9%

How KT&G compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

KT&G against its 13 peers (data as of 6 Nov 2026)
Measure033780.KSPeer medianRank in peer set
1-month return+5.7%+3.6%7th highest of 14
6-month return+6.5%-7.9%5th highest of 14
Distance from 52-week high-5.5%-31.8%2nd highest of 14
Revenue growth (TTM)+11.5%+1.2%4th highest of 14
Operating margin21.4%21.3%7th highest of 14
Forward P/E15.2×16.4×6th cheapest of 13
Growth the price implies (Req g, 7 yrs)-4.2%3.8%6th least demanding of 14
Growth delivered (Del g)+5.4%+5.7%7th lowest of 14
Hurdle (Req g minus delivered)-9.6 pp-7.9 pp7th least demanding of 14
ROIC minus cost of capital+5.4 pp+8.4 pp7th lowest of 14
EV / EBITDA11.2×10.5×7th most expensive of 14
Net debt / EBITDA0.2×0.5×6th least indebted of 14

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
KT&G 033780.KSSouth Korea$14.5B+7%+11%21%15.2×-4.2%+5.4%
Imperial Brands IMB.LUnited Kingdom$29.9B+5%+5%19%8.9×-9.3%+2.7%
Smoore International 6969.HKHong Kong$6.61B-19%+25%7%32.3×28.7%+6.6%
ITC ITC.NSIndia$37.5B-8%-2%30%20.2×13.2%+9.8%
Japan Tobacco 2914.TJapan$70.6B+9%+13%25%16.8×-5.3%+10.6%
Godfrey Phillips India GODFRYPHLP.NSIndia$2.96B-24%+1%21%16.0×27.1%+20.6%
China Tobacco International (HK) 6055.HKHong Kong$2.31B-12%-20%10%19.8×4.1%+33.1%
Altria MOUnited States$127B+13%+2%75%12.9×-10.9%-0.7%
British American Tobacco p.l.c BATS.LUnited Kingdom$132B-1%+1%38%12.6×3.8%-0.1%
Turning Point Brands TPBUnited States$1.32B-29%+20%17%71.8×11.0%+2.7%
Scandinavian Tobacco Group A/S STG.CODenmark$890M+10%-4%14%7.6×-9.1%+2.4%
Philip Morris International PMUnited States$308B+17%+8%38%22.6×-0.8%+7.2%
Miquel y Costas & Miquel MCM.MCSpain$434M-29%-4%15%n/a-7.7%+2.7%
VST Industries VSTIND.NSIndia$349M-25%-2%22%8.7×9.5%+5.7%

Questions

Who are KT&G's main competitors?
Named competitors: Philip Morris International (PM), British American Tobacco (BATS.L), Japan Tobacco (2914.T), Altria (MO). The cockpit's measured peer set (industry) also includes Imperial Brands (IMB.L), Smoore International (6969.HK), ITC (ITC.NS), Japan Tobacco (2914.T), Godfrey Phillips India (GODFRYPHLP.NS), China Tobacco International (HK) (6055.HK).
Is KT&G expensive compared with its peers?
On forward p/e it trades at 15.2× against a peer median of 16.4×, 6th cheapest of 13 in its peer set. For today's price to make sense, revenue must grow about -4% a year for seven years (Req g). Recent delivered growth is +5%, so the hurdle is -10 pp: the price already allows for a slowdown.
How has KT&G stock performed?
Over six months to 6 Nov 2026 the shares returned +6.5% against -7.9% for the median peer; over one year +43.5%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.