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← CockpitCompetitor Analysis › DV DoubleVerify Holdings, Inc.Open in the cockpit ↗

DoubleVerify Holdings, Inc.DVCompetitor analysis, valuation and peers

United States · USD·Information Technology›Packaged Software

Verifies digital ad quality, measuring viewability, brand safety and fraud for advertisers and platforms.

Momentum strong 74
Mkt cap
$2.12B
US dollars, full cap
Free float
87%
of shares outstanding
$/day
$26.8M
20-day average traded
Fwd P/E
21.3×
forward earnings
ROIC−WACC
-0.8 pp
WACC 9.3%
Hurdle
-15 pp
Req g minus delivered
Next earnings
117 days
3 Mar 2027
Close · USD$13.56
1D+0.1%
1W0.0%
1M+0.4%
3M+2.6%
6M+22.6%
YTD+18.5%
1Y+21.6%
ATR %0.3%
Beta0.54
52w lowhigh0.7% off high

What DoubleVerify does

Verifies digital ad quality, measuring viewability, brand safety and fraud for advertisers and platforms.

Charges brands and agencies a fee per thousand ad impressions it checks, so revenue rises with the volume of advertising measured, not with the number of users. Besides reporting after the fact, it sells tools that block poor placements before an ad is bought.

Products and services

  • Ad fraud detection
  • Brand safety/suitability measurement
  • Viewability/attention measurement

Customers

  • Advertisers/brands
  • Ad agencies
  • Media platforms (for certification)

Where it sits in the supply chain

  • Information technology
  • Ad tech
  • Digital advertising verification…

What could go right

  • Growing digital/CTV ad spend requiring verification
  • Expansion into social/CTV measurement

What could go wrong

  • Ad spending cyclicality
  • Platform policy changes affecting measurement access (walled gardens)

Moat: narrow (data, scale, switching costs). Trusted, independent third-party measurement embedded into advertiser workflows is hard to displace quickly.

Headquarters: New York, New York, United States · Founded: 2008 · Employees: 1,231

Named competitors

  • Integral Ad Science private or unlisted
  • Comscore private or unlisted

DoubleVerify at a glance

Size DoubleVerify (DV) is a United States Information Technology company (Packaged Software) with a market value of $2.12B, the 1757th largest of 3,117 United States companies the cockpit tracks. Shares closed at $13.56 on 6 Nov 2026.

Performance Over six months the shares gained 22.6%, against +5.8% for the median peer and -1.1% for the United States market (cap-weighted) — 9th highest of 21 in its peer set.

Growth Revenue grew 7.2% over the last twelve months (peer median +12.0%); the operating margin is 13.7% (peer median -1.6%).

Valuation It trades at 21.3× forward earnings against a peer median of 30.0× (7th cheapest of 17).

Price implies For today's price to make sense, revenue must grow about 10% a year for seven years (Req g). Recent delivered growth is +25%, so the hurdle is -15 pp: the price already allows for a slowdown.

Capital Return on invested capital runs 0.8 points below its cost of capital (9.3% WACC).

Backlog Backlog (remaining performance obligations) was $42.3M at 31 Dec 2025, up 35% on a year earlier — 0.1 years of trailing revenue. Backlog detail →

Short interest Short interest is 3.8% of the free float (15 Oct 2026).

Next results Next results expected around 3 Mar 2027 (exchange calendar; dates can move).

Relative performance

8010012011 May 202611 Aug 20266 Nov 2026DV 130Peer median 105
Six months, rebased to 100: DoubleVerify against the median of its 20 peers (local-currency closes).

DoubleVerify financials

Reported figures in USD; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue$786M$748M$657M$573M$452M
Revenue growth—+14%+15%+27%—
Gross profit$581M$558M$495M$425M$340M
EBITDA$172M$137M$128M$129M$103M
Net income$64.6M$50.6M$56.2M$71.5M$43.3M
Free cash flow$167M$173M$133M$103M$54.9M
Capital expenditure$41.9M$38.5M$27.1M$17.0M$40.0M
Total debt$108M$99.6M$91.7M$86.4M$83.8M

Quarterly statements and history in the cockpit →

DoubleVerify competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

0%+50%+100%-20%0%+20%PBIFIVNAMPLEMBRAC-B688158LIFE6006330024051860300459SDGR4686002354PINELABS603533300315NTCT688507KARODV6-month return →1-month return →
Up and to the right = strong over both horizons. DoubleVerify is the large dot.

Fundamentals: revenue growth against valuation

0%+50%+100%0×200×400×PBIFIVNAMPLEMBRAC-B688158LIFE6006331860002354PINELABS603533600271300315688507KARODVRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. DoubleVerify is the large dot.

Capital: growth delivered against growth the price implies

-20%0%+20%+40%+60%0%25%50%PBIFIVNAMPLEMBRAC-B60063318603004594686002354603533300315NTCTKARODVGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. DoubleVerify is the large dot.

DoubleVerify competitors and peer comparison

How DoubleVerify compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

DoubleVerify against its 20 peers (data as of 6 Nov 2026)
MeasureDVPeer medianRank in peer set
1-month return+0.4%+9.2%7th lowest of 21
6-month return+22.6%+5.8%9th highest of 21
Distance from 52-week high-0.7%-31.7%highest of 21
Revenue growth (TTM)+7.2%+12.0%7th lowest of 21
Operating margin13.7%-1.6%5th highest of 21
Forward P/E21.3×30.0×7th cheapest of 17
Growth the price implies (Req g, 7 yrs)9.7%16.6%6th least demanding of 15
Growth delivered (Del g)+25.1%+9.5%3rd highest of 14
Hurdle (Req g minus delivered)-15.4 pp+6.5 pp3rd least demanding of 14
ROIC minus cost of capital-0.8 pp-10.9 pp5th highest of 17
EV / EBITDA11.5×8.6×2nd most expensive of 8
Net debt / EBITDA-0.8×-0.8×4th most indebted of 8

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
DoubleVerify DVUnited States$2.12B+23%+7%14%21.3×9.7%+25.1%
Pitney Bowes PBIUnited States$2.11B-1%-4%25%9.6×-5.4%-11.8%
Five9 FIVNUnited States$2.10B+27%+9%6%8.1×17.9%+21.4%
Amplitude AMPLUnited States$2.09B+161%+18%-27%109.2×36.9%+27.4%
Embracer EMBRAC-B.STSweden$2.08B+37%-31%-43%16.4×-9.8%+12.0%
UCloud Technology 688158.SSChina$2.08B-34%+26%2%499.0×n/an/a
Ethos Technologies LIFEUnited States$2.18B+13%+112%-16%33.9×24.1%n/a
Zhejiang Digital Culture Technology 600633.SSChina$2.06B-15%+14%10%20.8×15.4%-2.8%
SeeWay.ai 002405.SZChina$2.18B-32%+22%-29%n/an/an/a
Mobvista Incorporation 1860.HKHong Kong$2.05B-43%+26%4%19.6×-1.1%+31.9%
Zhejiang Jinke Tom Culture Industry 300459.SZChina$2.01B-9%-10%-108%n/a43.2%-12.5%
Schrodinger SDGRUnited States$2.23B+125%+9%-59%n/an/an/a
Justsystems 4686.TJapan$2.01B+33%+10%44%n/a-6.3%+4.6%
Tianyu Digital Technology 002354.SZChina$2.00B+31%+8%-2%135.3×25.9%+15.8%
Pine Labs PINELABS.NSIndia$1.98B-19%+50%7%79.2×n/an/a
iReader Technology 603533.SSChina$1.98B+20%+14%-2%91.2×37.2%+9.5%
Aisino 600271.SSChina$1.96B-16%-12%-24%26.2×n/an/a
Ourpalm 300315.SZChina$1.96B-3%-5%-65%125.6×55.8%-17.0%
NetScout Systems NTCTUnited States$2.29B-19%+6%15%11.6×-0.1%+0.7%
Shanghai Suochen Information Technology 688507.SSChina$2.31B+97%+32%-2%196.7×n/an/a
Karooooo KAROUnited States$1.95B+25%+32%25%24.1×10.4%+17.7%

DoubleVerify backlog

DoubleVerify reported $42.3M of remaining performance obligations at 31 Dec 2025, up 35% from a year earlier. That is 0.1 years of trailing revenue already under contract.

Questions

Who are DoubleVerify's main competitors?
Named competitors: Integral Ad Science (private or unlisted), Comscore (private or unlisted). The cockpit's measured peer set (industry) also includes Pitney Bowes (PBI), Five9 (FIVN), Amplitude (AMPL), Embracer (EMBRAC-B.ST), UCloud Technology (688158.SS), Ethos Technologies (LIFE).
Is DoubleVerify expensive compared with its peers?
On forward p/e it trades at 21.3× against a peer median of 30.0×, 7th cheapest of 17 in its peer set. For today's price to make sense, revenue must grow about 10% a year for seven years (Req g). Recent delivered growth is +25%, so the hurdle is -15 pp: the price already allows for a slowdown.
How has DoubleVerify stock performed?
Over six months to 6 Nov 2026 the shares returned +22.6% against +5.8% for the median peer; over one year +21.6%.
What is DoubleVerify's backlog?
DoubleVerify's remaining performance obligations (contracted revenue not yet recognised) were $42.3M at 31 Dec 2025, +35% on a year earlier.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.