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AirbnbABNBCompetitor analysis, valuation and peers

United States · USD·Consumer Discretionary›Hotels/Resorts/Cruise lines

Online marketplace connecting travelers with hosts renting homes, rooms and unique stays worldwide.

Momentum leader 86
Mkt cap
$114B
US dollars, full cap
Free float
96%
of shares outstanding
$/day
$747M
20-day average traded
Fwd P/E
30.7×
forward earnings
ROIC−WACC
n/a
WACC 11.1%
Hurdle
-4 pp
Req g minus delivered
Official | Implied
A- / BBB+
agencies · bond market
Next earnings
102 days
16 Feb 2027
Close · USD$189.99
1D+11.7%
1W+15.6%
1M+16.4%
3M+2.9%
6M+34.3%
YTD+40.0%
1Y+55.1%
ATR %3.6%
Beta1.10
52w lowhigh1.8% off high

What Airbnb does

Online marketplace connecting travelers with hosts renting homes, rooms and unique stays worldwide.

Takes a service fee from the guest and a commission from the host on each booking, and owns none of the properties, so it carries few fixed costs compared with hotel groups. Revenue is recognised at check-in rather than at booking, and the northern summer is the peak season. North America and Europe are its biggest regions.

Products and services

  • Homes/short-term rental bookings
  • Experiences
  • Airbnb-branded services expansion

Customers

  • Travelers
  • Individual & professional hosts

Where it sits in the supply chain

  • Travel & consumer internet
  • Short-term rental/home-sharing…
  • Booking & host-guest platform

What could go right

  • Global travel demand growth
  • Host supply and international market expansion

What could go wrong

  • Short-term rental regulation in major cities
  • Hotel industry loyalty-program competition

Moat: narrow (network effects, brand, scale). Two-sided marketplace with a dominant global host/listing base and strong consumer brand recognition.

Headquarters: San Francisco, California, US · Founded: 2008 · Employees: 8,200

Named competitors

Airbnb at a glance

Size Airbnb (ABNB) is a United States Consumer Discretionary company (Hotels/Resorts/Cruise lines) with a market value of $114B, the 113th largest of 3,117 United States companies the cockpit tracks. Shares closed at $189.99 on 6 Nov 2026.

Performance Over six months the shares gained 34.3%, against +11.9% for the median peer and -1.1% for the United States market (cap-weighted) — 2nd highest of 21 in its peer set.

Growth Revenue grew 14.2% over the last twelve months (peer median +4.7%); the operating margin is 21.2% (peer median 19.1%).

Valuation It trades at 30.7× forward earnings against a peer median of 18.8× (5th most expensive of 20).

Price implies For today's price to make sense, revenue must grow about 26% a year for seven years (Req g). Recent delivered growth is +30%, so the hurdle is -4 pp: the price already allows for a slowdown.

Credit Airbnb has 3 bonds outstanding ($2.50B), rated A- by the agencies and trading like BBB+ at a weighted spread of 75 bp.

Short interest Short interest is 3.5% of the free float (15 Oct 2026).

Next results Next results expected around 16 Feb 2027 (exchange calendar; dates can move).

Relative performance

10012014011 May 202611 Aug 20266 Nov 2026ABNB 139Peer median 115
Six months, rebased to 100: Airbnb against the median of its 20 peers (local-currency closes).

Airbnb financials

Reported figures in USD; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue$13.2B$12.3B$11.1B$9.92B$8.40B
Revenue growth—+11%+12%+18%—
Gross profit$9.60B$8.89B$7.94B$7.03B$5.86B
EBITDA$2.89B$2.70B$2.62B$1.56B$1.97B
Net income$2.69B$2.51B$2.65B$4.79B$1.89B
Free cash flow$4.86B$4.61B$4.48B$3.84B$3.40B
Capital expenditure$2.00M$33.0M$34.0M$47.0M$25.0M
Total debt$2.50B$2.27B$2.29B$2.30B$2.34B

Quarterly statements and history in the cockpit →

Airbnb competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

0%+10%+20%+30%0%+10%+20%MARRCLCCLVIKIHGH1179INDHOTELAC180640NCLHWTB9024MTNWHRRRATATTNLBAINABNB6-month return →1-month return →
Up and to the right = strong over both horizons. Airbnb is the large dot.

Fundamentals: revenue growth against valuation

-40%-20%0%+20%+40%20×40×MARRCLCCLVIKIHGH1179INDHOTELAC180640NCLH9024MTNWHATATTNLABNBRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Airbnb is the large dot.

Capital: growth delivered against growth the price implies

0%+20%+40%0%20%40%MARRCLCCLVIKIHGH1179INDHOTELACWTBMTNWHCHHRRRATATTNLBAINABNBGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Airbnb is the large dot.

Airbnb competitors and peer comparison

Head to head with its named competitors (ABNB vs BKNG vs EXPE vs MAR)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Airbnb ABNB$114B+34%+14%21%30.7×26.0%
Booking BKNG$119B-3%+8%34%13.6×7.0%
Expedia EXPE$29.6B+13%+12%17%10.6×-0.3%
Marriott International MAR$107B+18%+6%16%32.1×17.9%

How Airbnb compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Airbnb against its 20 peers (data as of 6 Nov 2026)
MeasureABNBPeer medianRank in peer set
1-month return+16.4%+13.5%5th highest of 21
6-month return+34.3%+11.9%2nd highest of 21
Distance from 52-week high-1.8%-9.1%3rd highest of 21
Revenue growth (TTM)+14.2%+4.7%4th highest of 21
Operating margin21.2%19.1%10th highest of 21
Forward P/E30.7×18.8×5th most expensive of 20
Growth the price implies (Req g, 7 yrs)26.0%13.3%3rd most demanding of 18
Growth delivered (Del g)+29.5%+20.7%6th highest of 18
Hurdle (Req g minus delivered)-3.5 pp-7.8 pp8th most demanding of 18
EV / EBITDA36.0×14.4×2nd most expensive of 20
Net debt / EBITDA-3.3×3.8×least indebted of 21
Bond spread75 bp125 bptightest of 11

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Airbnb ABNBUnited States$114B+34%+14%21%30.7×26.0%+29.5%
Marriott International MARUnited States$107B+18%+6%16%32.1×17.9%+19.9%
Royal Caribbean RCLUnited States$87.5B+19%+10%27%16.4×23.2%+52.0%
Carnival CCLUnited States$39.8B+13%+5%16%12.4×14.5%+36.6%
Viking VIKUnited States$39.1B+6%+20%23%24.4×19.2%+27.0%
InterContinental Hotels Group PLC Sponsored ADR IHGUnited States$25.3B+19%+3%24%23.8×12.7%+16.6%
Hyatt Hotels HUnited States$17.2B+10%+3%9%42.4×27.9%+27.7%
H World 1179.HKHong Kong$15.3B+3%+13%27%18.8×6.2%+19.1%
Indian Hotels INDHOTEL.NSIndia$13.4B+33%+15%26%55.6×42.0%+43.8%
Accor AC.PAFrance$12.8B+12%0%16%22.9×14.4%+28.3%
Hanjinkal 180640.KSSouth Korea$9.60B+74%+7%1%43.3×n/an/a
Norwegian Cruise Line NCLHUnited States$8.23B+5%+5%14%13.8×n/an/a
Whitbread WTB.LUnited Kingdom$6.37B+25%+2%21%15.8×9.7%+37.7%
Seibu 9024.TJapan$6.11B+2%-41%10%29.6×n/an/a
Vail Resorts MTNUnited States$5.66B+26%-4%16%27.9×9.6%+8.2%
Wyndham Hotels & Resorts WHUnited States$5.64B-6%+1%37%15.2×1.8%+1.8%
Choice Hotels International CHHUnited States$5.29B+12%+2%25%15.8×4.8%+15.6%
Red Rock Resorts RRRUnited States$5.06B-11%+1%23%17.9×13.3%+11.2%
Atour Lifestyle Holdings Ltd. Sponsored ADR ATATUnited States$4.82B-6%+45%21%15.8×1.8%+43.1%
Travel + Leisure TNLUnited States$4.54B+15%+5%17%8.8×3.2%+11.2%
Monte-Carlo Societe des Bains de Mer BAIN.PAFrance$4.06B+9%+12%9%n/a24.2%+20.7%

Airbnb bonds and credit

Airbnb has 3 bonds outstanding with $2.50B face value. The agencies rate it A-; its bonds trade like BBB+. Weighted yield 5.38%, a spread of 75 bp over government bonds.

Every bond, yield and spread in the cockpit →

Questions

Who are Airbnb's main competitors?
Named competitors: Booking Holdings (BKNG), Expedia Group (EXPE), Vrbo (Expedia) (EXPE), Marriott Homes & Villas (MAR). The cockpit's measured peer set (industry) also includes Marriott International (MAR), Royal Caribbean (RCL), Carnival (CCL), Viking (VIK), InterContinental Hotels Group PLC Sponsored ADR (IHG), Hyatt Hotels (H).
Is Airbnb expensive compared with its peers?
On forward p/e it trades at 30.7× against a peer median of 18.8×, 5th most expensive of 20 in its peer set. For today's price to make sense, revenue must grow about 26% a year for seven years (Req g). Recent delivered growth is +30%, so the hurdle is -4 pp: the price already allows for a slowdown.
How has Airbnb stock performed?
Over six months to 6 Nov 2026 the shares returned +34.3% against +11.9% for the median peer; over one year +55.1%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.