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Entain PLCENT.LCompetitor analysis, valuation and peers

United Kingdom · GBP·Consumer Discretionary›Casinos/Gaming

UK-based sports betting and gaming company operating brands like Ladbrokes, Coral, bwin and PartyPoker.

≈ A UK DraftKings/Flutter peerMomentum weak 24
Mkt cap
$4.05B
US dollars, full cap
Free float
100%
of shares outstanding
$/day
$16.8M
20-day average traded
Fwd P/E
8.9×
forward earnings
ROIC−WACC
-0.3 pp
WACC 8.2%
Hurdle
-5 pp
Req g minus delivered
Official | Implied
BB- / BB
agencies · bond market
Next earnings
125 days
11 Mar 2027
Close · GBP£470.80
1D-3.9%
1W+1.1%
1M+11.1%
3M-13.1%
6M-10.6%
YTD-38.6%
1Y-36.5%
ATR %3.7%
52w lowhigh41.2% off high

What Entain does

UK-based sports betting and gaming company operating brands like Ladbrokes, Coral, bwin and PartyPoker.

Earns the share of money staked that it keeps after paying winnings, from online sport and casino and from shops, so results vary with sporting outcomes and betting taxes. BetMGM, its US joint venture with MGM Resorts, is counted as a share of profit, not revenue. It grew through GVC's 2018 purchase of Ladbrokes Coral; GVC was renamed Entain in 2020.

In one line: A UK DraftKings/Flutter peer.

Products and services

  • Sports betting (online & retail)
  • Online casino/gaming
  • Retail betting shops (Ladbrokes/Coral)
  • BetMGM (US JV with MGM)

Customers

  • Recreational bettors/gamblers globally

Where it sits in the supply chain

  • Consumer Discretionary
  • Online & retail gambling
  • Sports betting, casino, poker

What could go right

  • US sports-betting legalization expansion
  • Online gaming market growth

What could go wrong

  • Gambling regulation/tax increases
  • Problem-gambling compliance costs

Moat: narrow (brand, scale, regulatory licence). Multiple established betting brands and gambling licenses across regulated markets.

Headquarters: London, UK · Employees: 28,413

Named competitors

Entain at a glance

Size Entain (ENT.L) is a United Kingdom Consumer Discretionary company (Casinos/Gaming) with a market value of $4.05B, the 106th largest of 363 United Kingdom companies the cockpit tracks. Shares closed at £470.80 on 6 Nov 2026.

Performance Over six months the shares fell 10.6%, against -13.2% for the median peer and +3.6% for the United Kingdom market (cap-weighted) — 8th highest of 18 in its peer set.

Growth Revenue grew 0.3% over the last twelve months (peer median +4.0%); the operating margin is 10.6% (peer median 17.3%).

Valuation It trades at 8.9× forward earnings against a peer median of 12.0× (2nd cheapest of 17).

Price implies For today's price to make sense, revenue must grow about 3% a year for seven years (Req g). Recent delivered growth is +8%, so the hurdle is -5 pp: the price already allows for a slowdown.

Capital Return on invested capital runs 0.3 points below its cost of capital (8.2% WACC).

Credit Entain has 1 bond outstanding ($557M), rated BB- by the agencies and trading like BB at a weighted spread of 218 bp.

Next results Next results expected around 11 Mar 2027 (exchange calendar; dates can move).

Relative performance

8010011 May 202611 Aug 20266 Nov 2026ENT.L 89Peer median 87
Six months, rebased to 100: Entain against the median of its 17 peers (local-currency closes).

Entain financials

Reported figures in GBP; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue£5.18B£5.26B£5.09B£4.77B£4.30B
Revenue growth—+3%+7%+11%—
Gross profit£2.52B£2.59B£2.49B£2.35B£2.36B
EBITDA£1.13B£1.15B£1.07B£969M£966M
Net income-£579M-£667M-£453M-£929M£24.2M
Free cash flow£646M£550M£486M£389M£562M
Capital expenditure£320M£340M£298M£261M£212M
Total debtn/a£3.99B£3.96B£3.63B£3.39B

Quarterly statements and history in the cockpit →

Entain competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-60%-40%-20%0%-40%-20%0%FDJU2282BYD1128SGHCRSICZRPENNLTMC035250MGMWYNNBRSL1928BETS-BFLUTENT.L6-month return →1-month return →
Up and to the right = strong over both horizons. Entain is the large dot.

Fundamentals: revenue growth against valuation

0%+10%+20%+30%+40%10×15×20×25×FDJU2282BYD1128SGHCRSILNWPENNLTMC035250MGMWYNNBRSL1928FLUTENT.LRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Entain is the large dot.

Capital: growth delivered against growth the price implies

-20%0%+20%+40%-20%0%20%40%FDJU22821128SGHCRSICZRLNWPENNLTMCMGMWYNNBETS-BFLUTENT.LGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Entain is the large dot.

Entain competitors and peer comparison

Head to head with its named competitors (ENT.L vs FLUT vs DKNG vs BETS-B.ST)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Entain ENT.L$4.05B-11%0%11%8.9×3.2%
Flutter Entertainment FLUT$14.2B-19%+12%2%14.3×26.3%
DraftKings DKNG$9.19B-27%+15%-3%55.1×9.7%
Betsson BETS-B.ST$1.34B+10%0%14%10.4×-18.0%
Lottomatica LTMC.MI$7.17B+4%+4%21%15.4×-1.4%
Super Group (SGHC) SGHC$5.77B-13%+14%23%11.7×-0.2%
Rush Street Interactive RSI$2.83B-56%+39%11%16.9×13.5%
FDJ United FDJU.PA$4.49B-5%+3%15%10.6×-2.8%

How Entain compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Entain against its 17 peers (data as of 6 Nov 2026)
MeasureENT.LPeer medianRank in peer set
1-month return+11.1%+2.3%2nd highest of 18
6-month return-10.6%-13.2%8th highest of 18
Distance from 52-week high-41.2%-36.8%6th lowest of 18
Revenue growth (TTM)+0.3%+4.0%3rd lowest of 18
Operating margin10.6%17.3%4th lowest of 18
Forward P/E8.9×12.0×2nd cheapest of 17
Growth the price implies (Req g, 7 yrs)3.2%0.8%6th most demanding of 15
Growth delivered (Del g)+8.1%+26.8%lowest of 15
Hurdle (Req g minus delivered)-4.9 pp-22.2 pp3rd most demanding of 15
ROIC minus cost of capital-0.3 pp+6.6 pp5th lowest of 18
EV / EBITDA6.2×8.2×3rd cheapest of 17
Net debt / EBITDA3.1×2.8×9th most indebted of 18
Bond spread218 bp189 bp4th tightest of 7

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Entain ENT.LUnited Kingdom$4.05B-11%0%11%8.9×3.2%+8.1%
FDJ United FDJU.PAFrance$4.49B-5%+3%15%10.6×-2.8%+13.9%
MGM China 2282.HKHong Kong$4.85B-12%+11%31%9.3×-3.1%+48.5%
Boyd Gaming BYDUnited States$5.41B-11%0%19%10.1×n/an/a
Wynn Macau 1128.HKHong Kong$2.99B-24%+9%29%8.7×-2.4%+31.1%
Super Group (SGHC) SGHCUnited States$5.77B-13%+14%23%11.7×-0.2%+16.6%
Rush Street Interactive RSIUnited States$2.83B-56%+39%11%16.9×13.5%+32.4%
Caesars Entertainment CZRUnited States$5.96B+4%+3%17%n/a5.8%+25.9%
Light & Wonder, Inc. Shs Chess Depository Interests Repr 1 Sh LNW.AXAustralia$6.22B+1%0%27%9.4×-8.5%+15.8%
PENN Entertainment PENNUnited States$2.34B+4%+6%6%12.3×15.2%+14.2%
Lottomatica LTMC.MIItaly$7.17B+4%+4%21%15.4×-1.4%+42.7%
Kangwonland 035250.KSSouth Korea$2.13B-16%+2%15%11.0×n/an/a
MGM Resorts MGMUnited States$8.18B-17%+3%6%24.0×16.0%+27.7%
Wynn Resorts WYNNUnited States$8.56B-19%+6%16%20.8×1.7%+27.8%
Brightstar Lottery BRSLUnited States$1.82B-24%+1%25%15.2×n/an/a
Sands China 1928.HKHong Kong$11.4B-30%+9%26%12.9×2.5%+34.0%
Betsson BETS-B.STSweden$1.34B+10%0%14%10.4×-18.0%+15.7%
Flutter Entertainment FLUTUnited States$14.2B-19%+12%2%14.3×26.3%+23.7%

Entain bonds and credit

Entain has 1 bond outstanding with $557M face value. The agencies rate it BB-; its bonds trade like BB. Weighted yield 5.21%, a spread of 218 bp over government bonds.

Every bond, yield and spread in the cockpit →

Questions

Who are Entain's main competitors?
Named competitors: Flutter Entertainment (FLUT), DraftKings (DKNG), Evoke (888 Holdings) (private or unlisted), Betsson (BETS-B.ST), Lottomatica (LTMC.MI), Super Group (SGHC). The cockpit's measured peer set (industry) also includes FDJ United (FDJU.PA), MGM China (2282.HK), Boyd Gaming (BYD), Wynn Macau (1128.HK), Super Group (SGHC) (SGHC), Rush Street Interactive (RSI).
Is Entain expensive compared with its peers?
On forward p/e it trades at 8.9× against a peer median of 12.0×, 2nd cheapest of 17 in its peer set. For today's price to make sense, revenue must grow about 3% a year for seven years (Req g). Recent delivered growth is +8%, so the hurdle is -5 pp: the price already allows for a slowdown.
How has Entain stock performed?
Over six months to 6 Nov 2026 the shares returned -10.6% against -13.2% for the median peer; over one year -36.5%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.