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Sansan, Inc.4443.TCompetitor analysis, valuation and peers

Japan · JPY·Information Technology›Packaged Software

Japanese cloud software company best known for digitizing and managing business-card contact data (Sansan).

≈ A Japanese mashup of CamCard and Salesforce contact managementMomentum leader 94
Mkt cap
$1.67B
US dollars, full cap
Free float
55%
of shares outstanding
$/day
$20.5M
20-day average traded
Fwd P/E
27.4×
forward earnings
ROIC−WACC
n/a
WACC 10.5%
Hurdle
-7 pp
Req g minus delivered
Next earnings
69 days
14 Jan 2027
Close · JPY¥2,071
1D-8.1%
1W-3.3%
1M-4.2%
3M+7.5%
6M+65.0%
YTD+19.4%
1Y+13.8%
ATR %5.2%
52w lowhigh12.1% off high

What Sansan does

Japanese cloud software company best known for digitizing and managing business-card contact data (Sansan).

Sells by subscription to companies, so revenue recurs and grows as customers add users and modules; Sansan is the original product and Bill One, which captures incoming invoices, is the faster-growing one. Eight, a business-card app for individuals, has its own paid plans.

In one line: A Japanese mashup of CamCard and Salesforce contact management.

Products and services

  • Sansan business-card management SaaS
  • Bill One invoice-processing SaaS
  • Sales intelligence tools

Customers

  • Japanese corporations (sales/business development

Where it sits in the supply chain

  • Information technology
  • Cloud/SaaS software
  • Business-card/contact management, sales…

What could go right

  • Digital sales/invoice automation adoption

What could go wrong

  • Competition from larger CRM/SaaS platforms

Moat: narrow (network effects, data, switching costs). Large proprietary contact/company database and embedded sales workflows create switching costs.

Headquarters: Tokyo, Japan · Founded: 2007 · Employees: 2,336

Named competitors

Sansan at a glance

Size Sansan (4443.T) is a Japan Information Technology company (Packaged Software) with a market value of $1.67B, the 535th largest of 1,379 Japan companies the cockpit tracks. Shares closed at ¥2,071 on 6 Nov 2026.

Performance Over six months the shares gained 65.0%, against -7.9% for the median peer and +1.8% for the Japan market (cap-weighted) — 2nd highest of 20 in its peer set.

Growth Revenue grew 22.5% over the last twelve months (peer median +17.3%); the operating margin is 17.8% (peer median 12.0%).

Valuation It trades at 27.4× forward earnings against a peer median of 26.9× (9th most expensive of 19).

Price implies For today's price to make sense, revenue must grow about 20% a year for seven years (Req g). Recent delivered growth is +27%, so the hurdle is -7 pp: the price already allows for a slowdown.

Next results Next results expected around 14 Jan 2027 (exchange calendar; dates can move).

Relative performance

10015011 May 202611 Aug 20266 Nov 20264443.T 166Peer median 92
Six months, rebased to 100: Sansan against the median of its 20 peers (local-currency closes).

Sansan financials

Reported figures in JPY; fiscal year ends 2026-05-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue¥56.2B¥53.8B¥43.2B¥33.9B¥25.5B
Revenue growth—+24%+28%+33%—
Gross profit¥49.4B¥47.3B¥37.4B¥28.8B¥21.8B
EBITDA¥11.0B¥9.22B¥3.87B¥2.34B¥1.14B
Net income¥8.03B¥6.78B¥423M¥952M-¥141M
Free cash flown/a¥9.44B¥7.42B¥5.27B¥3.65B
Capital expendituren/a¥877M¥2.70B¥565M¥680M
Total debt¥2.58B¥3.10B¥4.04B¥4.59B¥3.55B

Quarterly statements and history in the cockpit →

Sansan competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-50%0%+50%+100%-25%0%+25%WLTHKFINTECH300113DFIN9911HACKADEA300229NAZARA44780021746886922706PRGS21214443.T6-month return →1-month return →
Up and to the right = strong over both horizons. Sansan is the large dot.

Fundamentals: revenue growth against valuation

-40%-20%0%+20%+40%0×100×200×WLTHKFINTECH300113DFIN9911HACKADEANAZARA44780021746886922706KPITTECH603927PRGS2121NYAX4443.TRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Sansan is the large dot.

Capital: growth delivered against growth the price implies

0%+25%+50%+75%0%50%300113DFIN9911HACKADEA603039688692KPITTECHPRGS2121NYAX4443.TGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Sansan is the large dot.

Sansan competitors and peer comparison

Head to head with its named competitors (4443.T vs 3994.T vs HUBS vs CRM)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Sansan 4443.T$1.67B+65%+22%18%27.4×20.3%
Money Forward 3994.T$2.52B+51%+35%2%2,235.1×n/a
HubSpot HUBS$10.0B+2%+21%4%12.5×25.1%
Salesforce CRM$176B+18%+11%22%14.6×13.7%

How Sansan compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Sansan against its 20 peers (data as of 6 Nov 2026)
Measure4443.TPeer medianRank in peer set
1-month return-4.2%+5.6%5th lowest of 21
6-month return+65.0%-7.9%2nd highest of 20
Distance from 52-week high-12.1%-36.0%7th highest of 21
Revenue growth (TTM)+22.5%+17.3%8th highest of 21
Operating margin17.8%12.0%8th highest of 21
Forward P/E27.4×26.9×9th most expensive of 19
Growth the price implies (Req g, 7 yrs)20.3%2.7%4th most demanding of 14
Growth delivered (Del g)+27.1%+14.1%4th highest of 13
Hurdle (Req g minus delivered)-6.8 pp-10.9 pp6th most demanding of 13
EV / EBITDA20.8×8.2×4th most expensive of 11
Net debt / EBITDA-3.0×-0.8×3rd least indebted of 12

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Sansan 4443.TJapan$1.67B+65%+22%18%27.4×20.3%+27.1%
Wealthfront WLTHUnited States$1.66B-7%+18%-41%26.7×-4.2%n/a
Kfin Technologies KFINTECH.NSIndia$1.67B-1%+27%32%40.6×n/an/a
Lyntris LYNXUnited States$1.69Bn/a+16%9%n/an/an/a
Hangzhou Shunwang Technology 300113.SZChina$1.70B-32%-36%26%27.1×26.2%+11.0%
Donnelley Financial Solutions DFINUnited States$1.63B+56%+5%20%12.3×-4.7%-3.0%
Newborn Town 9911.HKHong Kong$1.63B-5%+36%12%8.8×-3.5%+41.3%
Hacksaw HACK.STSweden$1.71B-22%+21%82%8.1×-10.2%+85.9%
Adeia ADEAUnited States$1.71B-47%+22%44%11.8×2.7%-13.0%
TRS Information Technology 300229.SZChina$1.71B-27%-23%-76%n/an/an/a
Nazara Technologies NAZARA.NSIndia$1.62B+50%-2%3%138.0×n/an/a
freee K.K 4478.TJapan$1.72B+100%+28%3%79.1×n/an/a
YOOZOO Interactive 002174.SZChina$1.61B+9%-1%-20%24.7×n/an/a
Weaver Network Technology 603039.SSChina$1.59B-8%+2%12%29.1×15.8%+9.0%
Wuhan Dameng Database 688692.SSChina$1.75B-28%+28%28%33.4×12.7%+23.2%
Beijing Haizhi Technology 2706.HKHong Kong$1.75B-31%+23%-9%208.5×n/an/a
KPIT Technologies KPITTECH.NSIndia$1.57B-25%+9%14%26.3×14.8%+26.0%
Sinosoft 603927.SSChina$1.77B-14%-24%2%44.3×23.0%+0.9%
Progress Software PRGSUnited States$1.78B+46%+6%19%6.7×1.8%+17.2%
MIXI 2121.TJapan$1.56B+51%+30%14%10.7×-18.1%+7.5%
Nayax NYAXUnited States$1.78B-34%+28%5%59.1×26.9%+38.7%

Questions

Who are Sansan's main competitors?
Named competitors: Money Forward (3994.T), HubSpot (HUBS), Salesforce (CRM). The cockpit's measured peer set (industry) also includes Wealthfront (WLTH), Kfin Technologies (KFINTECH.NS), Lyntris (LYNX), Hangzhou Shunwang Technology (300113.SZ), Donnelley Financial Solutions (DFIN), Newborn Town (9911.HK).
Is Sansan expensive compared with its peers?
On forward p/e it trades at 27.4× against a peer median of 26.9×, 9th most expensive of 19 in its peer set. For today's price to make sense, revenue must grow about 20% a year for seven years (Req g). Recent delivered growth is +27%, so the hurdle is -7 pp: the price already allows for a slowdown.
How has Sansan stock performed?
Over six months to 6 Nov 2026 the shares returned +65.0% against -7.9% for the median peer; over one year +13.8%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.