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Chinese digital marketing company providing performance advertising, creative and media-operation services across e-commerce, gaming and entertainment apps.
Chinese digital marketing company providing performance advertising, creative and media-operation services across e-commerce, gaming and entertainment apps.
Acts as an intermediary: buys advertising space from media platforms and resells it to advertisers, keeping the difference or a service fee, plus fees for creative work. Revenue depends on clients' ad budgets and on its ability to place ads efficiently.
In one line: A Chinese performance-marketing agency, akin to a smaller Trade Desk/agency hybrid.
Moat: none (data, distribution). Ad-tech platforms and media-buying relationships aid targeting, but digital marketing is highly competitive with low switching costs.
Headquarters: Xi'an, China · Founded: 2005 · Employees: 1,114
Size Easy Click Worldwide Network Technology (301171.SZ) is a China Communication Services company (Advertising/Marketing Services) with a market value of $3.20B, the 806th largest of 4,839 China companies the cockpit tracks. Shares closed at CN¥34.54 on 6 Nov 2026.
Performance Over six months the shares gained 3.2%, against -5.2% for the median peer and -16.4% for the China market (cap-weighted) — 9th highest of 21 in its peer set.
Growth Revenue grew 28.8% over the last twelve months (peer median +5.1%); the operating margin is 2.0% (peer median 4.3%).
Valuation It trades at 99.2× forward earnings against a peer median of 19.7× (3rd most expensive of 15).
Price implies For today's price to make sense, revenue must grow about 57% a year for seven years (Req g). Recent delivered growth is +9%, so the hurdle is +48 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.
Capital Return on invested capital runs 2.7 points below its cost of capital (9.8% WACC).
Next results Next results expected around 23 Apr 2027 (exchange calendar; dates can move).
| TTM | FY2025 | FY2024 | FY2023 | FY2022 | |
|---|---|---|---|---|---|
| Revenue | CN¥4.52B | CN¥3.83B | CN¥2.55B | CN¥2.14B | CN¥2.30B |
| Revenue growth | — | +50% | +19% | -7% | — |
| Gross profit | CN¥617M | CN¥530M | CN¥457M | CN¥503M | CN¥461M |
| EBITDA | n/a | CN¥68.0M | CN¥163M | CN¥158M | CN¥206M |
| Net income | CN¥96.5M | CN¥158M | CN¥232M | CN¥217M | CN¥262M |
| Free cash flow | CN¥210M | CN¥277M | CN¥488M | CN¥145M | -CN¥208M |
| Capital expenditure | CN¥4.40M | CN¥7.97M | CN¥8.75M | CN¥3.51M | CN¥8.65M |
| Total debt | CN¥744M | CN¥596M | CN¥542M | CN¥202M | CN¥175M |
The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.
| Company | Market cap | 6M return | Revenue growth | Op. margin | Forward P/E | Req g |
|---|---|---|---|---|---|---|
| Easy Click Worldwide Network Technology 301171.SZ | $3.20B | +3% | +29% | 2% | 99.2× | 57.4% |
| BlueFocus Intelligent Communications 300058.SZ | $6.98B | -24% | +6% | 0% | 123.3× | 58.3% |
| Mobvista Incorporation 1860.HK | $2.05B | -43% | +26% | 4% | 19.6× | -1.1% |
| Guangdong Advertising 002400.SZ | $1.72B | -27% | +11% | 0% | n/a | n/a |
| Leo 002131.SZ | $4.33B | -34% | +10% | -1% | n/a | n/a |
Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.
| Measure | 301171.SZ | Peer median | Rank in peer set |
|---|---|---|---|
| 1-month return | +11.3% | +3.7% | 3rd highest of 21 |
| 6-month return | +3.2% | -5.2% | 9th highest of 21 |
| Distance from 52-week high | -46.5% | -36.4% | 9th lowest of 21 |
| Revenue growth (TTM) | +28.8% | +5.1% | 6th highest of 21 |
| Operating margin | 2.0% | 4.3% | 10th lowest of 21 |
| Forward P/E | 99.2× | 19.7× | 3rd most expensive of 15 |
| Growth the price implies (Req g, 7 yrs) | 57.4% | 11.6% | 2nd most demanding of 17 |
| Growth delivered (Del g) | +9.1% | +8.2% | 8th highest of 17 |
| Hurdle (Req g minus delivered) | +48.3 pp | -5.9 pp | 2nd most demanding of 17 |
| ROIC minus cost of capital | -2.7 pp | -1.7 pp | 10th lowest of 21 |
| Company | Market | Market cap | 6M return | Revenue growth | Op. margin | Forward P/E | Req g | Delivered g |
|---|---|---|---|---|---|---|---|---|
| Easy Click Worldwide Network Technology 301171.SZ | China | $3.20B | +3% | +29% | 2% | 99.2× | 57.4% | +9.1% |
| Pattern PTRN | United States | $3.24B | +15% | +44% | 1% | 24.0× | 37.8% | +36.2% |
| Hakuhodo Dy 2433.T | Japan | $3.05B | +34% | -6% | 5% | 20.9× | -2.8% | +3.8% |
| Stroeer SE & Co. KGaA SAX.DE | Germany | $2.41B | -1% | +3% | 11% | 13.3× | 4.5% | +7.5% |
| Havas HAVAS.AS | Netherlands | $1.99B | +10% | +1% | 9% | 8.2× | -8.4% | +1.8% |
| Guangdong Guangzhou Daily Media 002181.SZ | China | $1.96B | -32% | 0% | -6% | n/a | n/a | n/a |
| WPP WPP.L | United Kingdom | $5.93B | +58% | -6% | 9% | 7.8× | -8.1% | +2.5% |
| Guangdong Advertising 002400.SZ | China | $1.72B | -27% | +11% | 0% | n/a | n/a | n/a |
| Compagnie du Cambodge CBDG.PA | France | $6.33B | -11% | +45% | -11% | n/a | 55.9% | +269.1% |
| Dentsu 4324.T | Japan | $6.37B | +30% | +4% | 10% | 12.8× | -12.0% | +8.8% |
| JCDecaux DEC.PA | France | $6.40B | +42% | +1% | 12% | 18.6× | 6.6% | +11.8% |
| Marketingforce Management 2556.HK | Hong Kong | $1.53B | +10% | +128% | 6% | 24.2× | 16.6% | +38.8% |
| BlueFocus Intelligent Communications 300058.SZ | China | $6.98B | -24% | +6% | 0% | 123.3× | 58.3% | +11.1% |
| Hunan TV & Broadcast Intermediary 000917.SZ | China | $1.43B | -23% | -2% | 3% | n/a | 17.1% | -6.1% |
| Sharplink SBET | United States | $1.36B | -16% | +1,497% | -19% | 80.5× | n/a | n/a |
| New Guomai Digital Culture 600640.SS | China | $1.35B | -8% | -11% | -2% | n/a | 57.0% | -16.4% |
| InMyShow Digital Technology (Group) 600556.SS | China | $1.33B | -17% | +25% | -2% | 492.0× | n/a | n/a |
| Three's Company Future Technology 605168.SS | China | $1.32B | -12% | +11% | 6% | 35.4× | 33.3% | +5.5% |
| CheilWorldwide 030000.KS | South Korea | $1.26B | -2% | -4% | 7% | 10.8× | -17.6% | +10.6% |
| ANYCOLOR 5032.T | Japan | $1.23B | +16% | +10% | 35% | 12.2× | -8.9% | +48.8% |
| Sunwave Communications 002115.SZ | China | $1.21B | -35% | +102% | 1% | n/a | 26.1% | +6.5% |