Chinese platform connecting brand advertisers with social-media influencers and content creators for influencer marketing campaigns.
Chinese platform connecting brand advertisers with social-media influencers and content creators for influencer marketing campaigns.
Earns a share of what brand advertisers spend on influencer campaigns it places with creators, so income follows marketing budgets rather than technology licences. Creators and the agencies that manage them, known as MCNs, are paid out of those budgets.
In one line: A Chinese influencer-marketing marketplace, akin to a mix of AspireIQ and an agency.
Moat: none (data, network effects). Platform matches creators/brands with ranking data, but influencer marketing is fragmented with many competing platforms.
Headquarters: Hangzhou, China · Employees: 1,465
Size InMyShow Digital Technology (Group) (600556.SS) is a China Communication Services company (Advertising/Marketing Services) with a market value of $1.33B, the 1815th largest of 4,839 China companies the cockpit tracks. Shares closed at CN¥4.92 on 6 Nov 2026.
Performance Over six months the shares fell 17.3%, against -7.3% for the median peer and -16.4% for the China market (cap-weighted) — 6th lowest of 21 in its peer set.
Growth Revenue grew 25.1% over the last twelve months (peer median +7.1%); the operating margin is -2.1% (peer median 3.3%).
Valuation It trades at 492.0× forward earnings against a peer median of 16.0× (most expensive of 13).
Capital Return on invested capital runs 10.5 points below its cost of capital (9.1% WACC).
Next results Next results expected around 27 Apr 2027 (exchange calendar; dates can move).
| TTM | FY2025 | FY2024 | FY2023 | FY2022 | |
|---|---|---|---|---|---|
| Revenue | CN¥4.70B | CN¥3.90B | CN¥4.05B | CN¥4.20B | CN¥4.12B |
| Revenue growth | — | -4% | -3% | +2% | — |
| Gross profit | CN¥640M | CN¥685M | CN¥629M | CN¥701M | CN¥872M |
| EBITDA | n/a | CN¥109M | CN¥123M | CN¥143M | CN¥217M |
| Net income | -CN¥108M | CN¥30.9M | CN¥51.5M | CN¥92.8M | CN¥180M |
| Free cash flow | -CN¥863M | CN¥84.9M | CN¥138M | CN¥279M | -CN¥42.7M |
| Capital expenditure | CN¥162M | CN¥66.7M | CN¥23.3M | CN¥28.7M | CN¥239M |
| Total debt | CN¥892M | CN¥580M | CN¥422M | CN¥1.03B | CN¥840M |
The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.
| Company | Market cap | 6M return | Revenue growth | Op. margin | Forward P/E | Req g |
|---|---|---|---|---|---|---|
| InMyShow Digital Technology (Group) 600556.SS | $1.33B | -17% | +25% | -2% | 492.0× | n/a |
| BlueFocus Intelligent Communications 300058.SZ | $6.98B | -24% | +6% | 0% | 123.3× | 58.3% |
| Zhewen Interactive 600986.SS | $1.72B | -22% | +18% | 2% | 33.7× | n/a |
Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.
| Measure | 600556.SS | Peer median | Rank in peer set |
|---|---|---|---|
| 1-month return | +9.8% | +1.9% | 5th highest of 21 |
| 6-month return | -17.3% | -7.3% | 6th lowest of 21 |
| Distance from 52-week high | -47.9% | -37.2% | 8th lowest of 21 |
| Revenue growth (TTM) | +25.1% | +7.1% | 5th highest of 21 |
| Operating margin | -2.1% | 3.3% | 6th lowest of 20 |
| Forward P/E | 492.0× | 16.0× | most expensive of 13 |
| ROIC minus cost of capital | -10.5 pp | -4.3 pp | 6th lowest of 20 |
| Company | Market | Market cap | 6M return | Revenue growth | Op. margin | Forward P/E | Req g | Delivered g |
|---|---|---|---|---|---|---|---|---|
| InMyShow Digital Technology (Group) 600556.SS | China | $1.33B | -17% | +25% | -2% | 492.0× | n/a | n/a |
| New Guomai Digital Culture 600640.SS | China | $1.35B | -8% | -11% | -2% | n/a | 57.0% | -16.4% |
| Three's Company Future Technology 605168.SS | China | $1.32B | -12% | +11% | 6% | 35.4× | 33.3% | +5.5% |
| Sharplink SBET | United States | $1.36B | -16% | +1,497% | -19% | 80.5× | n/a | n/a |
| CheilWorldwide 030000.KS | South Korea | $1.26B | -2% | -4% | 7% | 10.8× | -17.6% | +10.6% |
| Hunan TV & Broadcast Intermediary 000917.SZ | China | $1.43B | -23% | -2% | 3% | n/a | 17.1% | -6.1% |
| ANYCOLOR 5032.T | Japan | $1.23B | +16% | +10% | 35% | 12.2× | -8.9% | +48.8% |
| Sunwave Communications 002115.SZ | China | $1.21B | -35% | +102% | 1% | n/a | 26.1% | +6.5% |
| QuinStreet QNST | United States | $1.18B | +58% | +18% | 3% | 12.3× | 9.8% | +17.5% |
| Marketingforce Management 2556.HK | Hong Kong | $1.53B | +10% | +128% | 6% | 24.2× | 16.6% | +38.8% |
| Trump Media & Technology DJT | United States | $1.11B | -55% | +22% | -4,052% | n/a | n/a | n/a |
| Guangdong Advertising 002400.SZ | China | $1.72B | -27% | +11% | 0% | n/a | n/a | n/a |
| China Tourism And Culture Investment 600358.SS | China | $911M | -11% | +125% | n/a | n/a | n/a | n/a |
| Guangdong Guangzhou Daily Media 002181.SZ | China | $1.96B | -32% | 0% | -6% | n/a | n/a | n/a |
| Havas HAVAS.AS | Netherlands | $1.99B | +10% | +1% | 9% | 8.2× | -8.4% | +1.8% |
| Inly Media 603598.SS | China | $865M | +4% | +9% | 0% | 79.8× | n/a | n/a |
| Guangdong Yowant Technology 002291.SZ | China | $786M | -15% | -22% | -15% | 40.6× | 36.3% | +9.0% |
| Hubei Century Network Technology 300494.SZ | China | $766M | -5% | -7% | -6% | n/a | n/a | n/a |
| Criteo CRTO | United States | $756M | -6% | -7% | 8% | 4.1× | -19.8% | -1.3% |
| Apg Sga APGN.SW | Switzerland | $745M | +13% | +5% | 10% | 18.7× | -2.7% | +4.5% |
| Stroeer SE & Co. KGaA SAX.DE | Germany | $2.41B | -1% | +3% | 11% | 13.3× | 4.5% | +7.5% |