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Chinese e-commerce livestreaming company selling food, agricultural and lifestyle products, spun out of the New Oriental education group.
Chinese e-commerce livestreaming company selling food, agricultural and lifestyle products, spun out of the New Oriental education group.
Sells goods through livestream shows, mixing its own-label foods, where it earns the full margin, with other brands' goods, where it earns a commission. Audiences follow hosts, so reliance on a few presenters matters.
In one line: China's QVC-meets-influencer livestream commerce platform.
Moat: narrow (brand, distribution). Recognized hosts and a differentiated "knowledge-based" livestream format built a loyal following, though the category is highly competitive.
Headquarters: Beijing, China · Founded: 2021 · Employees: 1,233
Size East Buy (1797.HK) is a Hong Kong Industrials company (Miscellaneous Commercial Services) with a market value of $4.11B, the 289th largest of 891 Hong Kong companies the cockpit tracks. Shares closed at HK$30.60 on 6 Nov 2026.
Performance Over six months the shares gained 22.0%, against +9.2% for the median peer and -13.4% for the Hong Kong market (cap-weighted) — 6th highest of 21 in its peer set.
Growth Revenue grew 34.3% over the last twelve months (peer median +7.0%); the operating margin is 11.4% (peer median 10.6%).
Valuation It trades at 38.5× forward earnings against a peer median of 14.4× (4th most expensive of 19).
Price implies For today's price to make sense, revenue must grow about 18% a year for seven years (Req g). Recent delivered growth is +54%, so the hurdle is -36 pp: the price already allows for a slowdown.
Next results Next results expected around 26 Jan 2027 (exchange calendar; dates can move).
| TTM | FY2025 | FY2024 | FY2023 | FY2022 | |
|---|---|---|---|---|---|
| Revenue | HK$6.36B | HK$6.33B | HK$4.74B | HK$7.07B | HK$4.40B |
| Revenue growth | — | +34% | -33% | +61% | — |
| Gross profit | HK$2.27B | HK$2.27B | HK$1.51B | HK$1.83B | HK$1.68B |
| EBITDA | HK$781M | HK$777M | -HK$36.6M | HK$377M | HK$1.12B |
| Net income | HK$606M | HK$604M | HK$6.18M | HK$270M | HK$906M |
| Free cash flow | HK$926M | HK$909M | HK$137M | HK$936M | HK$1.43B |
| Capital expenditure | HK$7.74M | HK$7.60M | HK$27.9M | HK$38.8M | HK$14.5M |
| Total debt | n/a | HK$37.6M | HK$55.3M | HK$102M | HK$56.2M |
The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.
| Company | Market cap | 6M return | Revenue growth | Op. margin | Forward P/E | Req g |
|---|---|---|---|---|---|---|
| East Buy 1797.HK | $4.11B | +22% | +34% | 11% | 38.5× | 18.4% |
| Baba-w 9988.HK | $266B | -25% | +8% | 4% | 16.4× | n/a |
| Kuaishou-w 1024.HK | $16.0B | -39% | +11% | 11% | 14.9× | -4.4% |
| Jd-sw 9618.HK | $34.8B | -5% | +8% | 0% | 9.2× | 14.4% |
| PDD Holdings Inc. Sponsored ADR PDD | $117B | -16% | +14% | 22% | 7.5× | n/a |
Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.
| Measure | 1797.HK | Peer median | Rank in peer set |
|---|---|---|---|
| 1-month return | +22.6% | +6.0% | 3rd highest of 21 |
| 6-month return | +22.0% | +9.2% | 6th highest of 21 |
| Distance from 52-week high | -7.3% | -13.1% | 7th highest of 21 |
| Revenue growth (TTM) | +34.3% | +7.0% | 5th highest of 21 |
| Operating margin | 11.4% | 10.6% | 9th highest of 21 |
| Forward P/E | 38.5× | 14.4× | 4th most expensive of 19 |
| Growth the price implies (Req g, 7 yrs) | 18.4% | 1.9% | 4th most demanding of 18 |
| Growth delivered (Del g) | +54.3% | +9.7% | 2nd highest of 18 |
| Hurdle (Req g minus delivered) | -35.9 pp | -9.9 pp | 2nd least demanding of 18 |
| EV / EBITDA | 33.3× | 9.6× | 3rd most expensive of 16 |
| Net debt / EBITDA | -8.1× | 1.5× | least indebted of 16 |
| Company | Market | Market cap | 6M return | Revenue growth | Op. margin | Forward P/E | Req g | Delivered g |
|---|---|---|---|---|---|---|---|---|
| East Buy 1797.HK | Hong Kong | $4.11B | +22% | +34% | 11% | 38.5× | 18.4% | +54.3% |
| SAI Life Sciences SAILIFE.NS | India | $4.02B | +64% | +27% | 21% | 89.2× | n/a | n/a |
| PhysicsWallah PWL.NS | India | $4.00B | +18% | +35% | 1% | 100.9× | n/a | n/a |
| Centre Testing International 300012.SZ | China | $3.96B | -5% | +15% | 16% | 22.1× | 14.2% | +13.2% |
| Alsok 2331.T | Japan | $3.79B | -1% | +7% | 8% | 13.7× | -6.0% | +4.9% |
| Brink's BCO | United States | $4.54B | +3% | +7% | 10% | 11.8× | 0.1% | +7.3% |
| Teleperformance TEP.PA | France | $4.60B | +3% | -3% | 10% | 5.0× | -10.2% | +12.2% |
| GEO GEO | United States | $3.66B | +28% | +15% | 12% | 13.5× | 6.8% | +2.3% |
| Dizal Pharmaceutical 688192.SS | China | $4.68B | +18% | +720% | 69% | 9.5× | -8.4% | +95.9% |
| Serco SRP.L | United Kingdom | $3.60B | +5% | +1% | 5% | 14.9× | 1.9% | +4.9% |
| MITIE MTO.L | United Kingdom | $3.56B | +23% | +11% | 3% | 14.2× | 14.1% | +17.6% |
| L&T Technology Services LTTS.NS | India | $4.79B | +13% | +2% | 15% | 29.4× | 31.0% | +15.1% |
| Aalberts AALB.AS | Netherlands | $4.87B | +6% | 0% | 10% | 14.6× | 12.9% | +3.4% |
| Loomis LOOMIS.ST | Sweden | $3.46B | +12% | +1% | 11% | 12.6× | -9.1% | +9.7% |
| MAXIMUS MMS | United States | $3.43B | +2% | -3% | 11% | 7.9× | -8.5% | +9.4% |
| Shenzhen Fortune Trend Technology 688318.SS | China | $3.36B | -21% | -3% | 56% | 69.5× | n/a | n/a |
| FTI Consulting FCN | United States | $5.33B | +19% | +8% | 10% | 18.7× | -3.6% | +9.0% |
| Jianshe Industry Group (Yunnan) 002265.SZ | China | $3.12B | -11% | +42% | 5% | n/a | 26.3% | +47.9% |
| ABM Industries ABM | United States | $3.10B | +32% | +6% | 5% | 12.5× | -2.0% | +7.9% |
| Reply REY.MI | Italy | $5.46B | +41% | +6% | 13% | 17.0× | 2.9% | +14.4% |
| JHT Design 603061.SS | China | $3.07B | -8% | +93% | 34% | n/a | 43.9% | +30.4% |