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Reply S.p.A.REY.MICompetitor analysis, valuation and peers

Italy · EUR·Industrials›Miscellaneous Commercial Services

Italian digital consulting network of specialized agencies helping large enterprises with cloud, CRM, data and AI transformation.

≈ Italy's digital consulting network, like a smaller EPAM/CapgeminiMomentum leader 93
Mkt cap
$5.46B
US dollars, full cap
Free float
63%
of shares outstanding
$/day
$8.45M
20-day average traded
Fwd P/E
17.0×
forward earnings
ROIC−WACC
+13.3 pp
WACC 8.3%
Hurdle
-11 pp
Req g minus delivered
Next earnings
130 days
16 Mar 2027
Close · EUR€130.60
1D-0.9%
1W-2.3%
1M+6.0%
3M+10.4%
6M+40.5%
YTD+13.9%
1Y+14.0%
ATR %2.7%
52w lowhigh3.3% off high

What Reply does

Italian digital consulting network of specialized agencies helping large enterprises with cloud, CRM, data and AI transformation.

Sells specialist consulting and project work through a network of small companies, each focused on one technology or industry, so clients buy expertise by the day or by the project and revenue follows consultants' billable time. Founder Mario Rizzante remains chairman and controlling shareholder.

In one line: Italy's digital consulting network, like a smaller EPAM/Capgemini.

Products and services

  • Digital transformation consulting
  • Cloud & CRM implementation
  • AI/data analytics
  • Cybersecurity services

Customers

  • Banking & telecom enterprises
  • Automotive manufacturers
  • Luxury/retail brands

Where it sits in the supply chain

  • IT services
  • Digital consulting
  • Cloud/AI implementation

What could go right

  • Enterprise AI/digital transformation spend
  • Cross-sell across specialized agency network

What could go wrong

  • IT services pricing pressure
  • Talent wage inflation

Moat: narrow (process know-how, customer qualification). Deep client relationships and hyperscaler partner certifications built over many engagements.

Headquarters: Turin, Italy · Founded: 1996 · Employees: 16,624

Named competitors

Reply at a glance

Size Reply (REY.MI) is an Italy Industrials company (Miscellaneous Commercial Services) with a market value of $5.46B, the 43rd largest of 123 Italy companies the cockpit tracks. Shares closed at €130.60 on 6 Nov 2026.

Performance Over six months the shares gained 40.5%, against +12.9% for the median peer and +3.1% for the Italy market (cap-weighted) — 2nd highest of 20 in its peer set.

Growth Revenue grew 6.0% over the last twelve months (peer median +7.5%); the operating margin is 13.2% (peer median 12.8%).

Valuation It trades at 17.0× forward earnings against a peer median of 14.6× (9th most expensive of 20).

Price implies For today's price to make sense, revenue must grow about 3% a year for seven years (Req g). Recent delivered growth is +14%, so the hurdle is -11 pp: the price already allows for a slowdown.

Capital Return on invested capital runs 13.3 points above its cost of capital (8.3% WACC).

Next results Next results expected around 16 Mar 2027 (exchange calendar; dates can move).

Relative performance

10012014011 May 202611 Aug 20266 Nov 2026REY.MI 134Peer median 112
Six months, rebased to 100: Reply against the median of its 20 peers (local-currency closes).

Reply financials

Reported figures in EUR; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue€2.54B€2.45B€2.30B€2.12B€1.89B
Revenue growth—+7%+8%+12%—
Gross profit€929M€905M€852M€828M€769M
EBITDA€404M€392M€414M€328M€321M
Net income€258M€251M€211M€187M€191M
Free cash flow€264M€280M€296M€221M€143M
Capital expenditure€53.5M€45.9M€56.8M€29.3M€41.8M
Total debtn/a€174M€189M€212M€244M

Quarterly statements and history in the cockpit →

Reply competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-25%0%+25%+50%0%+20%+40%FCN300803NEXIAALBLTTS688192ELISTEPEDENBCOGISS1797ALQSAILIFEPWL300012GEOREY.MI6-month return →1-month return →
Up and to the right = strong over both horizons. Reply is the large dot.

Fundamentals: revenue growth against valuation

0%+200%+400%+600%0×50×100×150×FCN300803NEXILTTS688192ELISTEP1797SAILIFEPWLREY.MIRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Reply is the large dot.

Capital: growth delivered against growth the price implies

0%+25%+50%+75%+100%0%50%100%FCN300803NEXIAALBLTTS688192ELISTEPEDENAMC1797ALQ300012GEOREY.MIGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Reply is the large dot.

Reply competitors and peer comparison

Head to head with its named competitors (REY.MI vs ACN vs CAP.PA vs EPAM)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Reply REY.MI$5.46B+41%+6%13%17.0×2.9%
Accenture ACN$154B+44%+6%15%17.8×3.7%
Capgemini CAP.PA$24.1B+31%+6%11%10.4×-0.1%
EPAM Systems EPAM$8.22B+61%+11%10%11.3×9.4%
Atos ATO.PA$555M-35%-14%6%n/an/a

How Reply compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Reply against its 20 peers (data as of 6 Nov 2026)
MeasureREY.MIPeer medianRank in peer set
1-month return+6.0%+7.7%10th lowest of 20
6-month return+40.5%+12.9%2nd highest of 20
Distance from 52-week high-3.3%-12.3%3rd highest of 21
Revenue growth (TTM)+6.0%+7.5%8th lowest of 21
Operating margin13.2%12.8%9th highest of 21
Forward P/E17.0×14.6×9th most expensive of 20
Growth the price implies (Req g, 7 yrs)2.9%4.1%10th least demanding of 19
Growth delivered (Del g)+14.4%+12.7%7th highest of 19
Hurdle (Req g minus delivered)-11.5 pp-10.3 pp9th least demanding of 19
ROIC minus cost of capital+13.3 pp+4.3 pp2nd highest of 16
EV / EBITDA11.1×10.0×7th most expensive of 18
Net debt / EBITDA-1.0×1.7×6th least indebted of 18

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Reply REY.MIItaly$5.46B+41%+6%13%17.0×2.9%+14.4%
FTI Consulting FCNUnited States$5.33B+19%+8%10%18.7×-3.6%+9.0%
Beijing Compass Technology Development 300803.SZChina$5.91B-23%+12%0%174.6×46.9%+25.3%
Nexi NEXI.MIItaly$5.93B+18%+1%13%7.0×1.5%+30.5%
Aalberts AALB.ASNetherlands$4.87B+6%0%10%14.6×12.9%+3.4%
L&T Technology Services LTTS.NSIndia$4.79B+13%+2%15%29.4×31.0%+15.1%
Dizal Pharmaceutical 688192.SSChina$4.68B+18%+720%69%9.5×-8.4%+95.9%
Elis ELIS.PAFrance$6.44B-12%+5%13%12.0×10.1%+11.3%
Teleperformance TEP.PAFrance$4.60B+3%-3%10%5.0×-10.2%+12.2%
Edenred EDEN.PAFrance$6.52B+15%+3%30%12.0×-8.0%+13.9%
Brink's BCOUnited States$4.54B+3%+7%10%11.8×0.1%+7.3%
Airtel Mobile Commerce AMC.LUnited Kingdom$7.05Bn/a+30%48%n/a11.5%+30.3%
Genpact GUnited States$7.07B+30%+7%16%9.9×-7.5%+6.5%
Iss A/s ISS.CODenmark$7.08B+13%+4%5%15.3×-6.1%+3.7%
East Buy 1797.HKHong Kong$4.11B+22%+34%11%38.5×18.4%+54.3%
ALS ALQ.AXAustralia$7.40B-3%+11%17%23.6×23.0%+13.5%
SAI Life Sciences SAILIFE.NSIndia$4.02B+64%+27%21%89.2×n/an/a
PhysicsWallah PWL.NSIndia$4.00B+18%+35%1%100.9×n/an/a
Centre Testing International 300012.SZChina$3.96B-5%+15%16%22.1×14.2%+13.2%
Alsok 2331.TJapan$3.79B-1%+7%8%13.7×-6.0%+4.9%
GEO GEOUnited States$3.66B+28%+15%12%13.5×6.8%+2.3%

Questions

Who are Reply's main competitors?
Named competitors: Accenture (ACN), Capgemini (CAP.PA), EPAM Systems (EPAM), Endava (private or unlisted), Atos (ATO.PA). The cockpit's measured peer set (industry) also includes FTI Consulting (FCN), Beijing Compass Technology Development (300803.SZ), Nexi (NEXI.MI), Aalberts (AALB.AS), L&T Technology Services (LTTS.NS), Dizal Pharmaceutical (688192.SS).
Is Reply expensive compared with its peers?
On forward p/e it trades at 17.0× against a peer median of 14.6×, 9th most expensive of 20 in its peer set. For today's price to make sense, revenue must grow about 3% a year for seven years (Req g). Recent delivered growth is +14%, so the hurdle is -11 pp: the price already allows for a slowdown.
How has Reply stock performed?
Over six months to 6 Nov 2026 the shares returned +40.5% against +12.9% for the median peer; over one year +14.0%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.