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Varun BeveragesVBL.NSCompetitor analysis, valuation and peers

India · INR·FMCG›Beverages: Non-Alcoholic

PepsiCo's largest bottling franchisee outside the US, producing and distributing Pepsi, 7Up and other beverages across India and international markets.

≈ A large PepsiCo bottling franchisee, similar to Coca-Cola ConsolidatedMomentum neutral 47
Mkt cap
$15.7B
US dollars, full cap
Free float
39%
of shares outstanding
$/day
$23.8M
20-day average traded
Fwd P/E
42.8×
forward earnings
ROIC−WACC
+2.1 pp
WACC 14.7%
Hurdle
+10 pp
Req g minus delivered
Next earnings
115 days
1 Mar 2027
Close · INR₹438.00
1D+1.1%
1W+11.7%
1M-0.6%
3M-1.4%
6M-14.2%
YTD-10.6%
1Y-9.7%
ATR %3.0%
Beta1.03
52w lowhigh21.2% off high

What Varun Beverages does

PepsiCo's largest bottling franchisee outside the US, producing and distributing Pepsi, 7Up and other beverages across India and international markets.

Buys concentrate from PepsiCo, bottles the drinks in its own plants and sells to distributors and retailers using its own trucks and coolers, within exclusive territories PepsiCo has granted. Sales peak in the hot months, so summer decides the year. The Jaipuria family's RJ Corp controls it.

In one line: A large PepsiCo bottling franchisee, similar to Coca-Cola Consolidated.

Products and services

  • Carbonated soft drinks (Pepsi, 7Up, Mirinda)
  • Packaged water/juices (Tropicana)
  • Snacks (limited)

Customers

  • Retail/wholesale beverage distributors
  • Consumers across India, Africa and other territori

Where it sits in the supply chain

  • Consumer staples
  • Beverages
  • Bottling/distribution - India…

What could go right

  • Geographic expansion (Africa, international territories)
  • Rising per-capita beverage consumption in India

What could go wrong

  • Dependence on PepsiCo franchise agreement
  • Weather/seasonality risk to beverage volumes

Moat: narrow (scale, distribution, regulatory licence). Exclusive long-term bottling franchise rights from PepsiCo across a large, growing geographic footprint.

Headquarters: Gurugram, India · Founded: 1995 · Employees: 29,434

Named competitors

Varun Beverages at a glance

Size Varun Beverages (VBL.NS) is an India Consumer Staples company (Beverages: Non-Alcoholic) with a market value of $15.7B, the 66th largest of 1,058 India companies the cockpit tracks. Shares closed at ₹438.00 on 6 Nov 2026.

Performance Over six months the shares fell 14.2%, against +8.7% for the median peer and 0.0% for the India market (cap-weighted) — 2nd lowest of 16 in its peer set.

Growth Revenue grew 22.1% over the last twelve months (peer median +10.7%); the operating margin is 17.1% (peer median 12.1%).

Valuation It trades at 42.8× forward earnings against a peer median of 16.4× (most expensive of 15).

Price implies For today's price to make sense, revenue must grow about 37% a year for seven years (Req g). Recent delivered growth is +27%, so the hurdle is +10 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.

Capital Return on invested capital runs 2.1 points above its cost of capital (14.7% WACC).

Next results Next results expected around 1 Mar 2027 (exchange calendar; dates can move).

Relative performance

809010011011 May 202611 Aug 20266 Nov 2026Peer median 109VBL.NS 86
Six months, rebased to 100: Varun Beverages against the median of its 15 peers (local-currency closes).

Varun Beverages financials

Reported figures in INR; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue₹258B₹209B₹195B₹157B₹130B
Revenue growth—+7%+24%+21%—
Gross profit₹101B₹65.8B₹65.9B₹51.7B₹40.7B
EBITDA₹59.4B₹43.5B₹44.3B₹34.5B₹27.0B
Net income₹34.7B₹30.4B₹25.9B₹20.6B₹15.0B
Free cash flown/a₹7.08B-₹7.94B-₹11.0B-₹1.55B
Capital expendituren/a₹27.4B₹37.8B₹32.6B₹18.0B
Total debtn/a₹25.1B₹28.3B₹54.3B₹38.8B

Quarterly statements and history in the cockpit →

Varun Beverages competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-40%-20%0%+20%0%+10%0019COKECCH998003222587FMXCELHPRMBKOFKDPCCEP25790220AKO-BVBL.NS6-month return →1-month return →
Up and to the right = strong over both horizons. Varun Beverages is the large dot.

Fundamentals: revenue growth against valuation

0%+20%+40%+60%+80%10×20×30×40×0019CCH99800322FMXCELHPRMBKDPCCEP2579VBL.NSRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Varun Beverages is the large dot.

Capital: growth delivered against growth the price implies

0%+25%+50%+75%0%50%0019COKE998003222587FMXCELHPRMBKOFCCEPVBL.NSGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Varun Beverages is the large dot.

Varun Beverages competitors and peer comparison

Head to head with its named competitors (VBL.NS vs TATACONSUM.NS vs DABUR.NS)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Varun Beverages VBL.NS$15.7B-14%+22%17%42.8×37.2%
Tata Consumer Products TATACONSUM.NS$11.4B-6%+15%11%55.5×42.8%
Dabur India DABUR.NS$7.13B-19%+9%15%32.1×27.3%

How Varun Beverages compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Varun Beverages against its 15 peers (data as of 6 Nov 2026)
MeasureVBL.NSPeer medianRank in peer set
1-month return-0.6%+11.3%3rd lowest of 16
6-month return-14.2%+8.7%2nd lowest of 16
Distance from 52-week high-21.2%-8.1%3rd lowest of 16
Revenue growth (TTM)+22.1%+10.7%4th highest of 16
Operating margin17.1%12.1%3rd highest of 16
Forward P/E42.8×16.4×most expensive of 15
Growth the price implies (Req g, 7 yrs)37.2%3.2%most demanding of 16
Growth delivered (Del g)+26.8%+10.4%4th highest of 16
Hurdle (Req g minus delivered)+10.5 pp-14.6 ppmost demanding of 16
ROIC minus cost of capital+2.1 pp+6.6 pp5th lowest of 16
EV / EBITDA24.9×10.2×most expensive of 15
Net debt / EBITDA0.1×1.5×4th least indebted of 15

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Varun Beverages VBL.NSIndia$15.7B-14%+22%17%42.8×37.2%+26.8%
Swire Pacific 0019.HKHong Kong$17.0B+23%+7%12%11.4×6.9%+2.9%
Coca-Cola Consolidated COKEUnited States$13.8B+19%+11%13%n/a-1.3%+7.6%
Coca-Cola HBC CCH.LUnited Kingdom$20.5B-2%+13%11%17.2×4.9%+12.8%
Eastroc Beverage (Group) 9980.HKHong Kong$11.7B-40%+18%26%13.2×3.2%+32.2%
Tingyi 0322.HKHong Kong$9.59B+17%+4%9%14.1×-12.9%+2.4%
Suntory Beverage & Food 2587.TJapan$9.58B+9%+7%9%17.2×-7.5%+7.8%
Fomento Economico Mexicano SAB de CV Sponsored ADR FMXUnited States$26.1B+7%+18%9%24.2×-6.9%+13.8%
Celsius CELHUnited States$8.14B0%+83%19%22.7×7.6%+80.7%
Primo Brands PRMBUnited States$8.10B-4%+28%10%16.2×9.2%+27.8%
Coca-Cola FEMSA SAB de CV Sponsored ADR KOFUnited States$6.01B+8%+17%14%16.5×-20.1%+12.2%
Keurig Dr Pepper KDPUnited States$49.8B+28%+43%17%14.8×6.3%+7.4%
Coca-Cola Europacific Partners CCEPUnited States$51.0B+23%+10%14%21.8×3.9%+14.3%
Coca-Cola Bottlers Japan 2579.TJapan$4.60B+31%-2%4%31.7×8.4%+2.4%
Uni-President China 0220.HKHong Kong$4.56B+12%+4%8%14.0×-8.3%+6.1%
Embotelladora Andina S.A. Sponsored ADR Pfd AKO-BUnited States$4.26B+7%+10%13%14.6×-4.2%+10.4%

Questions

Who are Varun Beverages's main competitors?
Named competitors: Hindustan Coca-Cola Beverages (private) (private or unlisted), Bisleri (private, water) (private or unlisted), Tata Consumer Products (TATACONSUM.NS), Dabur India (DABUR.NS). The cockpit's measured peer set (industry) also includes Swire Pacific (0019.HK), Coca-Cola Consolidated (COKE), Coca-Cola HBC (CCH.L), Eastroc Beverage (Group) (9980.HK), Tingyi (0322.HK), Suntory Beverage & Food (2587.T).
Is Varun Beverages expensive compared with its peers?
On forward p/e it trades at 42.8× against a peer median of 16.4×, most expensive of 15 in its peer set. For today's price to make sense, revenue must grow about 37% a year for seven years (Req g). Recent delivered growth is +27%, so the hurdle is +10 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.
How has Varun Beverages stock performed?
Over six months to 6 Nov 2026 the shares returned -14.2% against +8.7% for the median peer; over one year -9.7%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.