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← CockpitCompetitor Analysis › MFSL.NS Max Financial ServicesOpen in the cockpit ↗

Max Financial ServicesMFSL.NSCompetitor analysis, valuation and peers

India · INR·Financials›Life/Health Insurance

Holding company primarily owning a majority stake in Axis Max Life Insurance, one of India's leading private life insurers.

≈ A holding company akin to a US insurance holding structureMomentum laggard 19
Mkt cap
$4.68B
US dollars, full cap
Free float
76%
of shares outstanding
$/day
$12.7M
20-day average traded
P/B
7.71×
price to book
ROE
3.3%
delivered
Implied ROE
78.7%
what the price asks
Next earnings
95 days
9 Feb 2027
Close · INR₹1,284
1D+0.9%
1W+7.0%
1M-4.5%
3M-15.4%
6M-24.8%
YTD-23.2%
1Y-17.5%
ATR %3.5%
Beta1.07
52w lowhigh32.1% off high

What Max Financial Services does

Holding company primarily owning a majority stake in Axis Max Life Insurance, one of India's leading private life insurers.

In one line: A holding company akin to a US insurance holding structure.

Products and services

  • Life insurance (via Axis Max Life stake)
  • Health insurance distribution (minor)

Customers

  • Retail policyholders (via Axis Max Life)

Where it sits in the supply chain

  • Financials
  • Insurance holding
  • Life insurance (via stake) - India

What could go right

  • Rising life insurance penetration in India
  • Bancassurance distribution via Axis Bank stake

What could go wrong

  • Holding-company discount/complexity
  • Regulatory (IRDAI) changes to product norms

Moat: narrow (brand, distribution). Its value derives from its stake in Axis Max Life, which benefits from Axis Bank's bancassurance distribution.

Headquarters: New Delhi, India · Founded: 2000 · Employees: 25,789

Named competitors

Max Financial Services at a glance

Size Max Financial Services (MFSL.NS) is an India Financials company (Life/Health Insurance) with a market value of $4.68B, the 220th largest of 1,058 India companies the cockpit tracks. Shares closed at ₹1,284 on 6 Nov 2026.

Performance Over six months the shares fell 24.8%, against +8.4% for the median peer and 0.0% for the India market (cap-weighted) — 2nd lowest of 21 in its peer set.

Growth Revenue grew 17.5% over the last twelve months (peer median +13.7%); the operating margin is 0.5% (peer median 6.7%).

Valuation It trades at 7.71× book value against a peer median of 2.17× (2nd most expensive of 21).

Price implies The share price implies a return on equity of about 78.7%; Max Financial Services delivers 3.3%, so the price asks more than the business earns today.

Next results Next results expected around 9 Feb 2027 (exchange calendar; dates can move).

Relative performance

8010011 May 202611 Aug 20266 Nov 2026Peer median 108MFSL.NS 76
Six months, rebased to 100: Max Financial Services against the median of its 20 peers (local-currency closes).

Max Financial Services financials

Reported figures in INR; fiscal year ends 2026-03-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue₹517B₹479B₹479B₹393B₹314B
Revenue growth—0%+22%+25%—
Gross profit₹413B₹434B₹445B₹367B₹296B
EBITDA₹6.05B₹6.96B₹8.54B₹7.94B₹8.17B
Net income₹1.86B₹840M₹3.27B₹3.40B₹3.78B
Free cash flown/a₹112B₹81.3B₹58.8B₹97.5B
Capital expendituren/a₹2.44B₹2.18B₹2.23B₹1.74B
Total debt₹25.3B₹23.4B₹14.4B₹8.36B₹8.21B

Quarterly statements and history in the cockpit →

Max Financial Services competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-20%0%+20%+40%-20%0%+20%ELFCGFSTARHEALTHICICILIFE002423PRVASTJCLOVJXNVOYABHFPRIMPL0883507181085620SDLFHDFCLIFENBG68795MFSL.NS6-month return →1-month return →
Up and to the right = strong over both horizons. Max Financial Services is the large dot.

Fundamentals: return on equity against price-to-book

0%10%20%30%00×2.50×50×7.50×ELFCGFSTARHEALTHICICILIFE002423PRVASTJCLOVJXNVOYABHFPRIMPL0883507181SDLFHDFCLIFENBG68795MFSL.NSReturn on equity →Price / book →
A bank or insurer earning more on its equity usually trades at a higher multiple of book; points far above the trend are priced for more. Max Financial Services is the large dot.

Capital: ROE delivered against the ROE the price implies

0%25%50%75%100%0%50%100%ELFCGFSTARHEALTHICICILIFE002423PRVASTJCLOVBHFPRIMPLHDFCLIFEMFSL.NSROE delivered →ROE the price implies →
Above the diagonal = the price asks for a higher return on equity than the business earns today. Max Financial Services is the large dot.

Max Financial Services competitors and peer comparison

Head to head with its named competitors (MFSL.NS vs SBILIFE.NS vs ICICILIFE.NS vs HDFCLIFE.NS)
CompanyMarket cap6M returnRevenue growthROEPrice / bookImplied ROE
Max Financial Services MFSL.NS$4.68B-25%+18%3%7.71×78.7%
SBI Life Insurance SBILIFE.NS$18.9B-5%+18%14%8.72×105.4%
ICICI Life Insurance ICICILIFE.NS$6.77B-22%-8%13%4.67×65.0%
HDFC Life Insurance HDFCLIFE.NS$13.0B-10%+19%11%6.31×72.0%
Life Insurance Corp. of India LICI.NS$53.0B-3%+11%7%0.68×11.8%

How Max Financial Services compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Max Financial Services against its 20 peers (data as of 6 Nov 2026)
MeasureMFSL.NSPeer medianRank in peer set
1-month return-4.5%+2.2%6th lowest of 21
6-month return-24.8%+8.4%2nd lowest of 21
Return on equity3.3%10.4%3rd lowest of 21
Price / book7.71×2.17×2nd most expensive of 21
Trailing P/E237.5×15.9×most expensive of 19
ROE the price implies78.7%15.8%2nd most demanding of 20
ROE delivered3.3%10.3%3rd lowest of 21

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthROEPrice / bookImplied ROEDelivered ROE
Max Financial Services MFSL.NSIndia$4.68B-25%+18%3%7.71×78.7%3.3%
E-L Financial ELF.TOCanada$4.74B+10%+32%20%0.68×6.4%20.2%
Challenger CGF.AXAustralia$5.59B+36%-25%13%2.01×15.8%13.3%
Star Health & Allied Insurance STARHEALTH.NSIndia$3.52B+9%+21%12%3.19×47.7%11.7%
ICICI Life Insurance ICICILIFE.NSIndia$6.77B-22%-8%13%4.67×65.0%12.6%
COFCO Capital 002423.SZChina$3.15B-11%-31%6%0.85×6.2%5.6%
Privia Health PRVAUnited States$3.12B+6%+24%4%3.94×25.4%3.8%
St. James's Place STJ.LUnited Kingdom$7.48B-3%+164%38%3.64×43.3%38.4%
Clover Health Investments CLOVUnited States$2.56B+54%+54%-5%6.32×94.7%-5.1%
Jackson Financial Incorporation JXNUnited States$8.70B+17%+34%9%1.10×12.5%9.5%
Voya Financial VOYAUnited States$8.91B+21%-3%14%2.34×17.2%14.3%
Brighthouse Financial BHFUnited States$2.45B-31%+3%14%0.37×5.2%13.6%
Primerica PRIUnited States$8.94B+6%+8%33%3.56×24.9%32.9%
Medibank Private MPL.AXAustralia$9.94B+14%+9%27%5.90×23.8%26.8%
Hanwha Life 088350.KSSouth Korea$2.16B-20%+18%8%0.22×3.8%7.7%
JAPAN POST INSURANCE 7181.TJapan$11.2B+8%-6%4%0.38×2.9%4.2%
Mirae Asset Life Insurance 085620.KSSouth Korea$1.78B+17%+22%5%1.05×5.6%5.2%
Standard Life SDLF.LUnited Kingdom$12.5B+25%+135%-179%38.09×n/a-179.3%
HDFC Life Insurance HDFCLIFE.NSIndia$13.0B-10%+19%11%6.31×72.0%11.2%
Nuernberger Beteiligungs NBG6.DEGermany$1.58B+1%-1%5%1.58×6.0%5.1%
T&d 8795.TJapan$14.0B+21%+6%9%1.32×5.6%9.3%

Questions

Who are Max Financial Services's main competitors?
Named competitors: SBI Life Insurance (SBILIFE.NS), ICICI Prudential Life Insurance (ICICILIFE.NS), HDFC Life Insurance (HDFCLIFE.NS), Life Insurance Corporation of India (LICI.NS). The cockpit's measured peer set (industry) also includes E-L Financial (ELF.TO), Challenger (CGF.AX), Star Health & Allied Insurance (STARHEALTH.NS), ICICI Life Insurance (ICICILIFE.NS), COFCO Capital (002423.SZ), Privia Health (PRVA).
Is Max Financial Services expensive compared with its peers?
On price / book it trades at 7.71× against a peer median of 2.17×, 2nd most expensive of 21 in its peer set. The share price implies a return on equity of about 78.7%; Max Financial Services delivers 3.3%, so the price asks more than the business earns today.
How has Max Financial Services stock performed?
Over six months to 6 Nov 2026 the shares returned -24.8% against +8.4% for the median peer; over one year -17.5%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.