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Packaged-food company known for cereals, snacks and pet food (Cheerios, Betty Crocker, Blue Buffalo).
Packaged-food company known for cereals, snacks and pet food (Cheerios, Betty Crocker, Blue Buffalo).
Sells through supermarkets, mass and club stores and online, with Walmart its largest customer. The 2018 purchase of Blue Buffalo moved it into premium pet food, sold through pet specialty stores as well as grocery, and in 2025 it sold its US yogurt business to Lactalis.
Moat: narrow (brand, scale, distribution). Long-standing household brands with shelf presence, though private label and GLP-1 trends pressure volumes.
Headquarters: Minneapolis, Minnesota, US · Founded: 1866 · Employees: 30,000
Size General Mills (GIS) is a United States Consumer Staples company (Food: Major Diversified) with a market value of $19.0B, the 508th largest of 3,117 United States companies the cockpit tracks. Shares closed at $35.51 on 6 Nov 2026.
Performance Over six months the shares gained 2.4%, against -1.8% for the median peer and -1.1% for the United States market (cap-weighted) — 5th highest of 9 in its peer set.
Growth Revenue fell 4.5% over the last twelve months (peer median +7.0%); the operating margin is 14.7% (peer median 18.8%).
Valuation It trades at 11.4× forward earnings against a peer median of 21.4× (2nd cheapest of 9).
Price implies For today's price to make sense, revenue must grow about -7% a year for seven years (Req g). Recent delivered growth is 0%, so the hurdle is -7 pp: the price already allows for a slowdown.
Capital Return on invested capital runs 4.3 points above its cost of capital (6.0% WACC).
Credit General Mills has 19 bonds outstanding ($12.0B), rated BBB by the agencies and trading like BBB+ at a weighted spread of 88 bp.
Short interest Short interest is 7.1% of the free float (15 Oct 2026).
Next results Next results expected around 23 Dec 2026 (exchange calendar; dates can move).
| TTM | FY2025 | FY2024 | FY2023 | FY2022 | |
|---|---|---|---|---|---|
| Revenue | $18.3B | $18.4B | $19.5B | $19.9B | $20.1B |
| Revenue growth | — | -5% | -2% | -1% | — |
| Gross profit | $6.05B | $6.17B | $6.74B | $6.91B | $6.82B |
| EBITDA | $3.25B | $3.33B | $3.84B | $4.21B | $3.91B |
| Net income | -$895M | -$87.6M | $2.28B | $2.50B | $2.59B |
| Free cash flow | $1.55B | $1.63B | $2.29B | $2.53B | $2.09B |
| Capital expenditure | $521M | $540M | $625M | $774M | $690M |
| Total debt | $13.6B | $13.9B | $15.3B | $13.3B | $12.1B |
The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.
| Company | Market cap | 6M return | Revenue growth | Op. margin | Forward P/E | Req g |
|---|---|---|---|---|---|---|
| General Mills GIS | $19.0B | +2% | -4% | 15% | 11.4× | -6.7% |
| Kraft Heinz KHC | $29.2B | +5% | -2% | 17% | 12.5× | -3.9% |
| Mondelez International MDLZ | $83.6B | +8% | +6% | 18% | 19.9× | -2.7% |
| Nestle NESN.SW | $266B | +11% | -2% | 16% | 19.0× | 1.3% |
Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.
| Measure | GIS | Peer median | Rank in peer set |
|---|---|---|---|
| 1-month return | +9.0% | +4.4% | 4th highest of 9 |
| 6-month return | +2.4% | -1.8% | 5th highest of 9 |
| Distance from 52-week high | -27.2% | -22.2% | 3rd lowest of 9 |
| Revenue growth (TTM) | -4.5% | +7.0% | lowest of 9 |
| Operating margin | 14.7% | 18.8% | 4th lowest of 9 |
| Forward P/E | 11.4× | 21.4× | 2nd cheapest of 9 |
| Growth the price implies (Req g, 7 yrs) | -6.7% | 7.8% | least demanding of 8 |
| Growth delivered (Del g) | +0.3% | +7.1% | 3rd lowest of 8 |
| Hurdle (Req g minus delivered) | -7.1 pp | +0.7 pp | 2nd least demanding of 8 |
| ROIC minus cost of capital | +4.3 pp | +10.3 pp | 5th highest of 9 |
| EV / EBITDA | 9.9× | 8.9× | 3rd most expensive of 6 |
| Net debt / EBITDA | 4.1× | 1.2× | 2nd most indebted of 6 |
| Bond spread | 88 bp | 106 bp | 2nd tightest of 4 |
| Company | Market | Market cap | 6M return | Revenue growth | Op. margin | Forward P/E | Req g | Delivered g |
|---|---|---|---|---|---|---|---|---|
| General Mills GIS | United States | $19.0B | +2% | -4% | 15% | 11.4× | -6.7% | +0.3% |
| Associated British Foods ABF.L | United Kingdom | $18.7B | +11% | +1% | 7% | 13.5× | 7.8% | +7.1% |
| Yihai Kerry Arawana 300999.SZ | China | $21.3B | -8% | +2% | 1% | 37.3× | n/a | n/a |
| Nestle India NESTLEIND.NS | India | $26.0B | -13% | +22% | 21% | 59.4× | 36.6% | +11.7% |
| Kraft Heinz KHC | United States | $29.2B | +5% | -2% | 17% | 12.5× | -3.9% | -1.0% |
| Conagra Brands CAG | United States | $7.28B | +8% | -2% | 11% | 10.6× | -4.9% | +0.2% |
| SamyangFood 003230.KS | South Korea | $6.70B | -9% | +38% | 23% | 16.3× | -6.6% | +29.4% |
| CSPC Innovation Pharmaceutical 300765.SZ | China | $6.48B | +14% | +117% | 26% | 40.6× | 13.9% | +10.5% |
| Hebei Yangyuan Zhihui Beverage 603156.SS | China | $6.06B | -15% | +12% | 28% | 26.5× | 9.9% | +3.9% |
General Mills has 19 bonds outstanding with $12.0B face value. The agencies rate it BBB; its bonds trade like BBB+. Weighted yield 5.08%, a spread of 88 bp over government bonds.