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Ceconomy AGCEC.DECompetitor analysis, valuation and peers

Germany · EUR·Consumer Discretionary›Department Stores

German consumer-electronics retail group operating the MediaMarkt and Saturn store chains across Europe.

≈ Europe's Best BuyMomentum strong 78
Mkt cap
$2.47B
US dollars, full cap
Free float
27%
of shares outstanding
$/day
$419,795
20-day average traded
Fwd P/E
7.8×
forward earnings
ROIC−WACC
-1.3 pp
WACC 7.2%
Hurdle
+1 pp
Req g minus delivered
Official | Implied
BB / —
agencies · bond market
Next earnings
38 days
14 Dec 2026
Close · EUR€4.53
1D+0.1%
1W+2.1%
1M+4.5%
3M+13.5%
6M+8.9%
YTD+2.7%
1Y+1.6%
ATR %1.8%
52w lowhigh1.3% off high

What Ceconomy does

German consumer-electronics retail group operating the MediaMarkt and Saturn store chains across Europe.

Earns the retail margin on electronics and appliances sold in its own stores and online, with added income from services such as extended warranties, installation and repair, and from fees paid by suppliers and marketplace sellers. Sales cluster around replacement cycles and the Christmas season.

In one line: Europe's Best Buy.

Products and services

  • MediaMarkt stores
  • Saturn stores
  • E-commerce/omnichannel retail
  • Extended warranty/services

Customers

  • European consumers
  • Small businesses

Where it sits in the supply chain

  • Consumer discretionary
  • Specialty retail
  • Consumer electronics retail

What could go right

  • Electronics replacement cycle (AI PCs, smartphones)
  • Cost-restructuring margin improvement

What could go wrong

  • Online/Amazon price competition
  • Consumer electronics deflation

Moat: none (scale, brand, distribution). Largest European electronics retail footprint, but thin margins and heavy Amazon/online competition limit pricing power.

Headquarters: Duesseldorf, Germany · Founded: 1961

Named competitors

Ceconomy at a glance

Size Ceconomy (CEC.DE) is a Germany Consumer Discretionary company (Department Stores) with a market value of $2.47B, the 100th largest of 205 Germany companies the cockpit tracks. Shares closed at €4.53 on 6 Nov 2026.

Performance Over six months the shares gained 8.9%, against -15.5% for the median peer and +2.6% for the Germany market (cap-weighted) — 7th highest of 21 in its peer set.

Growth Revenue grew 4.3% over the last twelve months (peer median -0.5%); the operating margin is 0.7% (peer median 5.5%).

Valuation It trades at 7.8× forward earnings against a peer median of 15.3× (3rd cheapest of 16).

Price implies For today's price to make sense, revenue must grow about 3% a year for seven years (Req g). Recent delivered growth is +2%, so the hurdle is +1 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.

Capital Return on invested capital runs 1.3 points below its cost of capital (7.2% WACC).

Credit Ceconomy has 2 bonds outstanding ($1.11B), rated BB by the agencies.

Next results Next results expected around 14 Dec 2026 (exchange calendar; dates can move).

Relative performance

809010011011 May 202611 Aug 20266 Nov 2026CEC.DE 108Peer median 84
Six months, rebased to 100: Ceconomy against the median of its 20 peers (local-currency closes).

Ceconomy financials

Reported figures in EUR; fiscal year ends 2025-09-30. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue€23.8B€23.1B€22.4B€22.2B€21.8B
Revenue growth—+3%+1%+2%—
Gross profit€3.67B€3.48B€3.30B€3.27B€3.12B
EBITDA€853M€977M€776M€716M€661M
Net income-€8.00M-€35.0M€76.0M-€39.0M€126M
Free cash flow€686M€689M€488M€747M-€44.0M
Capital expenditure€159M€190M€193M€176M€206M
Total debt€2.60B€2.54B€2.63B€2.58B€2.77B

Quarterly statements and history in the cockpit →

Ceconomy competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-40%-20%0%+20%-20%0%KSS82426036130007852782023530000564600859004170HVN823360303130860699608273002277OLLI600828600682CEC.DE6-month return →1-month return →
Up and to the right = strong over both horizons. Ceconomy is the large dot.

Fundamentals: revenue growth against valuation

-20%-10%0%+10%0×100×200×KSS82420007852782023530600859004170HVN6030313086OLLI600693CEC.DERevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Ceconomy is the large dot.

Capital: growth delivered against growth the price implies

-20%-10%0%+10%+20%-20%0%20%KSS82420007852782023530600859004170HVN82336030313086069960002277600828CEC.DEGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Ceconomy is the large dot.

Ceconomy competitors and peer comparison

Head to head with its named competitors (CEC.DE vs AMZN vs FNAC.PA vs CURY.L)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Ceconomy CEC.DE$2.47B+9%+4%1%7.8×2.9%
Amazon AMZN$2.80T-5%+15%13%26.3×n/a
Fnac Darty FNAC.PA$1.16B-1%+10%2%17.4×-0.6%
Currys CURY.L$1.97B+16%+6%2%10.4×4.3%

How Ceconomy compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Ceconomy against its 20 peers (data as of 6 Nov 2026)
MeasureCEC.DEPeer medianRank in peer set
1-month return+4.5%-1.9%5th highest of 21
6-month return+8.9%-15.5%7th highest of 21
Distance from 52-week high-1.3%-42.3%highest of 21
Revenue growth (TTM)+4.3%-0.5%6th highest of 21
Operating margin0.7%5.5%5th lowest of 21
Forward P/E7.8×15.3×3rd cheapest of 16
Growth the price implies (Req g, 7 yrs)2.9%1.5%8th most demanding of 18
Growth delivered (Del g)+2.1%+0.9%9th highest of 18
Hurdle (Req g minus delivered)+0.9 pp-1.0 pp8th most demanding of 18
ROIC minus cost of capital-1.3 pp-1.0 pp10th lowest of 21
Net debt / EBITDA1.8×3.3×3rd least indebted of 10

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Ceconomy CEC.DEGermany$2.47B+9%+4%1%7.8×2.9%+2.1%
Kohl's KSSUnited States$2.61B+59%-3%4%15.3×0.0%-0.5%
H2O Retailing 8242.TJapan$2.10B+17%0%5%12.3×-9.7%-1.6%
Beijing United Information Technology 603613.SSChina$2.05B-30%-4%5%n/an/an/a
Easyhome New Retail 000785.SZChina$1.97B-18%-23%3%19.3×1.0%+4.4%
Seria 2782.TJapan$1.91B+18%+13%9%15.2×-2.1%+5.0%
Lotte Shopping 023530.KSSouth Korea$1.87B-33%+1%5%7.9×5.8%-3.2%
CCOOP 000564.SZChina$3.55B-23%+19%-46%n/an/an/a
Wangfujing 600859.SSChina$1.65B-21%-10%5%244.5×-13.6%-2.4%
Shinsegae 004170.KSSouth Korea$1.59B-38%+7%9%5.8×-2.2%+7.8%
Harvey Norman HVN.AXAustralia$3.84B+2%+5%18%13.8×4.7%+0.8%
Takashimaya 8233.TJapan$3.98B+14%+2%11%15.6×2.4%-6.3%
Anhui Anfu Battery Technology 603031.SSChina$1.43B-39%+4%23%23.0×-0.2%+21.9%
J Front Retailing 3086.TJapan$4.46B+24%-3%11%22.1×5.9%+6.9%
Hyundaideptst 069960.KSSouth Korea$1.29B-23%-3%9%7.0×-17.1%+13.2%
Izumi 8273.TJapan$1.28B-1%+1%5%11.2×n/an/a
Hunan Friendship & Apollo Commercial 002277.SZChina$1.23B-5%-20%-60%n/a21.6%-15.5%
Ollie's Bargain Outlet OLLIUnited States$5.37B+10%+14%12%19.8×1.5%+7.9%
Maoye Commercial 600828.SSChina$1.13B-13%-22%-3%n/a12.9%-8.4%
Fujian Dongbai (Group) 600693.SSChina$1.11B-23%-1%32%62.6×4.1%+0.9%
Nanjing Xinjiekou Department Store 600682.SSChina$1.07B-22%-11%-16%n/a5.7%+2.4%

Ceconomy bonds and credit

Ceconomy has 2 bonds outstanding with $1.11B face value. The agencies rate it BB.

Every bond, yield and spread in the cockpit →

Questions

Who are Ceconomy's main competitors?
Named competitors: Amazon (AMZN), Fnac Darty (FNAC.PA), Currys (CURY.L). The cockpit's measured peer set (industry) also includes Kohl's (KSS), H2O Retailing (8242.T), Beijing United Information Technology (603613.SS), Easyhome New Retail (000785.SZ), Seria (2782.T), Lotte Shopping (023530.KS).
Is Ceconomy expensive compared with its peers?
On forward p/e it trades at 7.8× against a peer median of 15.3×, 3rd cheapest of 16 in its peer set. For today's price to make sense, revenue must grow about 3% a year for seven years (Req g). Recent delivered growth is +2%, so the hurdle is +1 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.
How has Ceconomy stock performed?
Over six months to 6 Nov 2026 the shares returned +8.9% against -15.5% for the median peer; over one year +1.6%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.