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← CockpitCompetitor Analysis › CBRL Cracker Barrel Old Country Store, Inc.Open in the cockpit ↗

Cracker Barrel Old Country Store, Inc.CBRLCompetitor analysis, valuation and peers

United States · USD·Consumer Discretionary›Restaurants

Family-dining restaurant chain paired with a country-store gift shop, located mainly off US interstate highways.

Momentum leader 97
Mkt cap
$1.45B
US dollars, full cap
Free float
98%
of shares outstanding
$/day
$59.4M
20-day average traded
Fwd P/E
30.3×
forward earnings
ROIC−WACC
-8.7 pp
WACC 8.6%
Hurdle
+11 pp
Req g minus delivered
Next earnings
21 days
27 Nov 2026
Close · USD$64.81
1D-4.6%
1W-7.5%
1M+17.1%
3M+15.5%
6M+105.8%
YTD+155.2%
1Y+96.7%
ATR %4.6%
Beta0.49
52w lowhigh12.0% off high

What Cracker Barrel Old Country Store does

Family-dining restaurant chain paired with a country-store gift shop, located mainly off US interstate highways.

Earns most of its sales from the dining room, with the attached shop acting as a second line that sells gifts, candy and seasonal goods to diners waiting for tables or leaving. Stores sit beside interstate exits, so sales swing with road-travel traffic, holiday periods, and food and labor costs.

Products and services

  • Family-dining menu
  • Country store retail

Customers

  • Highway travelers and regional family-dining consu

Where it sits in the supply chain

  • Consumer discretionary
  • Family dining restaurants
  • Restaurant-plus-retail country stores

What could go right

  • Road-travel driven traffic recovery

What could go wrong

  • Declining highway/mall traffic trends
  • Food and labor cost inflation

Moat: narrow (brand, distribution). Distinctive highway-exit real estate positions and a nostalgic brand are hard for rivals to replicate.

Headquarters: Lebanon, Tennessee, US · Founded: 1969 · Employees: 74,500

Named competitors

  • Denny's private or unlisted
  • Bob Evans Farms private or unlisted
  • Golden Corral private or unlisted

Cracker Barrel Old Country Store at a glance

Size Cracker Barrel Old Country Store (CBRL) is a United States Consumer Discretionary company (Restaurants) with a market value of $1.45B, the 2021st largest of 3,117 United States companies the cockpit tracks. Shares closed at $64.81 on 6 Nov 2026.

Performance Over six months the shares gained 105.8%, against +22.4% for the median peer and -1.1% for the United States market (cap-weighted) — highest of 21 in its peer set.

Growth Revenue fell 4.7% over the last twelve months (peer median +6.7%); the operating margin is -0.1% (peer median 6.7%).

Valuation It trades at 30.3× forward earnings against a peer median of 21.0× (7th most expensive of 19).

Price implies For today's price to make sense, revenue must grow about 14% a year for seven years (Req g). Recent delivered growth is +3%, so the hurdle is +11 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.

Capital Return on invested capital runs 8.7 points below its cost of capital (8.6% WACC).

Credit Cracker Barrel Old Country Store has 1 bond outstanding ($345M).

Short interest Short interest is 24.6% of the free float (15 Oct 2026).

Next results Next results expected around 27 Nov 2026 (exchange calendar; dates can move).

Relative performance

10015020011 May 202611 Aug 20266 Nov 2026CBRL 207Peer median 122
Six months, rebased to 100: Cracker Barrel Old Country Store against the median of its 20 peers (local-currency closes).

Cracker Barrel Old Country Store financials

Reported figures in USD; fiscal year ends 2026-07-31. TTM = trailing twelve months.
TTMFY2026FY2025FY2024FY2023
Revenue$3.32B$3.32B$3.48B$3.47B$3.44B
Revenue growth—-5%0%+1%—
Gross profit$209M$209M$293M$280M$309M
EBITDA$121M$121M$197M$184M$299M
Net income$31.7M$31.7M$46.4M$40.9M$99.0M
Free cash flow$88.4M$88.4M$59.8M$40.7M$123M
Capital expenditure$118M$118M$159M$128M$127M
Total debt$1.04B$1.04B$1.18B$1.20B$1.16B

Quarterly statements and history in the cockpit →

Cracker Barrel Old Country Store competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

0%+25%+50%+75%+100%0%+20%ARCOSGDMP30977616WENJDW603043TRAVELFOODDEVYANIDOMBJRI0999GYG9861SSPGWESTLIFE76303087CBRL6-month return →1-month return →
Up and to the right = strong over both horizons. Cracker Barrel Old Country Store is the large dot.

Fundamentals: revenue growth against valuation

-10%0%+10%+20%0×100×200×300×ARCODMP3097WENJDW603043TRAVELFOODDEVYANIDOMGYG98619936WESTLIFECBRLRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Cracker Barrel Old Country Store is the large dot.

Capital: growth delivered against growth the price implies

0%+20%+40%0%20%40%ARCODMP30977616WENJDW603043TRAVELFOODDEVYANIDOMBJRI0999GYG98619936WESTLIFECBRLGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Cracker Barrel Old Country Store is the large dot.

Cracker Barrel Old Country Store competitors and peer comparison

How Cracker Barrel Old Country Store compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Cracker Barrel Old Country Store against its 20 peers (data as of 6 Nov 2026)
MeasureCBRLPeer medianRank in peer set
1-month return+17.1%+1.9%4th highest of 21
6-month return+105.8%+22.4%highest of 21
Distance from 52-week high-12.0%-12.8%10th highest of 21
Revenue growth (TTM)-4.7%+6.7%2nd lowest of 21
Operating margin-0.1%6.7%2nd lowest of 21
Forward P/E30.3×21.0×7th most expensive of 19
Growth the price implies (Req g, 7 yrs)14.0%9.5%6th most demanding of 20
Growth delivered (Del g)+3.3%+12.4%2nd lowest of 20
Hurdle (Req g minus delivered)+10.7 pp-2.2 pp5th most demanding of 20
ROIC minus cost of capital-8.7 pp+1.3 pp3rd lowest of 21
Net debt / EBITDA8.2×3.3×most indebted of 18

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Cracker Barrel Old Country Store CBRLUnited States$1.45B+106%-5%0%30.3×14.0%+3.3%
Arcos Dorados ARCOUnited States$1.45B-23%+11%6%9.1×-3.5%+18.7%
Sweetgreen SGUnited States$1.43B+72%-1%-18%n/an/an/a
Domino's Pizza Enterprises DMP.AXAustralia$1.48B+48%-11%5%16.9×17.9%-1.4%
Monogatari 3097.TJapan$1.50B+43%+22%8%25.4×2.0%+18.8%
Colowide 7616.TJapan$1.51B+21%+16%4%n/a13.6%+12.3%
Wendy's WENUnited States$1.55B+12%-1%13%17.9×2.4%+4.7%
J D Wetherspoon JDW.LUnited Kingdom$1.33B+69%+5%5%19.6×7.7%+23.7%
Guangzhou Restaurant 603043.SSChina$1.31B0%+9%11%17.3×-3.5%+10.4%
Travel Food Services TRAVELFOOD.NSIndia$1.63B-6%-2%30%31.7×13.0%+15.6%
Devyani International DEVYANI.NSIndia$1.68B+8%+14%4%323.9×52.1%+37.6%
Domino's Pizza DOM.LUnited Kingdom$1.19B+24%+6%15%13.1×9.5%+6.3%
BJ's Restaurants BJRIUnited States$1.18B+30%+4%3%22.5×26.8%+12.4%
Xiaocaiyuan International 0999.HKHong Kong$1.17B+16%+3%15%13.1×-9.6%+15.8%
Guzman y Gomez GYG.AXAustralia$1.82B+55%+19%17%51.0×32.7%+34.2%
Yoshinoya 9861.TJapan$1.84B+42%+10%4%45.5×11.2%+5.8%
SSP SSPG.LUnited Kingdom$1.87B+17%+5%7%13.9×2.6%+20.5%
Ohsho Food Service 9936.TJapan$1.11B-1%0%7%27.5×4.2%+7.7%
Westlife Foodworld WESTLIFE.NSIndia$1.08B+31%+10%5%343.5×49.0%+21.7%
Ichibanya 7630.TJapan$1.06B+21%+8%6%57.3×12.2%+8.2%
Doutor Nichires 3087.TJapan$1.03B+33%+8%7%16.3×-4.7%+10.6%

Cracker Barrel Old Country Store bonds and credit

Cracker Barrel Old Country Store has 1 bond outstanding with $345M face value.

Every bond, yield and spread in the cockpit →

Questions

Who are Cracker Barrel Old Country Store's main competitors?
Named competitors: Denny's (private or unlisted), Bob Evans Farms (private or unlisted), Golden Corral (private or unlisted). The cockpit's measured peer set (industry) also includes Arcos Dorados (ARCO), Sweetgreen (SG), Domino's Pizza Enterprises (DMP.AX), Monogatari (3097.T), Colowide (7616.T), Wendy's (WEN).
Is Cracker Barrel Old Country Store expensive compared with its peers?
On forward p/e it trades at 30.3× against a peer median of 21.0×, 7th most expensive of 19 in its peer set. For today's price to make sense, revenue must grow about 14% a year for seven years (Req g). Recent delivered growth is +3%, so the hurdle is +11 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.
How has Cracker Barrel Old Country Store stock performed?
Over six months to 6 Nov 2026 the shares returned +105.8% against +22.4% for the median peer; over one year +96.7%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.