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HYBE352820.KSCompetitor analysis, valuation and peers

South Korea · KRW·Communication Services›Miscellaneous Commercial Services

Korean entertainment company behind BTS and other K-pop acts, running labels, artist management and the Weverse fan platform.

Momentum neutral 42
Mkt cap
$4.65B
US dollars, full cap
Free float
58%
of shares outstanding
$/day
$39.2M
20-day average traded
Fwd P/E
53.3×
forward earnings
ROIC−WACC
-2.7 pp
WACC 6.1%
Hurdle
-8 pp
Req g minus delivered
Next earnings
137 days
23 Mar 2027
Close · KRW₩146,800
1D-1.7%
1W-6.5%
1M-12.1%
3M-18.9%
6M-44.2%
YTD-55.5%
1Y-52.5%
ATR %6.8%
52w lowhigh63.8% off high

What HYBE does

Korean entertainment company behind BTS and other K-pop acts, running labels, artist management and the Weverse fan platform.

Earns from recorded music and publishing rights, concert and tour tickets, merchandise and licensed products, and fan memberships and content on its Weverse platform. Results swing with the release and touring calendar of a few top acts, BTS above all, whose group activity slowed while members completed military service. Founder Bang Si-hyuk is the largest shareholder.

Products and services

  • Artist management (BTS, etc.)
  • Weverse fan platform
  • Music production/licensing
  • Merchandise/licensing

Customers

  • Global music fans
  • Streaming/media platforms

Where it sits in the supply chain

  • Entertainment
  • K-pop artist management and labels
  • Fan-platform/content monetization

What could go right

  • BTS members' return from military service
  • Global K-pop fandom growth

What could go wrong

  • Artist-concentration risk (BTS)
  • K-pop trend/scandal risk

Moat: narrow (brand, network effects). BTS's global fanbase and the Weverse platform create strong network effects among fans.

Headquarters: Seoul, South Korea · Founded: 2005 · Employees: 893

Named competitors

HYBE at a glance

Size HYBE (352820.KS) is a South Korea Communication Services company (Miscellaneous Commercial Services) with a market value of $4.65B, the 82nd largest of 495 South Korea companies the cockpit tracks. Shares closed at ₩146,800 on 6 Nov 2026.

Performance Over six months the shares fell 44.2%, against -17.6% for the median peer and -24.5% for the South Korea market (cap-weighted) — lowest of 10 in its peer set.

Growth Revenue grew 65.1% over the last twelve months (peer median +8.9%); the operating margin is 3.7% (peer median 11.2%).

Valuation It trades at 53.3× forward earnings against a peer median of 10.8× (most expensive of 10).

Price implies For today's price to make sense, revenue must grow about 20% a year for seven years (Req g). Recent delivered growth is +27%, so the hurdle is -8 pp: the price already allows for a slowdown.

Capital Return on invested capital runs 2.7 points below its cost of capital (6.1% WACC).

Next results Next results expected around 23 Mar 2027 (exchange calendar; dates can move).

Relative performance

608010011 May 202611 Aug 20266 Nov 2026Peer median 80352820.KS 57
Six months, rebased to 100: HYBE against the median of its 9 peers (local-currency closes).

HYBE financials

Reported figures in KRW; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue₩4.39T₩2.65T₩2.26T₩2.18T₩1.78T
Revenue growth—+17%+4%+23%—
Gross profitn/a₩826B₩845B₩910B₩757B
EBITDAn/a₩192B₩330B₩423B₩356B
Net income-₩310B-₩237B₩9.38B₩187B₩52.3B
Free cash flown/a₩76.1B₩119B₩288B₩330B
Capital expendituren/a₩61.1B₩67.8B₩92.3B₩39.0B
Total debtn/a₩1.09T₩1.09T₩1.11T₩1.11T

Quarterly statements and history in the cockpit →

HYBE competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-40%-20%0%-10%0%+10%032640259960036570030200035720251270017670041510030000352820.KS6-month return →1-month return →
Up and to the right = strong over both horizons. HYBE is the large dot.

Fundamentals: revenue growth against valuation

0%+20%+40%+60%20×40×032640259960036570030200035720251270017670041510030000352820.KSRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. HYBE is the large dot.

Capital: growth delivered against growth the price implies

-20%0%+20%-20%0%20%032640259960036570030200035720251270017670041510030000352820.KSGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. HYBE is the large dot.

HYBE competitors and peer comparison

Head to head with its named competitors (352820.KS vs 041510.KS vs 035900.KS vs 122870.KS)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
HYBE 352820.KS$4.65B-44%+65%4%53.3×19.5%
SM ENTERTAINMENT 041510.KS$1.31B-19%+10%14%15.5×-9.1%
JYP Entertainment 035900.KS$1.01B-34%+15%18%13.6×-17.4%
YG Entertainment 122870.KS$578M-22%+60%11%17.2×-5.7%

How HYBE compares with its peers

Peer set: Sector in the same market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

HYBE against its 9 peers (data as of 6 Nov 2026)
Measure352820.KSPeer medianRank in peer set
1-month return-12.1%+0.3%2nd lowest of 10
6-month return-44.2%-17.6%lowest of 10
Distance from 52-week high-63.8%-39.3%lowest of 10
Revenue growth (TTM)+65.1%+8.9%highest of 10
Operating margin3.7%11.2%lowest of 10
Forward P/E53.3×10.8×most expensive of 10
Growth the price implies (Req g, 7 yrs)19.5%-9.1%most demanding of 10
Growth delivered (Del g)+27.2%+3.4%highest of 10
Hurdle (Req g minus delivered)-7.6 pp-19.1 pp3rd most demanding of 10
ROIC minus cost of capital-2.7 pp+3.8 pplowest of 10

Peer table

Peer set: Sector in the same market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
HYBE 352820.KSSouth Korea$4.65B-44%+65%4%53.3×19.5%+27.2%
LG Uplus 032640.KSSouth Korea$5.17B+6%0%7%9.8×-17.5%+2.9%
Krafton 259960.KSSouth Korea$6.94B-17%+55%30%12.4×-18.5%+14.8%
NC 036570.KSSouth Korea$2.98B-23%+35%14%9.3×-4.8%-9.0%
KT 030200.KSSouth Korea$9.46B-12%+9%7%9.0×-4.1%+3.4%
Kakao 035720.KSSouth Korea$10.5B-32%+6%11%25.6×-4.8%+14.3%
Netmarble 251270.KSSouth Korea$2.02B-30%+10%11%5.7×-8.0%+2.7%
SKTelecom 017670.KSSouth Korea$12.1B-18%+2%10%12.3×-9.8%+1.2%
SM ENTERTAINMENT 041510.KSSouth Korea$1.31B-19%+10%14%15.5×-9.1%+15.2%
CheilWorldwide 030000.KSSouth Korea$1.26B-2%-4%7%10.8×-17.6%+10.6%

Questions

Who are HYBE's main competitors?
Named competitors: SM Entertainment (041510.KS), JYP Entertainment (035900.KS), YG Entertainment (122870.KS). The cockpit's measured peer set (sector in the same market, nearest in size) also includes LG Uplus (032640.KS), Krafton (259960.KS), NC (036570.KS), KT (030200.KS), Kakao (035720.KS), Netmarble (251270.KS).
Is HYBE expensive compared with its peers?
On forward p/e it trades at 53.3× against a peer median of 10.8×, most expensive of 10 in its peer set. For today's price to make sense, revenue must grow about 20% a year for seven years (Req g). Recent delivered growth is +27%, so the hurdle is -8 pp: the price already allows for a slowdown.
How has HYBE stock performed?
Over six months to 6 Nov 2026 the shares returned -44.2% against -17.6% for the median peer; over one year -52.5%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.