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← CockpitCompetitor Analysis › MUSTI.HE Musti Group OyjOpen in the cockpit ↗

Musti Group OyjMUSTI.HECompetitor analysis, valuation and peers

Finland · EUR·Consumer Discretionary›Specialty Stores
Momentum neutral 56
Mkt cap
$558M
US dollars, full cap
Free float
49%
of shares outstanding
$/day
$14,184
20-day average traded
Fwd P/E
11.4×
forward earnings
ROIC−WACC
-5.4 pp
WACC 6.4%
Hurdle
+28 pp
Req g minus delivered
Next earnings
95 days
9 Feb 2027
Close · EUR€14.95
1D+2.0%
1W+1.7%
1M+4.9%
3M0.0%
6M-8.8%
YTD-16.1%
1Y-17.3%
ATR %3.1%
52w lowhigh25.2% off high

What Musti does

Employees: 2,595

Musti at a glance

Size Musti (MUSTI.HE) is a Finland Consumer Discretionary company (Specialty Stores) with a market value of $558M, the 49th largest of 65 Finland companies the cockpit tracks. Shares closed at €14.95 on 6 Nov 2026.

Performance Over six months the shares fell 8.8%, against +1.6% for the median peer and -2.9% for the Finland market (cap-weighted) — 8th lowest of 20 in its peer set.

Growth Revenue fell 7.9% over the last twelve months (peer median +10.9%); the operating margin is 0.9% (peer median 5.4%).

Valuation It trades at 11.4× forward earnings against a peer median of 12.7× (7th cheapest of 14).

Price implies For today's price to make sense, revenue must grow about 40% a year for seven years (Req g). Recent delivered growth is +12%, so the hurdle is +28 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.

Capital Return on invested capital runs 5.4 points below its cost of capital (6.4% WACC).

Next results Next results expected around 9 Feb 2027 (exchange calendar; dates can move).

Relative performance

9010011 May 202611 Aug 20266 Nov 2026Peer median 102MUSTI.HE 91
Six months, rebased to 100: Musti against the median of its 20 peers (local-currency closes).

Musti financials

Reported figures in EUR; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue€544M€509M€561M€426M€391M
Revenue growth—-9%+32%+9%—
Gross profit€75.7M€68.9M€87.9M€78.8M€72.6M
EBITDA€57.1M€50.4M€61.6M€69.2M€62.8M
Net income-€7.14M-€3.72M€6.70M€26.4M€22.3M
Free cash flow€14.7M€35.7M€20.9M€64.7M€27.6M
Capital expenditure€24.5M€21.7M€19.2M€11.9M€14.2M
Total debt€249M€223M€198M€159M€156M

Quarterly statements and history in the cockpit →

Musti competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-50%-25%0%+25%+50%-20%0%+20%+40%MEGPMATASEVGO017800275822476008307599C41HNST5WJ300736TPWVMART600229KID600327MUSTI.HE6-month return →1-month return →
Up and to the right = strong over both horizons. Musti is the large dot.

Fundamentals: revenue growth against valuation

-20%0%+20%+40%25×50×75×MEGPMATAS017822477599HNST5WJTPWT6IVMARTKIDWAKEFIT600327MUSTI.HERevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Musti is the large dot.

Capital: growth delivered against growth the price implies

-20%0%+20%+40%-20%0%20%40%MEGPMATAS01782247C41HNSTTPWVMARTWAKEFIT600327MUSTI.HEGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Musti is the large dot.

Musti competitors and peer comparison

How Musti compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Musti against its 20 peers (data as of 6 Nov 2026)
MeasureMUSTI.HEPeer medianRank in peer set
1-month return+4.9%-0.6%7th highest of 21
6-month return-8.8%+1.6%8th lowest of 20
Distance from 52-week high-25.2%-31.3%9th highest of 21
Revenue growth (TTM)-7.9%+10.9%6th lowest of 21
Operating margin0.9%5.4%5th lowest of 21
Forward P/E11.4×12.7×7th cheapest of 14
Growth the price implies (Req g, 7 yrs)40.3%3.1%2nd most demanding of 14
Growth delivered (Del g)+12.3%+9.6%6th highest of 13
Hurdle (Req g minus delivered)+28.0 pp-2.6 pp3rd most demanding of 13
ROIC minus cost of capital-5.4 pp+1.6 pp6th lowest of 21
EV / EBITDA12.9×8.4×3rd most expensive of 12
Net debt / EBITDA4.2×1.0×3rd most indebted of 15

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Musti MUSTI.HEFinland$558M-9%-8%1%11.4×40.3%+12.3%
ME Group International MEGP.LUnited Kingdom$568M-17%+1%25%8.3×-11.6%+11.1%
Matas A/S MATAS.CODenmark$542M-19%+4%6%8.6×-1.0%+16.1%
EVgo EVGOUnited States$576M-7%+31%-27%n/an/an/a
Sa Sa International 0178.HKHong Kong$536M+47%+11%5%12.7×3.1%+7.6%
ZJAMP 002758.SZChina$585M-18%+23%2%n/an/an/a
Pan German Universal Motors 2247.TWTaiwan$532M+2%-22%3%8.4×-8.1%+5.4%
Sunny Loan Top 600830.SSChina$531M-21%+11%35%n/an/an/a
IDOM 7599.TJapan$601M-28%+17%3%8.5×-6.7%+8.1%
Cortina C41.SISingapore$519M+6%+9%10%n/a-16.5%+17.5%
Honest HNSTUnited States$501M+41%-12%-2%75.7×3.8%+4.3%
MoneyMax Financial Services 5WJ.SISingapore$499M-56%+39%26%6.3×n/an/a
BYBON 300736.SZChina$495M-4%-36%-8%n/an/an/a
Temple & Webster TPW.AXAustralia$494M+23%+11%1%44.3×48.2%+15.3%
ValueMax T6I.SISingapore$631M-21%+32%20%6.7×n/an/a
V-Mart Retail VMART.NSIndia$636M+14%+18%6%38.9×36.5%+28.6%
Qingdao Citymedia 600229.SSChina$636M+2%-12%-22%n/an/an/a
Kid KID.OLNorway$640M+23%+5%11%17.7×5.0%+5.7%
Wakefit Innovations WAKEFIT.NSIndia$484M+4%+17%6%40.9×31.0%+22.4%
Outlet OUTLT.OLNorway$481Mn/a+12%15%n/a-5.1%n/a
Wuxi Commercial Mansion Grand Orient 600327.SSChina$652M+24%-28%1%12.9×13.2%-16.3%

Questions

Which companies are Musti's closest peers?
The cockpit's peer set: ME Group International (MEGP.L), Matas A/S (MATAS.CO), EVgo (EVGO), Sa Sa International (0178.HK), ZJAMP (002758.SZ), Pan German Universal Motors (2247.TW), Sunny Loan Top (600830.SS), IDOM (7599.T).
Is Musti expensive compared with its peers?
On forward p/e it trades at 11.4× against a peer median of 12.7×, 7th cheapest of 14 in its peer set. For today's price to make sense, revenue must grow about 40% a year for seven years (Req g). Recent delivered growth is +12%, so the hurdle is +28 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.
How has Musti stock performed?
Over six months to 6 Nov 2026 the shares returned -8.8% against +1.6% for the median peer; over one year -17.3%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.