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← CockpitCompetitor Analysis › FORN.SW Forbo Holding AGOpen in the cockpit ↗

Forbo Holding AGFORN.SWCompetitor analysis, valuation and peers

Switzerland · CHF·Consumer Discretionary›Home Furnishings

Swiss maker of flooring materials (linoleum, vinyl) and conveyor/transportation belts for building and industrial customers.

≈ A flooring and industrial belting maker with no single close US peerMomentum neutral 49
Mkt cap
$1.51B
US dollars, full cap
Free float
65%
of shares outstanding
$/day
$3.11M
20-day average traded
Fwd P/E
16.7×
forward earnings
ROIC−WACC
+4.7 pp
WACC 6.0%
Hurdle
+1 pp
Req g minus delivered
Next earnings
116 days
2 Mar 2027
Close · CHFCHF 874.00
1D-1.4%
1W-0.7%
1M-2.1%
3M-6.8%
6M+22.9%
YTD0.0%
1Y+25.2%
ATR %3.0%
52w lowhigh11.7% off high

What Forbo does

Swiss maker of flooring materials (linoleum, vinyl) and conveyor/transportation belts for building and industrial customers.

Splits into flooring, sold largely for renovation of offices, schools and hospitals, and belting that goes into conveyors and processing lines, where wear brings replacement demand. Renovation and replacement make demand steadier than new construction.

In one line: A flooring and industrial belting maker with no single close US peer.

Products and services

  • Linoleum/vinyl flooring
  • Conveyor/movement belts (industrial)
  • Adhesives

Customers

  • Commercial/institutional building owners
  • Industrial/logistics operators (belting)

Where it sits in the supply chain

  • Consumer Discretionary
  • Building materials
  • Flooring and conveyor belt…

What could go right

  • Green/sustainable building material demand (linoleum is bio-based)
  • Industrial automation driving belting demand

What could go wrong

  • Construction-cycle sensitivity
  • Raw material cost volatility

Moat: narrow (brand, process know-how, installed base). Established brand in sustainable flooring (linoleum) and niche industrial belting technology, in fragmented but stable end markets.

Headquarters: Baar, Switzerland · Founded: 1928 · Employees: 5,100

Named competitors

  • Tarkett private or unlisted
  • Interface TILE
  • Gerflor (private) private or unlisted

Forbo at a glance

Size Forbo (FORN.SW) is a Switzerland Consumer Discretionary company (Home Furnishings) with a market value of $1.51B, the 106th largest of 158 Switzerland companies the cockpit tracks. Shares closed at CHF 874.00 on 6 Nov 2026.

Performance Over six months the shares gained 22.9%, against -15.7% for the median peer and +11.6% for the Switzerland market (cap-weighted) — 4th highest of 21 in its peer set.

Growth Revenue fell 1.3% over the last twelve months (peer median +0.1%); the operating margin is 8.0% (peer median 6.2%).

Valuation It trades at 16.7× forward earnings against a peer median of 17.8× (6th cheapest of 15).

Price implies For today's price to make sense, revenue must grow about 0% a year for seven years (Req g). Recent delivered growth is -1%, so the hurdle is +1 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.

Capital Return on invested capital runs 4.7 points above its cost of capital (6.0% WACC).

Next results Next results expected around 2 Mar 2027 (exchange calendar; dates can move).

Relative performance

8010012014011 May 202611 Aug 20266 Nov 2026FORN.SW 120Peer median 84
Six months, rebased to 100: Forbo against the median of its 20 peers (local-currency closes).

Forbo financials

Reported figures in CHF; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
RevenueCHF 1.08BCHF 1.09BCHF 1.12BCHF 1.18BCHF 1.29B
Revenue growth—-3%-5%-9%—
Gross profitCHF 361MCHF 359MCHF 385MCHF 402MCHF 441M
EBITDACHF 136MCHF 140MCHF 168MCHF 188MCHF 213M
Net incomeCHF 66.3MCHF 68.9MCHF 95.1MCHF 102MCHF 101M
Free cash flowCHF 58.8MCHF 31.3MCHF 91.8MCHF 116MCHF 50.5M
Capital expenditureCHF 44.9MCHF 44.9MCHF 46.1MCHF 45.3MCHF 30.9M
Total debtn/aCHF 47.7MCHF 47.2MCHF 40.1MCHF 65.6M

Quarterly statements and history in the cockpit →

Forbo competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-25%0%+25%+50%-20%0%+20%+40%005440MBC301376LZB6037731999603389000012301061001323ARHS002572001221002713300093PATKTTKPRESTIGHELEFORN.SW6-month return →1-month return →
Up and to the right = strong over both horizons. Forbo is the large dot.

Fundamentals: revenue growth against valuation

-20%-10%0%+10%+20%0×100×200×00544079943013766037731999301061001323ARHS002572001221TTKPRESTIGFORN.SWRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Forbo is the large dot.

Capital: growth delivered against growth the price implies

0%+20%+40%0%20%40%005440MBC7994301376LZB1999301061001323ARHS002572001221PATKTTKPRESTIGHELEFORN.SWGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Forbo is the large dot.

Forbo competitors and peer comparison

Head to head with its named competitors (FORN.SW vs TILE)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Forbo FORN.SW$1.51B+23%-1%8%16.7×0.2%
Interface TILE$1.78B+4%+7%12%14.5×11.4%

How Forbo compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Forbo against its 20 peers (data as of 6 Nov 2026)
MeasureFORN.SWPeer medianRank in peer set
1-month return-2.1%-0.1%10th lowest of 21
6-month return+22.9%-15.7%4th highest of 21
Distance from 52-week high-11.7%-41.6%4th highest of 21
Revenue growth (TTM)-1.3%+0.1%9th lowest of 21
Operating margin8.0%6.2%5th highest of 21
Forward P/E16.7×17.8×6th cheapest of 15
Growth the price implies (Req g, 7 yrs)0.2%-0.5%7th most demanding of 15
Growth delivered (Del g)-0.6%+6.2%2nd lowest of 15
Hurdle (Req g minus delivered)+0.7 pp-4.2 pp5th most demanding of 15
ROIC minus cost of capital+4.7 pp-3.1 pp5th highest of 21
EV / EBITDA9.0×8.0×5th cheapest of 9
Net debt / EBITDA-0.1×1.5×4th least indebted of 11

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Forbo FORN.SWSwitzerland$1.51B+23%-1%8%16.7×0.2%-0.6%
Hyundai G.f 005440.KSSouth Korea$1.44B-21%-1%4%4.8×-1.0%+20.1%
MasterBrand MBCUnited States$1.37B-12%0%-1%n/a19.4%+2.1%
Okamura 7994.TJapan$1.35B-14%+3%7%9.5×-6.7%+6.1%
Ziel Home Furnishing Technology 301376.SZChina$1.32B+32%+21%6%18.2×-7.0%+17.0%
La-Z-Boy LZBUnited States$1.27B-11%0%7%12.7×4.2%+4.2%
WG Tech (JiangXi) 603773.SSChina$1.87B-20%+2%-8%222.4×n/an/a
Man Wah 1999.HKHong Kong$1.20B-45%-3%14%7.9×-6.5%0.0%
A-Zenith Home Furnishings 603389.SSChina$1.91B-17%+275%-5%n/an/an/a
CSG 000012.SZChina$1.17B-13%-12%-5%n/an/an/a
MotoMotion China 301061.SZChina$1.96B-4%-2%26%18.5×-5.1%+20.7%
De Rucci Healthy Sleep 001323.SZChina$1.15B-26%-6%5%19.5×0.0%+3.3%
Arhaus ARHSUnited States$2.01B+118%+5%7%26.2×28.4%+22.1%
Suofeiya Home Collection 002572.SZChina$1.12B-35%-22%8%20.7×-2.8%+2.3%
Higold 001221.SZChina$2.05B-40%+17%21%17.4×-3.4%+33.2%
Dong Yi Ri Sheng Home Decoration 002713.SZChina$1.08B-38%-1%-23%n/an/an/a
Zhuzhou Kibing 601636.SSChina$2.22B-21%-4%-8%n/an/an/a
Gansu Golden Solar 300093.SZChina$2.42B-9%-9%-152%n/an/an/a
Patrick Industries PATKUnited States$2.53B-17%+2%6%16.8×9.3%+9.7%
TTK Prestige TTKPRESTIG.NSIndia$882M+14%+16%7%33.2×36.8%+6.3%
Helen of Troy HELEUnited States$876M+51%+1%7%9.8×3.9%-3.1%

Questions

Who are Forbo's main competitors?
Named competitors: Tarkett (private or unlisted), Interface (TILE), Gerflor (private) (private or unlisted). The cockpit's measured peer set (industry) also includes Hyundai G.f (005440.KS), MasterBrand (MBC), Okamura (7994.T), Ziel Home Furnishing Technology (301376.SZ), La-Z-Boy (LZB), WG Tech (JiangXi) (603773.SS).
Is Forbo expensive compared with its peers?
On forward p/e it trades at 16.7× against a peer median of 17.8×, 6th cheapest of 15 in its peer set. For today's price to make sense, revenue must grow about 0% a year for seven years (Req g). Recent delivered growth is -1%, so the hurdle is +1 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.
How has Forbo stock performed?
Over six months to 6 Nov 2026 the shares returned +22.9% against -15.7% for the median peer; over one year +25.2%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.