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← CockpitCompetitor Analysis › FIGS FIGS, Inc. Class AOpen in the cockpit ↗

FIGS, Inc. Class AFIGSCompetitor analysis, valuation and peers

United States · USD·Consumer Discretionary›Apparel/Footwear

Sells premium medical scrubs and healthcare apparel direct to nurses, doctors and clinicians online.

Momentum leader 98
Mkt cap
$3.29B
US dollars, full cap
Free float
95%
of shares outstanding
$/day
$93.5M
20-day average traded
Fwd P/E
54.0×
forward earnings
ROIC−WACC
+16.4 pp
WACC 10.1%
Hurdle
+6 pp
Req g minus delivered
Next earnings
118 days
4 Mar 2027
Close · USD$19.82
1D-1.9%
1W-7.0%
1M+32.3%
3M+76.3%
6M+36.7%
YTD+74.5%
1Y+159.1%
ATR %5.9%
Beta0.84
52w lowhigh11.7% off high

What FIGS does

Sells premium medical scrubs and healthcare apparel direct to nurses, doctors and clinicians online.

Sells mostly through its own website and app, so it keeps the retail margin and holds direct customer data; revenue depends on repeat purchases by clinicians and on marketing spend to attract new ones.

Products and services

  • Scrubs
  • Lab coats/outerwear
  • Underscrubs and accessories

Customers

  • Nurses
  • Physicians
  • Healthcare institutions (bulk orders)

Where it sits in the supply chain

  • Consumer Discretionary
  • Apparel
  • Direct-to-consumer medical apparel

What could go right

  • Healthcare workforce growth
  • Non-scrub category expansion

What could go wrong

  • Competition from low-cost entrants
  • Rising customer acquisition cost

Moat: narrow (brand, network effects). First mover in fashion-forward scrubs with strong community and influencer-driven brand loyalty.

Headquarters: Santa Monica, California, US · Founded: 2013 · Employees: 388

Named competitors

  • Cherokee Uniforms private or unlisted
  • Jaanuu private or unlisted
  • Vestis VSTS
  • Amazon private label private or unlisted
  • Superior Group of Companies private or unlisted

FIGS at a glance

Size FIGS (FIGS) is a United States Consumer Discretionary company (Apparel/Footwear) with a market value of $3.29B, the 1483rd largest of 3,117 United States companies the cockpit tracks. Shares closed at $19.82 on 6 Nov 2026.

Performance Over six months the shares gained 36.7%, against +3.6% for the median peer and -1.1% for the United States market (cap-weighted) — 2nd highest of 21 in its peer set.

Growth Revenue grew 24.7% over the last twelve months (peer median +2.8%); the operating margin is 9.6% (peer median 8.7%).

Valuation It trades at 54.0× forward earnings against a peer median of 14.6× (2nd most expensive of 19).

Price implies For today's price to make sense, revenue must grow about 25% a year for seven years (Req g). Recent delivered growth is +19%, so the hurdle is +6 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.

Capital Return on invested capital runs 16.4 points above its cost of capital (10.1% WACC).

Short interest Short interest is 12.7% of the free float (15 Oct 2026).

Next results Next results expected around 4 Mar 2027 (exchange calendar; dates can move).

Relative performance

7510012511 May 202611 Aug 20266 Nov 2026FIGS 129Peer median 105
Six months, rebased to 100: FIGS against the median of its 20 peers (local-currency closes).

FIGS financials

Reported figures in USD; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue$710M$631M$556M$546M$506M
Revenue growth—+14%+2%+8%—
Gross profit$479M$411M$369M$371M$350M
EBITDA$78.9M$47.2M$8.96M$39.9M$42.0M
Net income$61.9M$34.2M$2.72M$22.6M$21.2M
Free cash flow$97.2M$53.0M$64.1M$84.6M-$40.7M
Capital expenditure$10.8M$8.17M$17.0M$16.3M$5.35M
Total debt$57.7M$60.0M$53.0M$47.1M$19.2M

Quarterly statements and history in the cockpit →

FIGS competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

0%+20%+40%0%+20%COLM2232BOSSSHOO147614400551PVHKPRMILLKTBPAGEIND002832PUM60039899041117700656UA2670FIGS6-month return →1-month return →
Up and to the right = strong over both horizons. FIGS is the large dot.

Fundamentals: revenue growth against valuation

0%+10%+20%0×25×50×75×COLM2232BOSSSHOO1476PVHKPRMILLKTBPAGEIND00283260039800256399041117700656UAFIGSRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. FIGS is the large dot.

Capital: growth delivered against growth the price implies

-10%0%+10%+20%+30%0%20%COLM2232BOSSSHOO14760551PVHKPRMILLKTBPAGEIND002832600398002563990406562670FIGSGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. FIGS is the large dot.

FIGS competitors and peer comparison

Head to head with its named competitors (FIGS vs VSTS)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
FIGS FIGS$3.29B+37%+25%10%54.0×25.5%
Vestis VSTS$1.88B+54%0%4%20.0×15.8%

How FIGS compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

FIGS against its 20 peers (data as of 6 Nov 2026)
MeasureFIGSPeer medianRank in peer set
1-month return+32.3%+7.5%highest of 21
6-month return+36.7%+3.6%2nd highest of 21
Distance from 52-week high-11.7%-13.0%10th highest of 21
Revenue growth (TTM)+24.7%+2.8%highest of 21
Operating margin9.6%8.7%10th highest of 21
Forward P/E54.0×14.6×2nd most expensive of 19
Growth the price implies (Req g, 7 yrs)25.5%1.7%3rd most demanding of 17
Growth delivered (Del g)+19.1%+6.2%highest of 17
Hurdle (Req g minus delivered)+6.4 pp-7.7 pp4th most demanding of 17
ROIC minus cost of capital+16.4 pp+5.6 pp4th highest of 21
EV / EBITDA38.7×9.6×most expensive of 15
Net debt / EBITDA-3.0×0.8×2nd least indebted of 17

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
FIGS FIGSUnited States$3.29B+37%+25%10%54.0×25.5%+19.1%
Columbia Sportswear COLMUnited States$3.61B+12%0%8%16.2×4.6%+6.3%
Crystal International 2232.HKHong Kong$2.92B+23%+4%10%11.4×-5.3%+6.0%
Hugo Boss BOSS.DEGermany$2.90B+8%-5%8%15.4×-6.6%+17.0%
Steven Madden SHOOUnited States$2.89B-3%+18%9%17.5×5.9%+16.1%
Eclat Textile 1476.TWTaiwan$2.88B+3%0%20%13.7×-8.9%+6.2%
Star Shine 1440.HKHong Kong$2.85B+34%-33%-3%n/an/an/a
Yue Yuen Industrial (Holdings) 0551.HKHong Kong$2.75B-7%-3%3%13.6×2.4%-0.9%
PVH PVHUnited States$4.15B+1%+2%8%8.1×2.5%+4.6%
K.P.R. Mill KPRMILL.NSIndia$4.21B+19%+6%18%34.8×29.9%+13.3%
Kontoor Brands KTBUnited States$4.21B+5%+16%13%13.2×1.1%+8.5%
Page Industries PAGEIND.NSIndia$4.22B-4%+8%19%46.8×27.7%+13.1%
BIEM.L.FDLKK Garment 002832.SZChina$2.46B+42%+23%15%20.4×0.0%+13.3%
Puma PUM.DEGermany$4.42B+4%-19%-6%n/an/an/a
HLA 600398.SSChina$4.47B-6%+7%11%14.3×-13.1%+3.8%
Zhejiang Semir Garment 002563.SZChina$2.42B-1%+4%7%14.8×-8.1%-0.1%
Pou Chen 9904.TWTaiwan$2.29B0%-7%3%7.3×5.9%+0.1%
Youngone 111770.KSSouth Korea$2.27B-13%+15%14%5.5×n/an/a
Fosun International 0656.HKHong Kong$4.82B+11%-1%3%12.9×10.6%+4.1%
Under Armour UAUnited States$2.23B-19%-3%1%83.9×n/an/a
Abc-mart 2670.TJapan$5.03B+20%+4%17%16.2×-10.0%+11.4%

Questions

Who are FIGS's main competitors?
Named competitors: Cherokee Uniforms (private or unlisted), Jaanuu (private or unlisted), Vestis (VSTS), Amazon private label (private or unlisted), Superior Group of Companies (private or unlisted). The cockpit's measured peer set (industry) also includes Columbia Sportswear (COLM), Crystal International (2232.HK), Hugo Boss (BOSS.DE), Steven Madden (SHOO), Eclat Textile (1476.TW), Star Shine (1440.HK).
Is FIGS expensive compared with its peers?
On forward p/e it trades at 54.0× against a peer median of 14.6×, 2nd most expensive of 19 in its peer set. For today's price to make sense, revenue must grow about 25% a year for seven years (Req g). Recent delivered growth is +19%, so the hurdle is +6 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.
How has FIGS stock performed?
Over six months to 6 Nov 2026 the shares returned +36.7% against +3.6% for the median peer; over one year +159.1%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.