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← CockpitCompetitor Analysis › 601928.SS Jiangsu Phoenix Publishing & Media Corp., Ltd. Class AOpen in the cockpit ↗

Jiangsu Phoenix Publishing & Media Corp., Ltd. Class A601928.SSCompetitor analysis, valuation and peers

China · CNY·Communication Services›Publishing: Books/Magazines

Jiangsu's state publishing group: textbook and book publishing, printing and the province's Xinhua bookstore retail network.

≈ A Chinese state-owned Pearson/Scholastic plus bookstore chainMomentum leader 86
Mkt cap
$3.60B
US dollars, full cap
Free float
27%
of shares outstanding
$/day
$25.8M
20-day average traded
Fwd P/E
15.4×
forward earnings
ROIC−WACC
+4.1 pp
WACC 5.0%
Hurdle
-8 pp
Req g minus delivered
Next earnings
164 days
19 Apr 2027
Close · CNYCN¥9.44
1D+0.8%
1W+7.2%
1M+13.3%
3M-4.7%
6M+0.1%
YTD-6.0%
1Y-11.2%
ATR %2.8%
52w lowhigh10.5% off high

What Jiangsu Phoenix Publishing & Media does

Jiangsu's state publishing group: textbook and book publishing, printing and the province's Xinhua bookstore retail network.

Textbooks, supplied under provincial licence and sold at government-guided prices, give it steady annual volume that follows school enrolment; general books and the Xinhua store network are more competitive and exposed to online sellers. Jiangsu's provincial publishing group controls it.

In one line: A Chinese state-owned Pearson/Scholastic plus bookstore chain.

Products and services

  • K-12 textbook publishing
  • General book publishing
  • Printing services
  • Xinhua bookstore retail

Customers

  • Schools and education bureaus
  • Retail book buyers

Where it sits in the supply chain

  • Media & publishing
  • Book publishing/printing
  • Retail distribution (Xinhua bookstores)

What could go right

  • Stable textbook reprint volumes
  • Digital education expansion

What could go wrong

  • Declining school-age population
  • Digital disruption of print

Moat: narrow (regulatory licence, distribution). Near-exclusive licence to publish compulsory-education textbooks for Jiangsu plus its bookstore network.

Headquarters: Nanjing, Jiangsu, China · Employees: 6,311

Named competitors

Jiangsu Phoenix Publishing & Media at a glance

Size Jiangsu Phoenix Publishing & Media (601928.SS) is a China Communication Services company (Publishing: Books/Magazines) with a market value of $3.60B, the 715th largest of 4,839 China companies the cockpit tracks. Shares closed at CN¥9.44 on 6 Nov 2026.

Performance Over six months the shares gained 0.1%, against +4.8% for the median peer and -16.4% for the China market (cap-weighted) — 7th lowest of 18 in its peer set.

Growth Revenue fell 13.4% over the last twelve months (peer median -0.8%); the operating margin is 6.6% (peer median 9.9%).

Valuation It trades at 15.4× forward earnings against a peer median of 15.0× (9th cheapest of 17).

Price implies For today's price to make sense, revenue must grow about -8% a year for seven years (Req g). Recent delivered growth is 0%, so the hurdle is -8 pp: the price already allows for a slowdown.

Capital Return on invested capital runs 4.1 points above its cost of capital (5.0% WACC).

Next results Next results expected around 19 Apr 2027 (exchange calendar; dates can move).

Relative performance

9010011 May 202611 Aug 20266 Nov 2026Peer median 104601928.SS 99
Six months, rebased to 100: Jiangsu Phoenix Publishing & Media against the median of its 17 peers (local-currency closes).

Jiangsu Phoenix Publishing & Media financials

Reported figures in CNY; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
RevenueCN¥11.4BCN¥12.3BCN¥13.5BCN¥13.6BCN¥13.6B
Revenue growth—-9%-1%0%—
Gross profitCN¥4.09BCN¥4.55BCN¥4.75BCN¥4.77BCN¥4.76B
EBITDAn/aCN¥1.77BCN¥2.14BCN¥2.08BCN¥1.99B
Net incomeCN¥1.36BCN¥1.80BCN¥1.60BCN¥2.95BCN¥2.08B
Free cash flowCN¥1.99BCN¥1.39BCN¥1.61BCN¥2.18BCN¥2.14B
Capital expenditureCN¥151MCN¥198MCN¥246MCN¥467MCN¥608M
Total debtCN¥211MCN¥252MCN¥345MCN¥469MCN¥580M

Quarterly statements and history in the cockpit →

Jiangsu Phoenix Publishing & Media competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-20%0%+20%+40%0%+20%07726010989468000719601921SPGWLY601019601858601900600757601949600373PSON605577STORY-B300788601928.SS6-month return →1-month return →
Up and to the right = strong over both horizons. Jiangsu Phoenix Publishing & Media is the large dot.

Fundamentals: revenue growth against valuation

-10%0%+10%50×100×07726010989468000719601921SPGWLY601019601858601900601949600373PSONSTORY-B300788601928.SSRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Jiangsu Phoenix Publishing & Media is the large dot.

Capital: growth delivered against growth the price implies

-20%0%+20%+40%-20%0%20%40%07726010989468000719601921WLY601858601900601949PSON605577STORY-B300788601928.SSGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Jiangsu Phoenix Publishing & Media is the large dot.

Jiangsu Phoenix Publishing & Media competitors and peer comparison

Head to head with its named competitors (601928.SS vs 601098.SS vs 601921.SS vs 601949.SS)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Jiangsu Phoenix Publishing & Media 601928.SS$3.60B0%-13%7%15.4×-7.9%
China South Publishing & Media 601098.SS$3.11B+2%-1%11%13.6×-20.2%
Zhejiang Publishing & Media 601921.SS$2.71B+7%-7%10%14.0×-12.6%
China Publishing & Media 601949.SS$1.64B-2%-10%3%15.9×6.3%

How Jiangsu Phoenix Publishing & Media compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Jiangsu Phoenix Publishing & Media against its 17 peers (data as of 6 Nov 2026)
Measure601928.SSPeer medianRank in peer set
1-month return+13.3%+9.1%7th highest of 18
6-month return+0.1%+4.8%7th lowest of 18
Distance from 52-week high-10.5%-12.0%9th highest of 18
Revenue growth (TTM)-13.4%-0.8%lowest of 18
Operating margin6.6%9.9%6th lowest of 18
Forward P/E15.4×15.0×9th cheapest of 17
Growth the price implies (Req g, 7 yrs)-7.9%0.6%7th least demanding of 17
Growth delivered (Del g)+0.5%+1.3%7th lowest of 17
Hurdle (Req g minus delivered)-8.4 pp-0.3 pp7th least demanding of 17
ROIC minus cost of capital+4.1 pp+4.1 pp9th highest of 18

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Jiangsu Phoenix Publishing & Media 601928.SSChina$3.60B0%-13%7%15.4×-7.9%+0.5%
China Literature 0772.HKHong Kong$3.18B-9%+12%2%34.3×40.8%-3.6%
China South Publishing & Media 601098.SSChina$3.11B+2%-1%11%13.6×-20.2%+3.8%
Kadokawa 9468.TJapan$3.02B-2%+3%2%101.9×25.1%+6.1%
Central China Land Media 000719.SZChina$2.91B+5%-10%13%10.5×-8.9%-0.5%
Zhejiang Publishing & Media 601921.SSChina$2.71B+7%-7%10%14.0×-12.6%+1.5%
Springer Nature AG & Co. KGaA SPG.DEGermany$4.80B+10%+3%22%13.0×-6.5%+3.4%
John Wiley & Sons WLYUnited States$2.55B+21%0%18%10.5×0.3%-2.9%
Shandong Publishing & Media 601019.SSChina$2.41B+3%-8%8%12.2×-14.1%+2.9%
China Science Publishing & Media 601858.SSChina$2.31B-23%0%10%31.4×25.2%+3.6%
Southern Publishing & Media 601900.SSChina$2.09B+27%-3%16%11.6×-10.2%+4.7%
Changjiang Publishing & Media 600757.SSChina$1.67B+6%-3%11%9.9×-9.5%+1.2%
China Publishing & Media 601949.SSChina$1.64B-2%-10%3%15.9×6.3%-2.1%
Chinese Universe Publishing & Media 600373.SSChina$1.57B-6%-5%-4%26.0×n/an/a
Pearson PSON.LUnited Kingdom$10.4B+18%+3%15%18.4×0.9%+1.0%
Heilongjiang Publishing & Media 605577.SSChina$1.03B+37%+2%7%n/a3.2%-0.5%
Storytel STORY-B.STSweden$1.01B+37%+9%12%20.2×12.0%+12.5%
Citic Press 300788.SZChina$958M-6%-2%1%42.0×26.8%-2.1%

Questions

Who are Jiangsu Phoenix Publishing & Media's main competitors?
Named competitors: China South Publishing & Media (601098.SS), Zhejiang Publishing & Media (601921.SS), China Publishing & Media Holdings (601949.SS). The cockpit's measured peer set (industry) also includes China Literature (0772.HK), China South Publishing & Media (601098.SS), Kadokawa (9468.T), Central China Land Media (000719.SZ), Zhejiang Publishing & Media (601921.SS), Springer Nature AG & Co. KGaA (SPG.DE).
Is Jiangsu Phoenix Publishing & Media expensive compared with its peers?
On forward p/e it trades at 15.4× against a peer median of 15.0×, 9th cheapest of 17 in its peer set. For today's price to make sense, revenue must grow about -8% a year for seven years (Req g). Recent delivered growth is 0%, so the hurdle is -8 pp: the price already allows for a slowdown.
How has Jiangsu Phoenix Publishing & Media stock performed?
Over six months to 6 Nov 2026 the shares returned +0.1% against +4.8% for the median peer; over one year -11.2%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.