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← CockpitCompetitor Analysis › 3260.TWO ADATA Technology Co., Ltd.Open in the cockpit ↗

ADATA Technology Co., Ltd.3260.TWOCompetitor analysis, valuation and peers

Taiwan · TWD·Information Technology›Computer Peripherals

Taiwanese memory and storage brand selling DRAM modules, SSDs and USB flash drives to consumers and OEMs.

≈ Taiwan's Kingston Technology-style memory brandMomentum weak 21
Mkt cap
$3.16B
US dollars, full cap
Free float
92%
of shares outstanding
$/day
$66.6M
20-day average traded
Fwd P/E
4.5×
forward earnings
ROIC−WACC
+26.4 pp
WACC 5.9%
Hurdle
n/a
no reverse DCF
Next earnings
12 days
18 Nov 2026
Close · TWDNT$299.50
1D0.0%
1W-13.6%
1M-20.8%
3M-23.9%
6M-33.1%
YTD+7.2%
1Y+65.9%
ATR %6.0%
52w lowhigh43.0% off high

What ADATA Technology does

Taiwanese memory and storage brand selling DRAM modules, SSDs and USB flash drives to consumers and OEMs.

Buys memory chips from the large chipmakers, assembles them into modules and drives under its own brand, and sells them through retailers and to PC makers, so earnings depend on the spread between chip purchase and selling prices and on inventory held as prices move. It has no chip fabs of its own.

In one line: Taiwan's Kingston Technology-style memory brand.

Products and services

  • DRAM modules
  • SSDs
  • USB flash drives

Customers

  • PC OEMs/retailers
  • Consumers
  • Enterprise/industrial buyers

Where it sits in the supply chain

  • Information Technology hardware
  • Memory & storage
  • DRAM modules, SSDs, flash drives

What could go right

  • Memory price upcycles, PC/gaming demand

What could go wrong

  • DRAM/NAND price cyclicality

Moat: none (brand, distribution). Brand and channel presence in a commoditized memory-module market with thin, cyclical margins.

Headquarters: Taipei, Taiwan

Named competitors

ADATA Technology at a glance

Size ADATA Technology (3260.TWO) is a Taiwan Information Technology company (Computer Peripherals) with a market value of $3.16B, the 118th largest of 687 Taiwan companies the cockpit tracks. Shares closed at NT$299.50 on 6 Nov 2026.

Performance Over six months the shares fell 33.1%, against -9.4% for the median peer and -3.4% for the Taiwan market (cap-weighted) — 3rd lowest of 21 in its peer set.

Growth Revenue grew 125.3% over the last twelve months (peer median +8.4%); the operating margin is 34.4% (peer median 8.0%).

Valuation It trades at 4.5× forward earnings against a peer median of 15.7× (3rd cheapest of 17).

Capital Return on invested capital runs 26.4 points above its cost of capital (5.9% WACC).

Next results Next results expected around 18 Nov 2026 (exchange calendar; dates can move).

Relative performance

8010011 May 202611 Aug 20266 Nov 2026Peer median 893260.TWO 65
Six months, rebased to 100: ADATA Technology against the median of its 20 peers (local-currency closes).

ADATA Technology financials

Reported figures in TWD; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
RevenueNT$94.6BNT$53.1BNT$40.2BNT$33.7BNT$34.9B
Revenue growth—+32%+19%-4%—
Gross profitNT$41.5BNT$14.8BNT$8.74BNT$5.64BNT$4.37B
EBITDANT$33.2BNT$9.75BNT$4.44BNT$2.23BNT$1.12B
Net incomeNT$25.8BNT$7.29BNT$2.71BNT$1.41BNT$830M
Free cash flow-NT$8.11BNT$563M-NT$103M-NT$5.77BNT$716M
Capital expenditureNT$2.10BNT$1.87BNT$1.45BNT$713MNT$4.14B
Total debtNT$45.3BNT$30.4BNT$26.0BNT$21.9BNT$17.9B

Quarterly statements and history in the cockpit →

ADATA Technology competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-40%-20%0%+20%+40%-20%0%EXTR2451332423776884756008395289VU002439000997ARTONETWEBKARN000050603025806923856724237624093260.TWO6-month return →1-month return →
Up and to the right = strong over both horizons. ADATA Technology is the large dot.

Fundamentals: revenue growth against valuation

0%+100%+200%+300%0×50×100×150×EXTR2451332423776884755289VU002439NETWEB23763260.TWORevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. ADATA Technology is the large dot.

ADATA Technology competitors and peer comparison

Head to head with its named competitors (3260.TWO vs 2451.TW vs 285A.T vs SNDK)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
ADATA Technology 3260.TWO$3.16B-33%+125%34%4.5×n/a
Transcend Information 2451.TW$3.22B-13%+286%67%3.2×n/a
Kioxia 285A.T$88.9B+139%+265%70%2.5×-3.0%
Sandisk SNDK$119B-47%+272%73%3.4×3.5%
Micron Technology MU$781B-8%+256%75%3.9×7.1%
Apacer Technology 8271.TW$655M-28%+182%31%2.1×n/a
Innodisk 5289.TWO$2.76B-35%+334%49%2.5×n/a
Western Digital WDC$98.7B-45%+21%41%9.2×20.7%

How ADATA Technology compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

ADATA Technology against its 20 peers (data as of 6 Nov 2026)
Measure3260.TWOPeer medianRank in peer set
1-month return-20.8%-12.6%6th lowest of 21
6-month return-33.1%-9.4%3rd lowest of 21
Distance from 52-week high-43.0%-36.3%7th lowest of 21
Revenue growth (TTM)+125.3%+8.4%4th highest of 21
Operating margin34.4%8.0%3rd highest of 21
Forward P/E4.5×15.7×3rd cheapest of 17
ROIC minus cost of capital+26.4 pp+11.3 pp5th highest of 21
EV / EBITDA4.3×10.1×3rd cheapest of 13
Net debt / EBITDA1.1×-0.3×2nd most indebted of 13

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
ADATA Technology 3260.TWOTaiwan$3.16B-33%+125%34%4.5×n/an/a
Extreme Networks EXTRUnited States$3.15B0%+11%6%17.2×27.3%+4.9%
Transcend Information 2451.TWTaiwan$3.22B-13%+286%67%3.2×n/an/a
AURAS Technology 3324.TWOTaiwan$2.90B-10%+71%16%15.1×n/an/a
Micro-Star International 2377.TWTaiwan$3.50B+43%+1%5%11.6×n/an/a
Hangzhou EZVIZ Network 688475.SSChina$3.53B-4%+8%12%30.1×15.7%+13.8%
Sichuan Changhong Electric 600839.SSChina$3.55B-41%+4%0%n/an/an/a
Innodisk 5289.TWOTaiwan$2.76B-35%+334%49%2.5×n/an/a
VusionGroup VU.PAFrance$2.61B+11%+45%10%16.5×n/an/a
Venustech 002439.SZChina$2.58B-9%0%-16%169.0×19.0%-8.6%
Newland Digital Technology 000997.SZChina$2.56B-14%+29%11%16.0×n/an/a
Societe Industrielle & Financiere de l'Artois ARTO.PAFrance$2.55B-26%-6%-8%n/an/an/a
Netweb Technologies India NETWEB.NSIndia$2.37B-12%+175%13%55.9×46.1%+72.5%
Kardex KARN.SWSwitzerland$2.35B-9%+3%9%30.3×11.8%+12.5%
Tianma Microelectronics 000050.SZChina$2.05B-27%-3%-1%29.5×-6.2%+4.4%
Beijing Dahao Technology 603025.SSChina$2.04B-25%+23%29%n/a7.4%+29.2%
E Ink 8069.TWOTaiwan$4.98B+2%-3%29%12.4×-0.3%+18.6%
Chicony Electronics 2385.TWTaiwan$1.96B-31%-8%7%15.4×-9.6%+0.1%
Seiko Epson 6724.TJapan$5.39B+27%+8%6%11.9×0.8%+7.2%
Gigabyte Technology 2376.TWTaiwan$6.01B+7%+38%5%8.1×n/an/a
AUO 2409.TWTaiwan$6.02B+49%-1%-2%n/an/an/a

Questions

Who are ADATA Technology's main competitors?
Named competitors: Transcend Information (2451.TW), Kingston Technology (private or unlisted), Kioxia (285A.T), SanDisk (SNDK), Micron Technology (MU), Apacer Technology (8271.TW). The cockpit's measured peer set (industry) also includes Extreme Networks (EXTR), Transcend Information (2451.TW), AURAS Technology (3324.TWO), Micro-Star International (2377.TW), Hangzhou EZVIZ Network (688475.SS), Sichuan Changhong Electric (600839.SS).
Is ADATA Technology expensive compared with its peers?
On forward p/e it trades at 4.5× against a peer median of 15.7×, 3rd cheapest of 17 in its peer set.
How has ADATA Technology stock performed?
Over six months to 6 Nov 2026 the shares returned -33.1% against -9.4% for the median peer; over one year +65.9%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.