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← CockpitCompetitor Analysis › UHR.SW Swatch Group Ltd. BearerOpen in the cockpit ↗

Swatch Group Ltd. BearerUHR.SWCompetitor analysis, valuation and peers

Switzerland · CHF·Consumer Discretionary›Other Consumer Specialties

Swiss watchmaker owning brands from entry-level Swatch to luxury Omega and Longines, also producing watch movements and components for the industry.

≈ A Swiss diversified watch conglomerate with no direct US peerMomentum laggard 16
Mkt cap
$11.3B
US dollars, full cap
Free float
96%
of shares outstanding
$/day
$19.6M
20-day average traded
Fwd P/E
43.1×
forward earnings
ROIC−WACC
-4.1 pp
WACC 5.0%
Hurdle
+19 pp
Req g minus delivered
Next earnings
139 days
25 Mar 2027
Close · CHFCHF 181.40
1D-0.9%
1W-0.1%
1M+2.2%
3M-6.4%
6M-12.5%
YTD+7.8%
1Y+10.7%
ATR %2.8%
52w lowhigh18.7% off high

What Swatch Group Ltd. Bearer does

Swiss watchmaker owning brands from entry-level Swatch to luxury Omega and Longines, also producing watch movements and components for the industry.

Sells finished watches through its own boutiques and independent retailers, and separately supplies movements, the mechanism inside a watch, to other brands, so it profits from some rivals too. Spans every price tier, from plastic to luxury. The Hayek family holds a controlling stake through the bearer shares.

In one line: A Swiss diversified watch conglomerate with no direct US peer.

Products and services

  • Watch brands (Omega, Longines, Swatch)
  • Movements/components (ETA)
  • Jewelry
  • Production systems (machine tools)

Customers

  • Consumers across price tiers globally
  • Third-party watchmakers buying movements

Where it sits in the supply chain

  • Luxury goods
  • Watches & components
  • Watch brands + component/movement…

What could go right

  • Chinese luxury demand recovery
  • Movement supply to third-party brands

What could go wrong

  • Chinese consumer demand weakness
  • Smartwatch substitution at entry price points

Moat: narrow (brand, scale, IP / patents). Vertically integrated from movements to brands across price points, though facing luxury demand softness.

Headquarters: Biel/Bienne, Switzerland · Founded: 1983 · Employees: 31,796

Named competitors

Swatch Group Ltd. Bearer at a glance

Size Swatch Group Ltd. Bearer (UHR.SW) is a Switzerland Consumer Discretionary company (Other Consumer Specialties) with a market value of $11.3B, the 33rd largest of 158 Switzerland companies the cockpit tracks. Shares closed at CHF 181.40 on 6 Nov 2026.

Performance Over six months the shares fell 12.5%, against +2.8% for the median peer and +11.6% for the Switzerland market (cap-weighted) — 8th lowest of 20 in its peer set.

Growth Revenue fell 0.1% over the last twelve months (peer median +10.8%); the operating margin is 1.9% (peer median 12.7%).

Valuation It trades at 43.1× forward earnings against a peer median of 20.8× (3rd most expensive of 17).

Price implies For today's price to make sense, revenue must grow about 22% a year for seven years (Req g). Recent delivered growth is +2%, so the hurdle is +19 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.

Capital Return on invested capital runs 4.1 points below its cost of capital (5.0% WACC).

Next results Next results expected around 25 Mar 2027 (exchange calendar; dates can move).

Relative performance

809010011011 May 202611 Aug 20266 Nov 2026Peer median 104UHR.SW 90
Six months, rebased to 100: Swatch Group Ltd. Bearer against the median of its 20 peers (local-currency closes).

Swatch Group Ltd. Bearer financials

Reported figures in CHF; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
RevenueCHF 6.34BCHF 6.28BCHF 6.74BCHF 7.89BCHF 7.50B
Revenue growth—-7%-15%+5%—
Gross profitCHF 2.38BCHF 2.04BCHF 2.33BCHF 3.39BCHF 3.10B
EBITDACHF 538MCHF 505MCHF 670MCHF 1.52BCHF 1.44B
Net incomeCHF 9.00MCHF 3.00MCHF 193MCHF 869MCHF 807M
Free cash flowCHF 270MCHF 98.0M-CHF 170M-CHF 115MCHF 385M
Capital expenditureCHF 403MCHF 462MCHF 568MCHF 803MCHF 399M
Total debtn/aCHF 37.0MCHF 13.0MCHF 75.0MCHF 6.00M

Quarterly statements and history in the cockpit →

Swatch Group Ltd. Bearer competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-50%0%+50%+100%-20%0%+20%+40%PNDORA192961818050TITAN1910600612600916PCJEWELLERSKYGOLDSISTHANGAMAYL258530117779768932UHR.SW6-month return →1-month return →
Up and to the right = strong over both horizons. Swatch Group Ltd. Bearer is the large dot.

Fundamentals: revenue growth against valuation

-50%0%+50%+100%0×50×100×PNDORA192961818050TITAN600612600916SKYGOLDTHANGAMAYL301177UHR.SWRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Swatch Group Ltd. Bearer is the large dot.

Capital: growth delivered against growth the price implies

-20%0%+20%+40%-20%0%20%40%PNDORA192980501910600612600916SISTHANGAMAYL002345CFR0027218932UHR.SWGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Swatch Group Ltd. Bearer is the large dot.

Swatch Group Ltd. Bearer competitors and peer comparison

Head to head with its named competitors (UHR.SW vs CFR.SW vs MC.PA vs 7762.T)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Swatch Group Ltd. Bearer UHR.SW$11.3B-13%0%2%43.1×21.6%
Compagnie Financiere Richemont CFR.SW$122B+10%+2%21%24.8×10.5%
LVMH Moet Hennessy Louis Vuitton MC.PA$226B-11%-4%22%18.6×10.2%
Citizen Watch 7762.T$2.90B+3%+17%10%12.8×10.1%
Seiko 8050.T$4.71B+54%+16%11%21.0×24.4%
Movado MOV$495M+11%+5%7%16.1×-7.2%

How Swatch Group Ltd. Bearer compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Swatch Group Ltd. Bearer against its 20 peers (data as of 6 Nov 2026)
MeasureUHR.SWPeer medianRank in peer set
1-month return+2.2%+1.5%10th highest of 21
6-month return-12.5%+2.8%8th lowest of 20
Distance from 52-week high-18.7%-23.9%8th highest of 21
Revenue growth (TTM)-0.1%+10.8%4th lowest of 21
Operating margin1.9%12.7%3rd lowest of 21
Forward P/E43.1×20.8×3rd most expensive of 17
Growth the price implies (Req g, 7 yrs)21.6%9.7%5th most demanding of 13
Growth delivered (Del g)+2.3%+13.5%3rd lowest of 13
Hurdle (Req g minus delivered)+19.3 pp-12.4 pp2nd most demanding of 13
ROIC minus cost of capital-4.1 pp+7.3 pp3rd lowest of 20
EV / EBITDA15.3×15.8×8th cheapest of 15
Net debt / EBITDA-2.1×1.0×2nd least indebted of 17

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Swatch Group Ltd. Bearer UHR.SWSwitzerland$11.3B-13%0%2%43.1×21.6%+2.3%
Pandora A/S PNDORA.CODenmark$10.1B+67%+1%24%13.7×-6.9%+11.4%
Chow Tai Fook 1929.HKHong Kong$15.0B+3%+5%19%11.3×-8.1%+6.1%
Laopu Gold 6181.HKHong Kong$6.84B-48%+109%27%6.9×n/an/a
Seiko 8050.TJapan$4.71B+54%+16%11%21.0×24.4%+10.6%
Titan TITAN.NSIndia$46.9B+16%+45%9%68.6×n/an/a
Samsonite 1910.HKHong Kong$2.52B-6%+1%15%10.3×-12.2%+18.0%
Lao Feng Xiang 600612.SSChina$2.04B-17%-40%6%17.2×-16.9%+0.4%
China National Gold Group Gold Jewellery 600916.SSChina$1.80B-20%-9%0%28.6×24.2%+15.6%
PC Jeweller PCJEWELLER.NSIndia$1.63B+67%+29%24%n/an/an/a
Sky Gold and Diamonds SKYGOLD.NSIndia$1.56B+92%+73%7%31.5×n/an/a
Savaria SIS.TOCanada$1.53B+3%+7%14%19.9×9.3%+20.8%
Thangamayil Jewellery THANGAMAYL.NSIndia$1.37B+1%+78%6%29.4×28.5%+36.1%
Mokingran Jewellery 2585.HKHong Kong$1.37B+118%+5%4%29.7×n/an/a
DR Corporation Limited Class A 301177.SZChina$1.29B-26%-4%-6%124.3×n/an/a
Gens Aurea OROX.MIItaly$1.27Bn/a+95%11%n/an/an/a
Mitsubishi Pencil 7976.TJapan$1.16B+52%+6%13%20.6×n/an/a
Guangdong CHJ Industry 002345.SZChina$1.11B-19%+14%13%10.8×-11.5%+23.9%
Compagnie Financiere Richemont CFR.SWSwitzerland$122B+10%+2%21%24.8×10.5%+8.1%
Beijing Kingee Culture Development 002721.SZChina$965M-21%+45%15%n/a26.5%-25.9%
Wiselink 8932.TWOTaiwan$941M-19%+24%47%n/a10.0%+23.2%

Questions

Who are Swatch Group Ltd. Bearer's main competitors?
Named competitors: Richemont (CFR.SW), Rolex (private or unlisted), LVMH (watches) (MC.PA), Citizen Watch (7762.T), Seiko Group (8050.T), Movado Group (MOV). The cockpit's measured peer set (industry) also includes Pandora A/S (PNDORA.CO), Chow Tai Fook (1929.HK), Laopu Gold (6181.HK), Seiko (8050.T), Titan (TITAN.NS), Samsonite (1910.HK).
Is Swatch Group Ltd. Bearer expensive compared with its peers?
On forward p/e it trades at 43.1× against a peer median of 20.8×, 3rd most expensive of 17 in its peer set. For today's price to make sense, revenue must grow about 22% a year for seven years (Req g). Recent delivered growth is +2%, so the hurdle is +19 pp: the price needs faster growth than the company has been delivering — of companies that just grew 25–50% a year, 93.8% slowed down over the next four years.
How has Swatch Group Ltd. Bearer stock performed?
Over six months to 6 Nov 2026 the shares returned -12.5% against +2.8% for the median peer; over one year +10.7%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.