Loading…
← CockpitCompetitor Analysis › RCKY Rocky Brands, Inc.Open in the cockpit ↗

Rocky Brands, Inc.RCKYCompetitor analysis, valuation and peers

United States · USD·Consumer Discretionary›Apparel/Footwear
Momentum leader 87
Mkt cap
$387M
US dollars, full cap
Free float
96%
of shares outstanding
$/day
$2.88M
20-day average traded
Fwd P/E
12.6×
forward earnings
ROIC−WACC
-3.9 pp
WACC 14.0%
Hurdle
-1 pp
Req g minus delivered
Next earnings
116 days
2 Mar 2027
Close · USD$51.34
1D-1.2%
1W+4.2%
1M+13.0%
3M+5.6%
6M+37.4%
YTD+75.0%
1Y+75.3%
ATR %3.7%
Beta0.72
52w lowhigh7.3% off high

What Rocky Brands does

Employees: 2,200

Rocky Brands at a glance

Size Rocky Brands (RCKY) is a United States Consumer Discretionary company (Apparel/Footwear) with a market value of $387M, the 2888th largest of 3,117 United States companies the cockpit tracks. Shares closed at $51.34 on 6 Nov 2026.

Performance Over six months the shares gained 37.4%, against -22.5% for the median peer and -1.1% for the United States market (cap-weighted) — highest of 21 in its peer set.

Growth Revenue grew 10.8% over the last twelve months (peer median +3.0%); the operating margin is 9.8% (peer median 5.9%).

Valuation It trades at 12.6× forward earnings against a peer median of 9.8× (8th most expensive of 17).

Price implies For today's price to make sense, revenue must grow about 11% a year for seven years (Req g). Recent delivered growth is +12%, so the hurdle is -1 pp: the price already allows for a slowdown.

Capital Return on invested capital runs 3.9 points below its cost of capital (14.0% WACC).

Short interest Short interest is 2.4% of the free float (15 Oct 2026).

Next results Next results expected around 2 Mar 2027 (exchange calendar; dates can move).

Relative performance

7510012515011 May 202611 Aug 20266 Nov 2026RCKY 148Peer median 78
Six months, rebased to 100: Rocky Brands against the median of its 20 peers (local-currency closes).

Rocky Brands financials

Reported figures in USD; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue$521M$482M$454M$462M$615M
Revenue growth—+6%-2%-25%—
Gross profit$226M$197M$179M$179M$225M
EBITDA$60.9M$47.0M$41.3M$50.6M$59.9M
Net income$34.5M$22.3M$11.4M$10.4M$20.5M
Free cash flow$27.9M$9.72M$48.1M$69.7M$12.4M
Capital expenditure$7.94M$6.58M$4.66M$3.92M$6.70M
Total debt$123M$127M$135M$181M$268M

Quarterly statements and history in the cockpit →

Rocky Brands competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-20%0%+20%-10%0%+10%21996002729802007700603808300218003016LUXIND1234676860351860063009305000287536080026874441RAYMONDLSLMEKKORCKY6-month return →1-month return →
Up and to the right = strong over both horizons. Rocky Brands is the large dot.

Fundamentals: revenue growth against valuation

0%+20%+40%+60%0×10×20×30×21999802007700603808300218003016LUXIND1234676860351809305036080026874441RAYMONDLSLMEKKORCKYRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Rocky Brands is the large dot.

Capital: growth delivered against growth the price implies

0%+100%+200%0%100%200%2199600272603808600630RAYMONDLSLMEKKORCKYGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Rocky Brands is the large dot.

Rocky Brands competitors and peer comparison

How Rocky Brands compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Rocky Brands against its 20 peers (data as of 6 Nov 2026)
MeasureRCKYPeer medianRank in peer set
1-month return+13.0%-4.9%highest of 21
6-month return+37.4%-22.5%highest of 21
Distance from 52-week high-7.3%-36.5%highest of 21
Revenue growth (TTM)+10.8%+3.0%4th highest of 21
Operating margin9.8%5.9%5th highest of 21
Forward P/E12.6×9.8×8th most expensive of 17
Growth the price implies (Req g, 7 yrs)10.6%5.3%8th least demanding of 15
Growth delivered (Del g)+11.7%+6.5%2nd highest of 15
Hurdle (Req g minus delivered)-1.1 pp-10.4 pp7th most demanding of 15
ROIC minus cost of capital-3.9 pp+0.3 pp7th lowest of 21
EV / EBITDA8.3×7.7×6th most expensive of 14
Net debt / EBITDA2.0×-0.3×4th most indebted of 15

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Rocky Brands RCKYUnited States$387M+37%+11%10%12.6×10.6%+11.7%
Regina Miracle International (Holdings) 2199.HKHong Kong$386M+26%-2%8%5.8×-9.2%+5.3%
Shanghai Kaikai Industrial 600272.SSChina$386M+3%+1%3%n/a15.2%+8.2%
Fulgent Sun International (Holding) 9802.TWTaiwan$382M-22%+11%6%8.1×n/an/a
F&F 007700.KSSouth Korea$380M-31%+7%23%1.2×n/an/a
Shenzhen Ellassay Fashion 603808.SSChina$401M-35%0%10%13.1×-15.0%+7.8%
Anhui Anli Material Technology 300218.SZChina$402M-20%-3%3%27.0×25.1%+8.0%
Xin Hee 003016.SZChina$404M-24%+9%2%27.0×14.9%-4.2%
Lux Industries LUXIND.NSIndia$370M-23%+4%5%23.5×n/an/a
China Lilang 1234.HKHong Kong$406M-27%+21%12%4.8×n/an/a
Sports Gear 6768.TWTaiwan$359M-26%-2%0%11.0×15.4%+8.6%
Jinhong Fashion 603518.SSChina$357M-30%-4%8%8.1×-5.8%+4.6%
Shanghai Dragon 600630.SSChina$420M-21%+9%2%n/a26.5%-10.9%
LF Corp. 093050.KSSouth Korea$426M-13%0%9%5.0×-12.5%+3.2%
Annil 002875.SZChina$350M-56%+9%-5%n/an/an/a
TSI 3608.TJapan$430M-11%+29%2%8.4×n/an/a
Zhejiang Giuseppe Garment 002687.SZChina$432M+18%-1%8%32.9×12.1%+3.0%
Great Giant Fibre Garment 4441.TWTaiwan$343M-14%+58%15%8.6×-11.8%+10.4%
Raymond Lifestyle RAYMONDLSL.NSIndia$343M-35%+11%3%19.7×20.0%+276.1%
ShenZhen HuiJie 002763.SZChina$437M-24%-3%6%n/a-11.8%+4.9%
Marimekko MEKKO.HEFinland$437M-1%+2%16%15.2×-1.5%+8.9%

Questions

Which companies are Rocky Brands's closest peers?
The cockpit's peer set: Regina Miracle International (Holdings) (2199.HK), Shanghai Kaikai Industrial (600272.SS), Fulgent Sun International (Holding) (9802.TW), F&F (007700.KS), Shenzhen Ellassay Fashion (603808.SS), Anhui Anli Material Technology (300218.SZ), Xin Hee (003016.SZ), Lux Industries (LUXIND.NS).
Is Rocky Brands expensive compared with its peers?
On forward p/e it trades at 12.6× against a peer median of 9.8×, 8th most expensive of 17 in its peer set. For today's price to make sense, revenue must grow about 11% a year for seven years (Req g). Recent delivered growth is +12%, so the hurdle is -1 pp: the price already allows for a slowdown.
How has Rocky Brands stock performed?
Over six months to 6 Nov 2026 the shares returned +37.4% against -22.5% for the median peer; over one year +75.3%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.