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Heineken NVHEIA.ASCompetitor analysis, valuation and peers

Netherlands · EUR·Consumer Staples›Beverages: Alcoholic

World's second-largest brewer, selling Heineken and a portfolio of local beer brands in 190+ countries.

Momentum leader 88
Mkt cap
$51.8B
US dollars, full cap
Free float
47%
of shares outstanding
$/day
$60.7M
20-day average traded
Fwd P/E
15.9×
forward earnings
ROIC−WACC
+0.4 pp
WACC 5.7%
Hurdle
-4 pp
Req g minus delivered
Official | Implied
BBB+ / AA
agencies · bond market
Next earnings
96 days
10 Feb 2027
Close · EUR€83.58
1D-0.5%
1W+5.0%
1M+18.1%
3M+11.7%
6M+28.9%
YTD+19.9%
1Y+18.1%
ATR %2.0%
52w lowhigh1.1% off high

What Heineken does

World's second-largest brewer, selling Heineken and a portfolio of local beer brands in 190+ countries.

Sells beer through bars, shops and distributors, brewing locally in most markets. It grew by buying brewers in emerging markets: FEMSA's beer business in Mexico in 2010, Asia Pacific Breweries in 2012 and Distell in South Africa in 2023. The Heineken family controls it through a holding company.

Products and services

  • Heineken brand
  • Local/regional beer brands
  • Cider & other beverages
  • Low/no-alcohol beer

Customers

  • On-trade (bars/restaurants)
  • Off-trade retailers
  • Distributors

Where it sits in the supply chain

  • Consumer staples
  • Beverages: alcoholic
  • Beer brewing, distribution & brands

What could go right

  • Emerging-market beer volume growth
  • Premium brand mix shift

What could go wrong

  • Input cost inflation (barley, aluminum)
  • Volume softness in mature markets

Moat: wide (brand, scale, distribution). Global Heineken brand plus dense local distribution and bottling networks across dozens of markets.

Headquarters: Amsterdam, Netherlands · Founded: 1864 · Employees: 87,160

Named competitors

Heineken at a glance

Size Heineken (HEIA.AS) is a Netherlands Consumer Staples company (Beverages: Alcoholic) with a market value of $51.8B, the 4th largest of 61 Netherlands companies the cockpit tracks. Shares closed at €83.58 on 6 Nov 2026.

Performance Over six months the shares gained 28.9%, against +9.7% for the median peer and +0.4% for the Netherlands market (cap-weighted) — 2nd highest of 14 in its peer set.

Growth Revenue grew 0.8% over the last twelve months (peer median -0.2%); the operating margin is 11.9% (peer median 25.8%).

Valuation It trades at 15.9× forward earnings against a peer median of 15.2× (7th most expensive of 14).

Price implies For today's price to make sense, revenue must grow about 4% a year for seven years (Req g). Recent delivered growth is +8%, so the hurdle is -4 pp: the price already allows for a slowdown.

Capital Return on invested capital runs 0.4 points above its cost of capital (5.7% WACC).

Credit Heineken has 26 bonds outstanding ($17.3B), rated BBB+ by the agencies and trading like AA at a weighted spread of 79 bp.

Next results Next results expected around 10 Feb 2027 (exchange calendar; dates can move).

Relative performance

10011012011 May 202611 Aug 20266 Nov 2026HEIA.AS 126Peer median 110
Six months, rebased to 100: Heineken against the median of its 13 peers (local-currency closes).

Heineken financials

Reported figures in EUR; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue€29.4B€28.8B€29.8B€30.4B€28.7B
Revenue growth—-4%-2%+6%—
Gross profit€3.50B€10.8B€11.3B€11.3B€11.4B
EBITDA€5.96B€6.00B€6.18B€6.06B€6.09B
Net income€2.27B€1.89B€978M€2.30B€2.68B
Free cash flow€3.97B€2.88B€3.32B€2.00B€2.71B
Capital expenditure€2.06B€2.40B€2.46B€2.68B€2.01B
Total debtn/a€19.3B€17.0B€18.2B€16.4B

Quarterly statements and history in the cockpit →

Heineken competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-20%0%+20%-10%0%+10%+20%DGE000858ABEVHEIO600809STZCARL-ARI0005682502BUD2503BF-BHEIA.AS6-month return →1-month return →
Up and to the right = strong over both horizons. Heineken is the large dot.

Fundamentals: revenue growth against valuation

-40%-20%0%15×20×DGE000858ABEVHEIO600809STZCARL-ARI0005682502BUDBF-BHEIA.ASRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Heineken is the large dot.

Capital: growth delivered against growth the price implies

-10%0%+10%+20%-10%0%10%20%DGE000858ABEVHEIO600809STZRI00056825022503HEIA.ASGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Heineken is the large dot.

Heineken competitors and peer comparison

Head to head with its named competitors (HEIA.AS vs BUD vs CARL-A.CO vs TAP)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Heineken HEIA.AS$51.8B+29%+1%12%15.9×4.2%
Anheuser-Busch InBev SA/NV Sponsored ADR BUD$168B+5%+7%26%18.9×2.7%
Carlsberg AS CARL-A.CO$20.9B+12%+10%14%17.2×-2.2%
Molson Coors Beverage TAP$7.54B-4%-2%12%9.2×-4.7%
Asahi Group Hldgs 2502.T$16.4B+10%+3%9%13.1×1.8%

How Heineken compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Heineken against its 13 peers (data as of 6 Nov 2026)
MeasureHEIA.ASPeer medianRank in peer set
1-month return+18.1%+11.8%2nd highest of 14
6-month return+28.9%+9.7%2nd highest of 14
Distance from 52-week high-1.1%-6.6%highest of 14
Revenue growth (TTM)+0.8%-0.2%6th highest of 14
Operating margin11.9%25.8%3rd lowest of 14
Forward P/E15.9×15.2×7th most expensive of 14
Growth the price implies (Req g, 7 yrs)4.2%-0.9%3rd most demanding of 14
Growth delivered (Del g)+7.8%+5.6%4th highest of 14
Hurdle (Req g minus delivered)-3.6 pp-5.7 pp5th most demanding of 14
ROIC minus cost of capital+0.4 pp+4.9 pp3rd lowest of 14
EV / EBITDA11.2×10.9×5th most expensive of 12
Net debt / EBITDA3.0×3.0×6th least indebted of 12
Bond spread79 bp81 bp4th tightest of 7

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Heineken HEIA.ASNetherlands$51.8B+29%+1%12%15.9×4.2%+7.8%
Diageo DGE.LUnited Kingdom$56.3B+25%-6%29%15.2×-0.9%+2.8%
Wuliangye Yibin 000858.SZChina$43.9B-22%-6%32%22.1×7.1%-9.6%
Ambev SA Sponsored ADR ABEVUnited States$43.2B-15%+4%23%14.5×-5.5%+6.9%
Heineken HEIO.ASNetherlands$24.7B+32%+1%12%14.5×-1.1%+7.8%
Shanxi Xinghuacun Fen Wine Factory 600809.SSChina$24.1B-8%-9%36%17.1×3.0%+22.7%
Constellation Brands STZUnited States$24.0B-4%-4%30%11.9×-4.5%+1.2%
Carlsberg AS CARL-A.CODenmark$20.9B+12%+10%14%17.2×-2.2%+8.8%
Pernod Ricard RI.PAFrance$20.0B+16%-14%26%12.5×2.1%+1.3%
Luzhou Laojiao 000568.SZChina$17.9B-19%-38%40%17.5×9.9%+8.7%
Asahi Group Hldgs 2502.TJapan$16.4B+10%+3%9%13.1×1.8%+7.4%
Anheuser-Busch InBev SA/NV Sponsored ADR BUDUnited States$168B+5%+7%26%18.9×2.7%+4.7%
Kirin 2503.TJapan$15.2B+21%+6%11%13.7×-4.2%+5.6%
Brown–Forman BF-BUnited States$14.2B+11%0%29%17.9×-5.1%+2.7%

Heineken bonds and credit

Heineken has 26 bonds outstanding with $17.3B face value. The agencies rate it BBB+; its bonds trade like AA. Weighted yield 4.21%, a spread of 79 bp over government bonds.

Every bond, yield and spread in the cockpit →

Questions

Who are Heineken's main competitors?
Named competitors: Anheuser-Busch InBev (BUD), Carlsberg (CARL-A.CO), Molson Coors (TAP), Asahi Group (2502.T). The cockpit's measured peer set (industry) also includes Diageo (DGE.L), Wuliangye Yibin (000858.SZ), Ambev SA Sponsored ADR (ABEV), Heineken (HEIO.AS), Shanxi Xinghuacun Fen Wine Factory (600809.SS), Constellation Brands (STZ).
Is Heineken expensive compared with its peers?
On forward p/e it trades at 15.9× against a peer median of 15.2×, 7th most expensive of 14 in its peer set. For today's price to make sense, revenue must grow about 4% a year for seven years (Req g). Recent delivered growth is +8%, so the hurdle is -4 pp: the price already allows for a slowdown.
How has Heineken stock performed?
Over six months to 6 Nov 2026 the shares returned +28.9% against +9.7% for the median peer; over one year +18.1%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.