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Flowers Foods, Inc.FLOCompetitor analysis, valuation and peers

United States · USD·Consumer Staples›Food: Specialty/Candy

Bakes and distributes packaged bread and bakery products under Nature's Own, Dave's Killer Bread and Wonder brands.

Momentum neutral 44
Mkt cap
$1.42B
US dollars, full cap
Free float
92%
of shares outstanding
$/day
$35.8M
20-day average traded
Fwd P/E
8.8×
forward earnings
ROIC−WACC
+1.9 pp
WACC 6.0%
Hurdle
-11 pp
Req g minus delivered
Official | Implied
BB+ / BB+
agencies · bond market
Next earnings
6 days
12 Nov 2026
Close · USD$6.71
1D-5.5%
1W+7.0%
1M+13.0%
3M-6.0%
6M-20.5%
YTD-38.3%
1Y-44.5%
ATR %4.3%
Beta0.07
52w lowhigh45.0% off high

What Flowers Foods does

Bakes and distributes packaged bread and bakery products under Nature's Own, Dave's Killer Bread and Wonder brands.

Sells bread through independent distributors who buy the rights to a territory, collect loaves from the bakeries and deliver direct to store shelves, rather than shipping to grocers' warehouses. Supermarkets and mass merchants take most volume, with Walmart the largest customer. Its bakeries also make store-brand bread.

Products and services

  • Fresh packaged bread
  • Buns/rolls
  • Snack cakes/other bakery

Customers

  • Grocery retailers
  • Foodservice/QSR customers

Where it sits in the supply chain

  • Consumer staples
  • Commercial baking
  • Direct-store-delivery bread…

What could go right

  • Better-for-you/organic bread category growth
  • Private label conversion resistance

What could go wrong

  • Wheat/input cost inflation
  • Bread category volume decline (low-carb trends)

Moat: narrow (brand, distribution, scale). Direct-store-delivery network and leading bread brands are costly for smaller bakers to replicate at scale.

Headquarters: Thomasville, Georgia, US · Founded: 1919 · Employees: 10,300

Named competitors

Flowers Foods at a glance

Size Flowers Foods (FLO) is a United States Consumer Staples company (Food: Specialty/Candy) with a market value of $1.42B, the 2031st largest of 3,117 United States companies the cockpit tracks. Shares closed at $6.71 on 6 Nov 2026.

Performance Over six months the shares fell 20.5%, against -15.8% for the median peer and -1.1% for the United States market (cap-weighted) — 8th lowest of 21 in its peer set.

Growth Revenue grew 2.5% over the last twelve months (peer median +7.4%); the operating margin is 6.3% (peer median 6.3%).

Valuation It trades at 8.8× forward earnings against a peer median of 22.7× (3rd cheapest of 21).

Price implies For today's price to make sense, revenue must grow about -8% a year for seven years (Req g). Recent delivered growth is +4%, so the hurdle is -11 pp: the price already allows for a slowdown.

Capital Return on invested capital runs 1.9 points above its cost of capital (6.0% WACC).

Credit Flowers Foods has 3 bonds outstanding ($1.30B), rated BB+ by the agencies and trading like BB+ at a weighted spread of 198 bp.

Short interest Short interest is 21.9% of the free float (15 Oct 2026).

Next results Next results expected around 12 Nov 2026 (exchange calendar; dates can move).

Relative performance

8010011 May 202611 Aug 20266 Nov 2026Peer median 86FLO 82
Six months, rebased to 100: Flowers Foods against the median of its 20 peers (local-currency closes).

Flowers Foods financials

Reported figures in USD; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
Revenue$5.22B$5.26B$5.10B$5.09B$4.81B
Revenue growth—+3%0%+6%—
Gross profit$2.37B$2.40B$2.37B$2.30B$2.17B
EBITDA$497M$536M$540M$500M$494M
Net income$55.2M$83.8M$248M$123M$228M
Free cash flow$314M$319M$280M$220M$192M
Capital expenditure$115M$127M$132M$129M$169M
Total debt$2.01B$2.08B$1.36B$1.35B$1.19B

Quarterly statements and history in the cockpit →

Flowers Foods competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

-20%0%+20%0%+10%603027002891002557CCL2001281103360546MANORAMA0022162201BIKAJI605016NOMD3007832602JJSFITM600929004990FLO6-month return →1-month return →
Up and to the right = strong over both horizons. Flowers Foods is the large dot.

Fundamentals: revenue growth against valuation

0%+10%+20%+30%20×40×603027002891002557CCL2001281103360546MANORAMA002216BIKAJI605016NOMD300783JJSFITM600929004990FLORevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Flowers Foods is the large dot.

Capital: growth delivered against growth the price implies

0%+20%+40%0%20%40%603027CCL28110336MANORAMA0022162201BIKAJI605016NOMD300783JJSFFLOGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Flowers Foods is the large dot.

Flowers Foods competitors and peer comparison

Head to head with its named competitors (FLO vs CPB)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Flowers Foods FLO$1.42B-20%+2%6%8.8×-7.6%
Campbell's CPB$6.90B+11%-5%11%13.7×-3.6%

How Flowers Foods compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Flowers Foods against its 20 peers (data as of 6 Nov 2026)
MeasureFLOPeer medianRank in peer set
1-month return+13.0%+1.7%highest of 21
6-month return-20.5%-15.8%8th lowest of 21
Distance from 52-week high-45.0%-23.9%3rd lowest of 21
Revenue growth (TTM)+2.5%+7.4%7th lowest of 21
Operating margin6.3%6.3%11th highest of 21
Forward P/E8.8×22.7×3rd cheapest of 21
Growth the price implies (Req g, 7 yrs)-7.6%6.8%least demanding of 14
Growth delivered (Del g)+3.7%+9.1%5th lowest of 14
Hurdle (Req g minus delivered)-11.3 pp-7.4 pp4th least demanding of 14
ROIC minus cost of capital+1.9 pp+0.2 pp8th highest of 21
EV / EBITDA6.8×10.1×2nd cheapest of 14
Net debt / EBITDA3.9×0.8×3rd most indebted of 14
Bond spread198 bpn/a—

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Flowers Foods FLOUnited States$1.42B-20%+2%6%8.8×-7.6%+3.7%
Qianhe Condiment & Food 603027.SSChina$1.43B-21%-6%14%23.9×3.1%+8.8%
Yantai China Pet Foods 002891.SZChina$1.39B-15%+21%4%32.6×n/an/a
Chacha Food 002557.SZChina$1.46B-17%+8%8%15.8×n/an/a
CCL Products (India) CCL.NSIndia$1.37B-20%+24%13%25.8×17.9%+29.1%
NIPPN 2001.TJapan$1.50B+8%+2%5%11.3×n/an/a
Kagome 2811.TJapan$1.51B+3%+3%7%24.0×2.2%+10.0%
Huabao International 0336.HKHong Kong$1.34B-25%+13%3%25.3×16.2%-2.7%
Fufeng 0546.HKHong Kong$1.31B-37%+1%4%7.4×n/an/a
Manorama Industries MANORAMA.NSIndia$1.31B+22%+60%24%39.3×33.4%+46.9%
Sanquan Foods 002216.SZChina$1.56B-18%+7%5%18.1×2.6%-1.1%
Morinaga & 2201.TJapan$1.28B-8%+3%9%12.3×-5.7%+7.1%
Bikaji Foods International BIKAJI.NSIndia$1.27B-29%+14%10%37.4×38.6%+17.5%
Shandong Bailong Chuangyuan Bio-Tech 605016.SSChina$1.24B-28%+19%32%18.4×8.8%+22.5%
Nomad Foods NOMDUnited States$1.64B+24%+3%13%7.3×-4.1%+3.6%
Three Squirrels 300783.SZChina$1.66B-12%-13%2%21.5×19.5%+0.8%
Nisshin OilliO 2602.TJapan$1.22B+13%+8%3%18.0×3.1%+10.5%
J & J Snack Foods JJSFUnited States$1.68B+18%-5%6%24.1×6.8%+9.1%
Italmobiliare ITM.MIItaly$1.20B-8%+8%14%12.0×n/an/a
Snowsky Salt Industry 600929.SSChina$1.20B-29%+32%1%54.7×n/an/a
Lotte 004990.KSSouth Korea$1.18B-27%+1%2%69.5×n/an/a

Flowers Foods bonds and credit

Flowers Foods has 3 bonds outstanding with $1.30B face value. The agencies rate it BB+; its bonds trade like BB+. Weighted yield 6.80%, a spread of 198 bp over government bonds.

Every bond, yield and spread in the cockpit →

Questions

Who are Flowers Foods's main competitors?
Named competitors: Grupo Bimbo (private or unlisted), Campbell's (Pepperidge Farm) (CPB). The cockpit's measured peer set (industry) also includes Qianhe Condiment & Food (603027.SS), Yantai China Pet Foods (002891.SZ), Chacha Food (002557.SZ), CCL Products (India) (CCL.NS), NIPPN (2001.T), Kagome (2811.T).
Is Flowers Foods expensive compared with its peers?
On forward p/e it trades at 8.8× against a peer median of 22.7×, 3rd cheapest of 21 in its peer set. For today's price to make sense, revenue must grow about -8% a year for seven years (Req g). Recent delivered growth is +4%, so the hurdle is -11 pp: the price already allows for a slowdown.
How has Flowers Foods stock performed?
Over six months to 6 Nov 2026 the shares returned -20.5% against -15.8% for the median peer; over one year -44.5%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.