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← CockpitCompetitor Analysis › EPR.OL Europris ASAOpen in the cockpit ↗

Europris ASAEPR.OLCompetitor analysis, valuation and peers

Norway · NOK·Consumer Staples›Discount Stores

Norwegian discount variety retail chain selling household goods and groceries at low prices from a large store network.

≈ Norway's Dollar General/B&M discount variety retailerMomentum weak 25
Mkt cap
$1.44B
US dollars, full cap
Free float
94%
of shares outstanding
$/day
$2.57M
20-day average traded
Fwd P/E
15.2×
forward earnings
ROIC−WACC
+5.5 pp
WACC 6.4%
Hurdle
-17 pp
Req g minus delivered
Next earnings
90 days
4 Feb 2027
Close · NOKNOK 81.80
1D+0.9%
1W+2.8%
1M-1.9%
3M-5.8%
6M-9.1%
YTD-14.6%
1Y-2.9%
ATR %2.4%
52w lowhigh20.0% off high

What Europris does

Norwegian discount variety retail chain selling household goods and groceries at low prices from a large store network.

Buys goods in volume, much of it imported directly from Asian factories, and sells at low shelf prices, so profit depends on holding the gap between buying and selling prices while keeping store and distribution costs low. Costs are partly in foreign currency while sales are in kroner, so exchange rates matter.

In one line: Norway's Dollar General/B&M discount variety retailer.

Products and services

  • Discount general merchandise retail
  • Grocery/household goods
  • Private label products

Customers

  • Value-conscious Norwegian consumers

Where it sits in the supply chain

  • Retail
  • Discount variety retail
  • Household goods & groceries

What could go right

  • Consumer trade-down to discount retail
  • Store network growth

What could go wrong

  • Input cost/wage inflation
  • Competition from online and other discounters

Moat: narrow (scale, cost advantage, distribution). Largest discount variety chain in Norway with scale purchasing and store density.

Headquarters: Fredrikstad, Norway · Founded: 1992 · Employees: 3,202

Named competitors

Europris at a glance

Size Europris (EPR.OL) is a Norway Consumer Staples company (Discount Stores) with a market value of $1.44B, the 52nd largest of 115 Norway companies the cockpit tracks. Shares closed at NOK 81.80 on 6 Nov 2026.

Performance Over six months the shares fell 9.1%, against +7.7% for the median peer and +2.7% for the Norway market (cap-weighted) — 2nd lowest of 10 in its peer set.

Growth Revenue grew 2.9% over the last twelve months (peer median +3.6%); the operating margin is 9.0% (peer median 7.6%).

Valuation It trades at 15.2× forward earnings against a peer median of 16.6× (5th cheapest of 10).

Price implies For today's price to make sense, revenue must grow about -4% a year for seven years (Req g). Recent delivered growth is +13%, so the hurdle is -17 pp: the price already allows for a slowdown.

Capital Return on invested capital runs 5.5 points above its cost of capital (6.4% WACC).

Next results Next results expected around 4 Feb 2027 (exchange calendar; dates can move).

Relative performance

9010011011 May 202611 Aug 20266 Nov 2026Peer median 109EPR.OL 90
Six months, rebased to 100: Europris against the median of its 9 peers (local-currency closes).

Europris financials

Reported figures in NOK; fiscal year ends 2025-12-31. TTM = trailing twelve months.
TTMFY2025FY2024FY2023FY2022
RevenueNOK 15.0BNOK 14.7BNOK 12.6BNOK 9.38BNOK 8.93B
Revenue growth—+17%+35%+5%—
Gross profitNOK 2.85BNOK 2.64BNOK 2.41BNOK 2.06BNOK 2.19B
EBITDANOK 2.43BNOK 2.24BNOK 2.04BNOK 1.88BNOK 1.96B
Net incomeNOK 842MNOK 807MNOK 837MNOK 909MNOK 1.02B
Free cash flowNOK 1.88BNOK 1.34BNOK 1.37BNOK 1.65BNOK 1.16B
Capital expenditureNOK 239MNOK 131MNOK 138MNOK 142MNOK 143M
Total debtNOK 5.79BNOK 5.28BNOK 4.78BNOK 3.72BNOK 3.63B

Quarterly statements and history in the cockpit →

Europris competitor charts

The default views of Competitor Analysis ▸ Charts, drawn from the same data. Open them in the cockpit to change the axes, pin companies and read every value.

Performance: 6-month against 1-month return

0%+25%+50%+75%0%+10%CARMMMBBME2698AVOLFIVE601888DLTRDGEPR.OL6-month return →1-month return →
Up and to the right = strong over both horizons. Europris is the large dot.

Fundamentals: revenue growth against valuation

-10%0%+10%+20%20×40×60×CARMMMBBME2698AVOLFIVE601888DLTRDGEPR.OLRevenue growth (TTM) →Forward P/E →
Further right = faster growth; higher = more expensive. The dashed lines are the peer medians. Europris is the large dot.

Capital: growth delivered against growth the price implies

0%+20%+40%0%20%40%CARMMMBBME2698AVOLFIVE601888DLTRDGEPR.OLGrowth delivered (Del g) →Growth the price implies (Req g, 7 yrs) →
Above the diagonal = the price needs more growth than the company has been delivering; below = the price already allows for a slowdown. Europris is the large dot.

Europris competitors and peer comparison

Head to head with its named competitors (EPR.OL vs BME.L vs DG vs RUSTA.ST)
CompanyMarket cap6M returnRevenue growthOp. marginForward P/EReq g
Europris EPR.OL$1.44B-9%+3%9%15.2×-4.3%
B&M European Value Retail BME.L$3.79B+71%+4%8%12.9×-0.6%
Dollar General DG$29.5B+18%+5%6%16.6×0.9%
Rusta RUSTA.ST$1.28B-17%+8%8%18.7×2.5%

How Europris compares with its peers

Peer set: Industry: the same industry and sector in any market, nearest in size. This is the same default set the interactive Competitor Analysis opens with.

Europris against its 9 peers (data as of 6 Nov 2026)
MeasureEPR.OLPeer medianRank in peer set
1-month return-1.9%+8.0%2nd lowest of 10
6-month return-9.1%+7.7%2nd lowest of 10
Distance from 52-week high-20.0%-14.2%2nd lowest of 10
Revenue growth (TTM)+2.9%+3.6%5th lowest of 10
Operating margin9.0%7.6%5th highest of 10
Forward P/E15.2×16.6×5th cheapest of 10
Growth the price implies (Req g, 7 yrs)-4.3%0.9%2nd least demanding of 10
Growth delivered (Del g)+13.2%+4.8%4th highest of 10
Hurdle (Req g minus delivered)-17.5 pp-3.9 pp3rd least demanding of 10
ROIC minus cost of capital+5.5 pp+2.3 pp3rd highest of 10
EV / EBITDA7.5×11.1×4th cheapest of 8
Net debt / EBITDA2.0×2.9×3rd least indebted of 9

Peer table

Peer set: Industry: the same industry and sector in any market, nearest in size
CompanyMarketMarket cap6M returnRevenue growthOp. marginForward P/EReq gDelivered g
Europris EPR.OLNorway$1.44B-9%+3%9%15.2×-4.3%+13.2%
Carmila CARM.PAFrance$2.40B-7%-1%60%8.2×4.3%+5.5%
Lagardere MMB.PAFrance$2.92B+4%+4%7%8.7×-5.5%+16.0%
B&M European Value Retail BME.LUnited Kingdom$3.79B+71%+4%8%12.9×-0.6%+3.8%
Can Do 2698.TJapan$307M-4%+4%1%69.5×12.4%+3.6%
Avolta AVOL.SWSwitzerland$8.03B+8%-1%7%13.8×-1.6%+40.3%
Five Below FIVEUnited States$13.2B+8%+26%15%23.7×8.1%+19.4%
China Tourism Group Duty Free 601888.SSChina$15.9B-17%-1%10%24.7×8.6%+0.4%
Dollar Tree DLTRUnited States$24.6B+39%-8%11%19.1×0.1%-5.3%
Dollar General DGUnited States$29.5B+18%+5%6%16.6×0.9%+4.8%

Questions

Who are Europris's main competitors?
Named competitors: B&M European Value Retail (BME.L), Dollar General (DG), Rusta AB (RUSTA.ST). The cockpit's measured peer set (industry) also includes Carmila (CARM.PA), Lagardere (MMB.PA), B&M European Value Retail (BME.L), Can Do (2698.T), Avolta (AVOL.SW), Five Below (FIVE).
Is Europris expensive compared with its peers?
On forward p/e it trades at 15.2× against a peer median of 16.6×, 5th cheapest of 10 in its peer set. For today's price to make sense, revenue must grow about -4% a year for seven years (Req g). Recent delivered growth is +13%, so the hurdle is -17 pp: the price already allows for a slowdown.
How has Europris stock performed?
Over six months to 6 Nov 2026 the shares returned -9.1% against +7.7% for the median peer; over one year -2.9%.

How these numbers are made. Returns are close-to-close in local currency. Revenue growth and margins are trailing twelve months. Req g is the revenue growth that today's enterprise value requires for seven years at the company's own cost of capital; Delivered g is what it actually grew; the gap is the hurdle (honest precision about ±8 points, so read the ranking more than the decimal). No fair values, price targets or analyst ratings are shown, by design. Method and validation.